Help Is On the Way (Maybe Midnight) explained

Help Is On the Way (Maybe Midnight)
Cover:Help Is On The Way (Maybe Midnight) - TobyMac.jpg
Alt:"Help Is On the Way (Maybe Midnight)" single cover
Type:single
Artist:TobyMac
Album:Life After Death
Genre:Contemporary Christian music
Length:3:01
Label:
Producer:
  • Micah Kuiper
  • Toby McKeehan
Prev Title:I'm Sorry (A Lament)
Prev Year:2020
Next Title:Like You
Next Year:2021

"Help Is On the Way (Maybe Midnight)" is a song by American Contemporary Christian artist TobyMac as the third single from his ninth studio album Life After Death. The song was released on February 19, 2021.[1] TobyMac collaborated with Micah Kuiper in songwriting and production of the single.[2]

"Help Is On the Way (Maybe Midnight)" peaked at No. 24 on Billboards Bubbling Under Hot 100 chart, and at No. 3 on the US Hot Christian Songs chart. The music video of the song won the GMA Dove Award for Short Form Video of the Year at the 2021 GMA Dove Awards.

Background

TobyMac released "Help Is On the Way (Maybe Midnight)" with its accompanying music video on February 19, 2021.[3] TobyMac shared the story behind the song, saying:[4]

Composition

"Help Is on the Way (Maybe Midnight)" is composed in the key of C♯ minor with a tempo of 142 beats per minute and a musical time signature of .[5]

Reception

Critical response

Jonathan Andre of 365 Days of Inspiring Media gave a positive review of the song, concluding: "A song that has reminded me of help being on the way during the moments where we so desperately need it, well done Toby for this track, a meaningful one, and one that can remind us of the very hope we have in Christ, that help comes for the weary and downtrodden, and the seemingly all-together, alike."[6]

Accolades

Year-end lists
PublicationAccoladeRank
Top 50 Music Videos of 202113
2022 Staff Picks: Alex Caldwell's Song Picks4

Commercial performance

"Help Is on the Way (Maybe Midnight)" debuted at No. 11 on the US Hot Christian Songs chart dated March 6, 2021,[8] concurrently charting at No. 1 on the Christian Digital Song Sales chart.[9] It went on to peak at number 3 on the chart, and spent a total of twenty-six consecutive weeks on the Hot Christian Songs Chart.[10]

The song debuted on the Christian Airplay chart dated February 27, 2021, at No. 35.[11] "Help Is on the Way (Maybe Midnight)" reached number one on the Christian Airplay chart dated June 13, 2021, becoming TobyMac's tenth chart-topping entry.[12]

Music videos

The official music video of "Help Is on the Way (Maybe Midnight)" was published on TobyMac's YouTube channel on February 19, 2021.[13] The music video was directed by Eric Welch, and it features TobyMac's son, Judah McKeehan, as a special guest.[14]

TobyMac released the official live performance video of "Help Is on the Way (Maybe Midnight)" recorded during the Drive-In Theater Tour stops in Mt. Sterling, Kentucky, Dayton, Ohio, and Summersville, Kentucky locations,[15] on June 11, 2021.[16]

Personnel

Adapted from AllMusic.[17]

Charts

Weekly charts

Chart (2021)! scope="col"
Peak
position
US Christian AC (Billboard)[18] 1

Year-end charts

Year-end chart performance for "Help Is on the Way (Maybe Midnight)"
Chart (2021)Position
US Christian Songs (Billboard)[19] 9
US Christian Airplay (Billboard)[20] 4
US Christian AC (Billboard)[21] 2
US Weekend 22[22] 1
US Weekend Top 20[23] 4

Release history

Release dates and formats for "Help Is on the Way (Maybe Midnight)"
RegionDateFormatLabelRef.
VariousFebruary 19, 2021ForeFront Records[24]
United StatesMarch 12, 2021Christian radioCapitol CMG[25]

