Identity FX explained

Identity FX
Type:Privately held company
Foundation:2004
Founder:Leo Vezzali and David Scott Van Woert
Location City:Los Angeles, California
Location Country:USA
Industry:Film and Television
Services:Visual effects and Stereoscopic 3D for feature films, trailers, and commercials

Identity FX, a post-production division of Identity Studios, Inc., is a Visual Effects (VFX) company and Stereoscopic 3D design studio located in Los Angeles. The company specializes in full-service visual effects and stereoscopic 3D conversion in post production.

For nearly a decade, Identity FX has created visuals for award-winning feature films, TV shows, and commercial campaigns. This North Hollywood-based VFX company completed visual effects, stereo conversion, and native stereo optimization work for more than one-hundred titles, including such projects as The Amazing Spider-Man, Prometheus, Conan the Barbarian, Green Lantern,, Hancock, Transformers, U23D, Paramount Park's 4D Borg Adventure, and the RealD Demos.[1] [2]

Company history

Having established Shockwave Pictures, a digital production studio based in San Francisco, Leo Vezzali and David Scott Van Woert teamed up in Los Angeles on 2004 to co-found Identity FX, as a Visual Effects and Post Production Studio.

In 2010, Identity FX officially transitioned from Visual Effects into a Stereoscopic 3D studio, positioning itself as a top tier 2D to 3D conversion provider.[3]

Upon the popularity of stereo 3D conversion in recent years, Identity FX had invested significantly in the expertise to develop and manage the 2D-to-3D conversion process.[4] In November 2011, Identity FX took on the SGO Mistika 4K system which allows a "compelling combination of services that uniquely positions the studio to deliver camera-to-delivery 2D and stereo 3D services to its client base of Hollywood studios and feature film, television and commercial production companies worldwide."[5]

Notable Releases

Visual Effects and Stereo-3D

Commercials

Titles and Graphics

Trailers

External links

Notes and References

  1. Nick Dager for Indie Film 3D
  2. Web site: indiefilm3d.com. indiefilm3d.com.
  3. Web site: Identity FX delivers record-breaking results with Mistika's masterful endurance and winning power for Nike's 2D Interactive Ad Campaign "The Jump Man 23 – Nike Quick Controls Chaos Project" | SGO Mistika . June 12, 2012 . June 20, 2012 . https://web.archive.org/web/20120620233432/http://www.sgo.es/2012/06/identity-fx-delivers-record-breaking-results-with-mistikas-masterful-endurance-and-winning-power-for-nikes-2d-interactive-ad-campaign-the-jump-man-23-nike-quick-controls-chaos-project/ . dead .
  4. Web site: Digital Intermediate 2005. February 15, 2012. Creative Planet Network.
  5. Web site: News: Identity FX Embraces SGO Mistika Platform; Unveils New Category of 2D and 3D VFX, Stereo Conversion, Color and 4k Stereo DI Finishing Services . June 5, 2012 . June 14, 2012 . https://web.archive.org/web/20120614211513/http://news.creativecow.net/story/867464 . dead .