IFTTT explained

IFTTT Inc.
Type:Private
Predecessors:-->
Founders:[1]
Successors:-->
Hq Location City:San Francisco, California
Hq Location Country:United States
Areas Served:-->
Products:Computing platforms
Owners:-->
Num Employees:30

IFTTT (an acronym of if this, then that)[2] [3] is a private commercial company that runs services that allow a user to program a response to events in the world.[4] [5]

IFTTT has partnerships with different providers of everyday services as well as using public APIs to integrate them with each other through its platform. They supply event notifications to IFTTT. Users can write applets that can respond to these events by executing related commands.[6]

History

Linden Tibbets, the co-founder of IFTTT, announced the launch of the project on December 14, 2010. The first IFTTT applications were designed and developed by Linden with co-founders Jesse Tane and Alexander Tibbets. The product was officially launched on September 7, 2011.[7] [8]

In June 2012, the service entered the internet of things space by integrating with Belkin Wemo devices,[9] allowing applets to interact with the physical world. In July 2013, IFTTT released an iPhone app and later released a version for iPad and iPod touch.[10] An Android version was launched in July 2014.[11] By the end of 2014, the IFTTT business was valued at approximately 170 million US dollars.[12]

By December 2016, the company announced a partnership with JotForm to integrate an applet to create actions in other applications.[13] [14]

Part of IFTTT's revenue comes from IFTTT platform partners, who pay to have their products connected to the service,[15] but on September 10, 2020, the service switched to a limited freemium model with a subscription-based version known as "IFTTT Pro", which allows services to use conditional statements and query data for more complex tasks. At the same time, all existing users were limited to three custom applets, being required to subscribe to Pro in order to remove this limitation.[16] [17] This decision generated criticism from IFTTT's community of users.[18]

Features

Overview

IFTTT employs the following concepts:

Usage examples

Reception and impact

IFTTT was featured on Time magazine's "50 Best Websites 2012" list.[23] Microsoft developed a similar product called Microsoft Flow (later renamed Microsoft Power Automate).[24]