Notes and References

  1. Web site: TobyMac shares 'Help Is On The Way (Maybe Midnight)' . February 19, 2021 . Niagara Frontier Publications . October 31, 2021.
  2. Web site: Help Is on the Way (Maybe Midnight) - TobyMac Songs, Reviews, Credits AllMusic . . . October 31, 2021.
  3. Web site: TobyMac Drops New Single, "Help is on the Way (Maybe Midnight)" Freeccm.com . Young . Abby . February 19, 2021 . Freeccm.com . October 31, 2021.
  4. Web site: TobyMac New Song/Video 'Help Is On The Way (Maybe Midnight)' CCM Magazine . February 19, 2021 . . October 31, 2021.
  5. Web site: Help Is On The Way (Maybe Midnight) by TobyMac . MultiTracks . October 31, 2021.
  6. Web site: TobyMac – Help is On the Way (Maybe Midnight) – Single 365 Days Of Inspiring Media . Andre . Jonathan . February 23, 2021 . 365 Days of Inspiring Media . October 31, 2021.
  7. Web site: 2021 Winners The 52nd Annual GMA Dove Awards . . October 31, 2021 . November 3, 2021 . https://web.archive.org/web/20211103033645/https://doveawards.com/awards/2021-winners/ . dead .
  8. Hot Christian Songs Chart Billboard . September 15, 2020 . . October 31, 2021.
  9. Christian Digital Song Sales Chart Billboard . September 15, 2020 . . October 31, 2021.
  10. Help Is on the Way (Maybe Midnight) Chart History Billboard . . Hot Christian Songs . Billboard-Hollywood Reporter Media Group . October 31, 2021.
  11. Christian Airplay Billboard . . October 31, 2021.
  12. TobyMac, Tye Tribbett Earn New No. 1s on Christian, Gospel Radio Charts Billboard . Asker . Jim . June 17, 2021 . . Billboard-Hollywood Reporter Media Group . October 31, 2021.
  13. Web site: TobyMac - Help Is On The Way (Maybe Midnight) - YouTube . February 19, 2021 . . YouTube, LLC . October 31, 2021.
  14. Web site: TobyMac Debuts New Single & Music Video "Help Is On The Way" - TCB . Longs . Herb . February 20, 2021 . The Christian Beat . October 31, 2021.
  15. Web site: TobyMac "Help Is On The Way (Maybe Midnight)" Live Video - TCB . Longs . Herb . June 11, 2021 . The Christian Beat . October 31, 2021.
  16. Web site: TobyMac - Help Is On The Way (Maybe Midnight) (Live from the Drive-in Theater Tour 2021) - YouTube . June 11, 2021 . . YouTube, LLC . October 31, 2021.
  17. Web site: Help Is on the Way (Maybe Midnight) - TobyMac Credits AllMusic . . October 31, 2021.
  18. TobyMac Chart History Billboard . . Christian AC Airplay Chart . Billboard-Hollywood Reporter Media Group . October 31, 2021.
  19. Hot Christian Songs – Billboard . . Year-End Chart . December 4, 2021.
  20. Christian Airplay Songs – Billboard . . Year-End Chart . December 4, 2021.
  21. Christian AC Songs – Billboard . . Year-End Chart . December 4, 2021.
  22. Web site: Weekend 22 . Podbean . Year-End Chart . January 7, 2022.
  23. Web site: Weekend Top 20 . Podbean . Year-End Chart . January 7, 2022.
  24. Web site: Help Is On The Way (Maybe Midnight) - Single by TobyMac on Apple Music . February 19, 2021 . . United States . . October 31, 2021.
  25. Web site: Capitol CMG Radio on Instagram: "Today's the day... add date is here for @tobymac's "Help Is On The Way (Maybe Midnight)"! Celebrate by checking out the music video that…" . https://ghostarchive.org/iarchive/instagram/capitolcmgradio/2527929589997982983 . December 25, 2021 . registration. Capitol CMG Radio . March 12, 2021 . . October 31, 2021.

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