Inkling (company) explained

Inkling
Founders:Matt MacInnis
Josh Forman
Robert Cromwell
Location:San Francisco, California, U.S.
Key People:Mike Parks, CEO
Industry:Software
Products:Software as a Service and consumer E-books
Homepage:Inkling.com

Inkling is an American company based in San Francisco, California. Inkling markets tools for businesses to create, manage, and distribute digital content. Inkling has been used by companies such as Taco Bell, McDonald's, and Verizon.

History

Matt MacInnis, Josh Forman, and Robert Cromwell founded Inkling in August 2009.[1] MacInnis became the CEO, with Forman as the VP, Product and Cromwell as the VP, Engineering.[2] In August 2010, the company launched its iPad app and announced partnerships with John Wiley & Sons, McGraw-Hill, and Wolters Kluwer.[3]

The company initially focused on creating interactive e-book versions of existing textbooks. In 2011, it added other types of general-interest non-fiction titles, such as travel guides and cookbooks.[4] [5]

In early 2014, Inkling pivoted from a business-to-consumer model to a business-to-business model.[6] After that, the majority of their revenue came from licensing fees under the Software as a Service model. Inkling stopped producing e-books, but has continued to sell its existing e-books through its online bookstore, publishers’ online stores, and the Apple App Store.

In August 2014, Inkling was named #105 on the Inc. 500 list of the fastest-growing companies.[7]

On December 13, 2016, Inkling announced a $25 million round of funding. Sapphire Ventures led the round, with participation from Sequoia Capital and Tenaya Capital.[8]

On November 26, 2018, Inkling appointed Jeff Carr as their new CEO.[9]

On January 10, 2022, Inkling appointed Mike Parks as their new CEO.[10]

See also

Notes and References

  1. News: Bury. Erin. Digital Textbook Publishing Turns Into David vs. Goliath Battle. 19 August 2013. Betakit. 20 January 2012.
  2. News: Wan. Tony. An Inkling of the Future of Books. 19 August 2013. edSurge. 17 July 2013.
  3. News: Ingram. Mathew. Inkling Says the iPad is the Textbook of the Future. 21 August 2013. Gigaom. 23 August 2010.
  4. News: Graham. Jefferson. Inkling cooks up multimedia iPad books. 19 August 2013. USA Today. 21 December 2012.
  5. News: Kucera. Danielle. Inkling gives e-books more visual punch. 19 August 2013. SFGate. 17 February 2013.
  6. Web site: What Happened when a Digital Textbook Company Was Forced to Redefine Its Customers. 26 March 2014.
  7. http://www.inc.com/magazine/201409/ryan-underwood/inc.500-matt-macinnis-quit-apple-to-start-inkling.html Inc Magazine
  8. Web site: Inkling raises $25 million to make files extinct. 2016-12-13. VentureBeat. en-US. 2019-04-30.
  9. Web site: Inkling Accelerates Growth with New CEO Jeff Carr. Inkling. en-US. 2019-04-30.
  10. Web site: Inkling Names Mike Parks as CEO. Inkling. en-US. 2023-10-31.