Helena Perheentupa Explained

Helena Perheentupa
Native Name Lang:Finnish
Birth Date:26 June 1929
Birth Place:Loimaa
Death Date:6 February 2019
Death Place:Helsinki
Nationality:Finnish
Education:Hämeenlinna Co-educational School, School of Art and Design
Alma Mater:Cranbrook Academy of Art
Occupation:Textile Designer, Educator
Employer:Finlayson Forssa Factory
Organization:National Institute of Design
Known For:Textile Design and Development
Movement:Modernism

Helena Perheentupa was a Finnish Designer, who spent a major part of her time establishing the Textile Design Department at the National Institute of Design. Perheentupa arrived in Ahmedabad, India in August 1968 and returned to Finland in 1992.[1]

Early life and education

Perheentupa was born in Loimaa Finland. She studied at the Cranbrook Academy of Art in the United States, majoring in the fibre arts under the guidance of Marianne Strengell, and graduated in 1960.[2] [3] During her time in India, Perheentupa collected handicrafts, that she showed to the Finnish public during numerous public exhibitions.

Career

Marimekko

Before moving to India, Perheentupa was a part of the in-house design team at Marimekko.[4]

Establishing the Textile Department at NID

On the advice of her friend Nelly Sethna, Helena agreed to come to India. In a telegram message, Sethna wrote, “Will you come to India? There are camels on the streets and women carrying so many pots on their heads!” [5] Perheentupa arrived in Ahmedabad in August 1968 to established the Textile Design Department at NID. Perheentupa was the first to institutionalise a Textile Design Programme in India. Her  primary responsibility was setting up and managing the training programme. She selected students who would be taught textile design and simultaneously trained to become future teachers in the field. She was a mentor and a colleague to designers like Aditi Ranjan, Madhurima Patni, Krishna Amin Patel, Nilam Iyer and many more.[6]

During her tenure at NID, many Indian crafts were documented under her guidance. Perheentupa used the idea of design as intervention in complex situations like generating livelihood, and to rethink systems and services with consideration of developmental goals. She initiated student projects at the local jail where inmates were taught vocational skills. She worked with the street sweepers to create masks to protect them from dust and smoke. Helena headed a range of craft projects including 'Design studio for Ashoka & Raipur mills, Ahmedabad' and 'Toran: textiles from Western India'. For a while, Perheentupa also headed NID's Design Cell at Delhi and at Bangalore. She became an important figure in the contemporary textile and design practise in India.

Jawaja Project

Along with Ravi J Matthai, Nilam Iyer, and Ravi Kaur, Perheentupa was instrumental in setting up the Jawaja experiment in 1975, to empower leather workers and weavers in the impoverished regions of the Jawaja block in, Rajasthan.[7]

Published works

References

  1. Web site: 2019-04-03. Helena Perheentupa 1926–2019. 2021-03-31. Helsingin Sanomat. fi.
  2. Web site: 2020-01-15. SUMMER RESEARCH GRANTS - Mid-Century Textiles and Global Design. 2021-03-20. THE DECORATIVE ARTS TRUST. en-US.
  3. Web site: 2018-12-11. Helena H. Perheentupa. 2021-03-20. Cranbrook Academy of Art.
  4. Book: Jackson, Lesley. Twentieth-Century Pattern Design. 2007-02-08. Princeton Architectural Press. 978-1-56898-712-5. en.
  5. Web site: Prophets of Loom. 2021-03-20. The Indian Quarterly – A Literary & Cultural Magazine. en-US.
  6. Book: National Institute of Design . 50 years of the National Institute of Design, 1961-2011. . 2013 . 978-81-86199-71-8 . Ahmedabad . 871374480.
  7. Matthai. Ravi J.. Perheentupa. Helena. Iyer. Nilam. Kaur. Ravinder. 1984. Learning for Development at Jawaja. India International Centre Quarterly. 11. 4. 105–111. 23001709. 0376-9771.
  8. Book: Rana. Pallab Chandra. Tangail Sarees of Bengal. Perheentupa. Helena. Design. National Institute of. 1992. National Institute of Design. en.
  9. Book: Goswami. Ravi. Weavers of Jawaja. Perheentupa. Helena. Design. National Institute of. 1992. National Institute of Design. en.
  10. Web site: TORAN: Textiles from Western India. by Perheentupa, Helena, et al.: (1997) John K King Used & Rare Books. 2021-03-20. www.abebooks.com. en.