Horex VR6 explained

Horex VR6
Manufacturer:Horex
Production:2013-2014
2016-present
Class:Naked

The Horex VR6 is a motorcycle that was built from 2013 to 2014 by Horex GmbH in Augsburg and since 2016 by Horex Motorcycles GmbH, a subsidiary of 3C-Carbon Group AG.

History

Development

Under Horex GmbH

On 15 June 2010, Horex GmbH presented the Horex VR6 at a press conference and announced that it would be producing this motorcycle from the end of 2011.[1] The design comes from the German designer Peter Naumann.[2] The sales price of the new Horex was given in 2010 at over 20,000 euros.[3] On 14 January 2011, Horex GmbH announced that the new motorcycle would not be built in Bad Homburg, but in Augsburg. The company moved to Augsburg in 2012.[4] The original plan to charge the engine with a compressor was abandoned, as was the secondary drive with toothed belts.[5] In April 2012, the company announced the postponement of series production to the end of May 2012.[6] On 1 June 2012, the Augsburger Allgemeine reported the start of delivery for June 2012;[7] this date could not be met either. In Augsburg, four machines could be manufactured by four fitters per day.[8]

At the beginning of December 2013, Horex also started engine production, which had previously been carried out in Markdorf at Weber Motor, in Augsburg on its own production line.[9] Due to insolvency, the company's owner, Clemens Neese, filed for insolvency proceedings with the Augsburg District Court on August 28, 2014, after the expectations regarding sales had apparently not been met. The aim of the insolvency administrator was a "structured sales process" for the permanent maintenance of business operations.[10]

Under Horex Motorcycles GmbH

Horex in Landsberg am Lech has been managed by 3C-Carbon Group AG since 2015.[11] The VR6 was significantly revised after the takeover, the motorcycle received a completely new rear section, the engine itself, the mapping of the ECU and the exhaust system were heavily modified or improved. The chassis components are now from Öhlins, and the curb weight has been significantly reduced through the extensive use of carbon and a lithium-ion starter battery.

Marketing

At the end of July 2012, the Augsburg-based company presented the first ready-to-drive pre-series motorcycles to the trade press, and delivery of the first demonstration machines should begin in August.[12] On the occasion of the motorcycle fair Intermot, press spokesman Arnd von de Fenn reported on the last tests at the beginning of October 2012 and announced a delivery to customers for the following months.[13] The first sales partners were supplied with demonstration motorcycles in November 2012.[14]

TV chef and entertainer Horst Lichter was one of the first customers to pick up his new VR6 Roadster on 20 March 2013 at the Horex factory in Augsburg.[15]

Notes and References

  1. Web site: Neues Horex Motorrad: Wiedergeburt einer Motorrad-Legende . Jochen Vorfelder . . 2010-06-16 . 2016-07-07.
  2. Web site: Horex motorbike. naumann-design. Peter Naumann. 2016-07-07. https://web.archive.org/web/20161007141732/http://www.naumann-design.de/motorbike/horex/. 2016-10-07.
  3. Web site: Eine klassische Horex mit moderner Technik. Heise Online. 2015-09-20. 2010-06-15. […] für gut 20.000 Euro […].
  4. Web site: Horex-Fertigung geht nach Augsburg. Motorrad. 2015-09-20. https://web.archive.org/web/20120430034636/http://www.motorradonline.de/de/motorraeder/news/horex-fertigung-geht-nach-augsburg/349656. 2012-04-30. 2011-01-14. Firmenzentrale, Fahrzeugentwicklung und Manufaktur werden in Augsburg angesiedelt..
  5. Web site: Die neue HOREX - Online-Newsletter. Horex GmbH. 2015-09-19. https://web.archive.org/web/20120623201227/http://www.horex.com/newsletter/newsletter-archiv/die-neue-horex-online-newsletter-16-september-2011.html. 2012-06-23. Clemens Neese. 2011-09-16. Wir bedauern diese Änderungen..
  6. Web site: Horex Produktionsstart auf Mai terminiert. Presse-Information. HOREX GmbH. PDF; 110 kB. 2013-02-05. https://web.archive.org/web/20150927070945/http://www.westsidebiker.de/motorrad/122-horex/274-horex-produktionsstart-auf-mai-terminiert. 2015-09-27. 2012-04-18. Die ersten Motorräder vom Typ VR6 Roadster werden Ende Mai 2012 gefertigt..
  7. Web site: Horex: Im Juni startet die Produktion. Augsburger Allgemeine. 2015-09-19. Monika Schmich. 2012-06-01. Wie ein Sprecher erklärte, soll die Produktion des Kultmotorrads im Juni starten. Innerhalb weniger Tage könnte die erste Maschine fertig sein..
  8. Web site: Horex: Ready for Take-off. kfz-betrieb online. Vogel Medien. 2015-09-20. https://web.archive.org/web/20130217060359/http://www.kfz-betrieb.vogel.de/motorrad-showroom/articles/373161/. 2013-02-17. Jan Rosenow. 2012-08-01.
  9. Web site: VR6-Aggregate kommen aus Augsburg. Presse-Information. HOREX GmbH. PDF. 2015-09-20. https://web.archive.org/web/20140203225850/http://www.horex.com/fileadmin/user_upload/2013/presse/HOREX_Motorenfertigung_Augsburg.pdf. 2014-02-03. 2014-01-22. Seit Anfang Dezember 2013 werden die kraftvollen Aggregate in Augsburg gefertigt. Damit erfolgt nun die komplette Montage der Sechszylinder-Motorräder am Firmenstandort in der Fuggerstadt..
  10. Web site: Leere Kassen bei Horex. Motorrad. 2015-09-20. https://web.archive.org/web/20151009104240/http://www.motorradonline.de/fuel/horex-gmbh-stellt-antrag-auf-eroeffnung-eines-insolvenzverfahrens/589104. 2015-10-09. Berit Horenburg. 2014-09-03.
  11. Web site: Horex-Comeback: Die haben es sich leicht gemacht. Spiegel Online. 2016-07-07. Jochen Vorfelder. 2015-09-14.
  12. Web site: Horex VR6 Roadster. Frankfurter Allgemeine Zeitung. 2015-09-20. Ulf Boehringer. 2012-08-12. Auch wenn die erste Horex mit einigen Monaten Verzögerung auf den Markt kommt – die Auslieferung beginnt noch im August – und beispielsweise beim Motor-Mapping noch etwas Feinarbeit nötig ist, so stellt sie nicht zuletzt in ihrer gestalterischen Schlichtheit ein attraktives, charaktervolles Motorrad dar..
  13. Web site: Intermot-Neuheiten: Rennmaschinen für Alltag und Träume. Main-Post. 2015-09-20. 2012-10-02.
  14. Web site: Horex VR6 Auslieferung. Presse-Information. HOREX GmbH. PDF; 93 kB. 2013-02-05. 2012-11-15. In dieser Woche erhielt das Motorradhaus Schneider in Voerde als erster Horex Vertriebspartner ein Vorführfahrzeug der neuen Horex VR6 Roadster..
  15. Web site: Fernsehkoch Horst Lichter fährt VR6 Roadster. Presse-Information. HOREX GmbH. PDF; 93 kB. 2013-04-10. March 2013.

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