International Journal of Bank Marketing | |
Editor: | Hooman Estelami |
Discipline: | Financial services, marketing |
Abbreviation: | Int. J. Bank Mark. |
Publisher: | Emerald Group Publishing |
Frequency: | 7/year |
History: | 1983-present |
Website: | http://info.emeraldinsight.com/products/journals/journals.htm?id=ijbm |
Issn: | 0265-2323 |
The International Journal of Bank Marketing is a peer-reviewed academic journal in the field of financial services marketing. It was established in 1983 by MCB University Press (now Emerald Group Publishing).[1]
The journal has an Impact Factor of 6.3 and is ranked as an A journal by the Australian Business Deans Council (ABDC).[2]