Imuraya Confectionery Explained

is a Japanese confectionery company selling azuki bean products.^[1] Its headquarters are in Tsu, Mie Prefecture.^[2] In March 2009 Imuraya announced that it would buy an 83.3% stake in LA/I.C and rename it Imuraya USA.

Marketing

The brand has a product placement deal for the Yakuza games and its products have been available to buy in convenience stores on recent titles.

External links

• Imuraya Confectionery
• Imuraya Confectionery

Notes and References

1. "あずきバー、秋冬は「やわらか仕立て」　井村屋製菓." Asahi Shimbun. October 19, 2009. Retrieved on January 11, 2010.
2. "Corporate profile ." Imuraya Confectionery. March 30, 2008. Retrieved on January 11, 2010.