See also

Notes and References

  1. Web site: ifttt the beginning... . IFTTT blog . October 16, 2014 . Tibbets . Linden . December 30, 2010 . https://web.archive.org/web/20101230144042/http://blog.ifttt.com/post/2316021241/ifttt-the-beginning . live .
  2. Web site: Brand guidelines . July 22, 2017 . IFTTT . July 29, 2017 . https://web.archive.org/web/20170729050411/https://ifttt.com/m/brand-guidelines . live .
  3. Web site: About IFTTT. 16 Oct 2014. https://web.archive.org/web/20141015215100/https://ifttt.com/wtf. 15 October 2014. dead.
  4. Web site: IFTTT . https://web.archive.org/web/20171006235203/https://www.fastcompany.com/company/ifttt . dead . October 6, 2017 . Fast Company . 2021-08-17.
  5. Web site: IFTTT . Craft . 2021-08-17 . IFTTT is a company building an internet automation service that enables users to create connections....
  6. Web site: Peers. Nick. October 2, 2014. Your Online Life Made Simpler, Thanks to IFTTT. live. https://web.archive.org/web/20141015050508/http://blog.1and1.co.uk/2014/10/02/your-online-life-made-simpler-thanks-to-ifttt/. October 15, 2014. October 16, 2014.
  7. Web site: ifttt is alive!. Alexander. Jesse. September 7, 2011. November 8, 2016. bot: unknown. https://web.archive.org/web/20110924230856/http://blog.ifttt.com/post/9919161101/ifttt-is-alive. September 24, 2011.
  8. Web site: ifttt is alive! . September 7, 2011 . October 18, 2014 . September 24, 2011 . https://web.archive.org/web/20110924230856/http://blog.ifttt.com/post/9919161101/ifttt-is-alive . live .
  9. Web site: Task automation tool IFTTT gets new look, moves into physical world with Belkin WeMo compatibility. Panzarino. Matthew. June 20, 2012. July 25, 2012. August 6, 2012. https://web.archive.org/web/20120806162921/http://thenextweb.com/apps/2012/06/20/task-automation-tool-ifttt-gets-new-look-moves-into-physical-world-with-belkin-wemo-compatibility/. live.
  10. Web site: The power of IFTTT, now in your pocket. June 10, 2013. October 18, 2014. October 18, 2014. https://web.archive.org/web/20141018121555/http://blog.ifttt.com/post/55130449805/the-power-of-ifttt-now-in-your-pocket. live.
  11. Web site: The power of IFTTT, now on Android . April 24, 2014 . October 18, 2014 . October 17, 2014 . https://web.archive.org/web/20141017005400/http://blog.ifttt.com/post/83729472199/the-power-of-ifttt-now-on-android . live .
  12. Web site: 10 most valued Internet of Things startups from around the world . February 2, 2015 . February 10, 2015 . February 10, 2015 . https://web.archive.org/web/20150210155702/http://www.hottopics.ht/stories/lists/10-most-valued-internet-of-things-startups/ . live .
  13. Web site: JotForm and IFTTT's New Integration Connects Form Responses to Hundreds of New Apps . PR Newswire . 6 December 2016 . 11 January 2017 . 13 January 2017 . https://web.archive.org/web/20170113153626/http://www.prnewswire.com/news-releases/jotform-and-ifttts-new-integration-connects-form-responses-to-hundreds-of-new-apps-300373092.html . live .
  14. Web site: 6 Little-Known IFTTT Applets Your Company Should Try . Tech.co . 7 December 2016 . 11 January 2017 . 13 January 2017 . https://web.archive.org/web/20170113171313/http://tech.co/little-ifttt-applets-company-try-2016-12 . live .
  15. Web site: IFTTT Opens Partner Platform; Introduces Applets . 2022-05-26 . uk.finance.yahoo.com . 2 November 2016 . en-GB.
  16. Web site: IFTTT Pro will let users create more complex actions for $10 per month. 2020-09-14. Engadget. 10 September 2020 . en. 2020-09-14. https://web.archive.org/web/20200914120804/https://www.engadget.com/ifttt-pro-applets-subscription-142815488.html. live.
  17. Web site: Ricker. Thomas. 2020-09-10. IFTTT introduces Pro subscriptions, limits free version to three applets. 2020-09-14. The Verge. en. 2020-09-16. https://web.archive.org/web/20200916161038/https://www.theverge.com/2020/9/10/21430265/ifttt-pro-subscriptions-free-controversy. live.
  18. Web site: Charlton . Alistair . IFTTT Pro causes user backlash as free access restricted . Gearbrain . 17 September 2020 . 24 September 2020 . https://web.archive.org/web/20200924181656/https://www.gearbrain.com/ifttt-pro-subscription-service-explained-2647566439.html . live .
  19. Web site: About IFTTT. IFTTT.com. October 23, 2014. https://web.archive.org/web/20141015215100/https://ifttt.com/wtf. October 15, 2014. dead.
  20. Web site: San Francisco Startup Lets Anyone Control The Internet of Things. Ackerman. Elise. September 23, 2012. forbes.com. October 23, 2014. October 23, 2014. https://web.archive.org/web/20141023040343/http://www.forbes.com/sites/eliseackerman/2012/09/23/ifttt-the-san-francisco-startup-lets-anyone-control-the-internet-of-things/. live.
  21. Web site: IFTTT Channels . IFTTT.com . October 23, 2014 . October 22, 2014 . https://web.archive.org/web/20141022192151/https://ifttt.com/channels . live .
  22. Web site: 10 Ways IFTTT Can Help Your Business. August 12, 2013. October 27, 2014. Angeles. Sara. https://web.archive.org/web/20141022005809/http://www.businessnewsdaily.com/4919-ifttt-for-business.html. October 22, 2014. dead.
  23. Carbone . Nick . 2012-09-16 . Check out If This Then That on TIME's 50 Best Websites list . en-US . Time . 2022-05-26 . 0040-781X.
  24. Web site: Where did Microsoft's new Flow event-automation service come from? . Foley . Mary Jo . Mary Jo Foley . 2016-05-04 . ZDNet . CBS Interactive . 2016-11-25 . Microsoft's new alternative to IFTTT can trace its origins back to a couple of other services developed by the company's Cloud and Enterprise group. [...] 'Microsoft Flow is a stand-alone SaaS Service that is designed for broad usage, including business users that want to automate day-to-day tasks. [...]' . 2016-11-25 . https://web.archive.org/web/20161125110557/http://www.zdnet.com/article/where-did-microsofts-new-flow-event-automation-service-come-from/ . live .

This article is licensed under the GNU Free Documentation License. It uses material from the Wikipedia article "IFTTT".

Except where otherwise indicated, Everything.Explained.Today is © Copyright 2009-2025, A B Cryer, All Rights Reserved. Cookie policy.