Heaven or Hell (album) explained

Heaven or Hell
Type:studio
Artist:Don Toliver
Cover:Don Toliver - Heaven or Hell.png
Recorded:2018–19
Studio:
  • Cactus (Honolulu, Hawaii)[1]
Length:36:30
Producer:
Prev Title:Donny Womack
Prev Year:2018
Next Title:Life of a Don
Next Year:2021

Heaven or Hell is the debut studio album by American singer and rapper Don Toliver. It was released on March 13, 2020, by Cactus Jack Records, Atlantic Records and We Run It Entertainment. The album features guest appearances by Travis Scott, Kaash Paige, Quavo and Offset from Migos, and Sheck Wes. It also contains production from high-profile record producers, mainly from WondaGurl and Mike Dean, as well as Sonny Digital, Frank Dukes, and Cubeatz, among others.

Heaven or Hell was supported by four singles: "No Idea", "Can't Feel My Legs", "Had Enough" and "After Party". "No Idea" became his highest-charting single on the US Billboard Hot 100, peaking at number 43. The album received generally positive reviews from music critics and was a commercial success. It debuted at number seven on the US Billboard 200 chart, earning 44,000 album-equivalent units in its first week.

Background

In 2018, after guest appearing on Travis Scott's third studio album Astroworld, Toliver signed onto the former's record label Cactus Jack Records, along with Atlantic Records and We Run It Entertainment.[2]

In May 2019, Toliver stated the album's original title as "Resurrection".[3]

In December 2019, Toliver was featured on the Cactus Jack compilation album JackBoys.

On March 10, 2020, Toliver announced Heaven or Hell on social media alongside the album's artwork which was created by illustrator Matthew McCormick.[4] [5]

Recording

In March 2020, American record producer Sonny Digital said on Twitter that he was part of the project, while also confirming songs "Cardigan" and "After Party", both which he co-produced.[6] Other producers include Canadian record producer WondaGurl, who co-produced "Can't Feel My Legs"[7] and American record producer TM88, who co-produced "Had Enough".[8]

Promotion

A snippet of the song "After Party" was previously featured on Scott's Netflix documentary Look Mom I Can Fly, which spread hype around the song. It originally featured a verse from Travis Scott which didn't make it to the final version. He later performed a portion of the song at the 2019 Astroworld Festival. Another version of the song, without Scott, was leaked featuring a different beat and outro.

Singles

On May 29, 2019, the album's lead single "No Idea" was released and was accompanied by a music video.[9] On December 13, Toliver released the album's second single "Can't Feel My Legs", which was also accompanied by a music video.[10] [11] On December 27, Toliver released the third single "Had Enough" featuring American rappers Quavo and Offset from the hip-hop trio Migos, which was also on the Cactus Jack compilation album JackBoys, released on the same day, as the second single of that project.[12] On June 23, 2020, "After Party" was released to urban contemporary radio in the United States, making it the fourth single.[13]

Critical reception

Heaven or Hell was met with generally positive reviews from music critics.

Commercial performance

Heaven or Hell debuted at number seven on the US Billboard 200 chart, earning 44,000 album-equivalent units (including 3,000 copies as pure album sales) in its first week.[14] This became Toliver's first US top-ten debut on the chart.[14] On February 22, 2023, the album was certified platinum by the Recording Industry Association of America (RIAA) for combined sales and album-equivalent units of over 1,000,000 units in the United States.

Track listing

Notes

Personnel

Musicians

Technical

Charts

Year-end charts

2020 year-end chart performance for Heaven or Hell
Chart (2020)Position
US Billboard 200[19] 119
US Top R&B/Hip-Hop Albums (Billboard)[20] 56

Notes and References

  1. Web site: Three Songs On Don Toliver's 'Heaven Or Hell' Are From Travis Scott's 'Astroworld' Sessions. Genius. Fu. Eddie. March 23, 2020. March 24, 2020.
  2. Web site: Travis Scott's Cactus Jack Records: What You Need to Know About Each Artist. Mckinney. Jessica. Complex. December 7, 2019. March 13, 2020.
  3. 1125635045593452545. DonToliver. Resurrection. . May 7, 2019.
  4. Web site: HEAVEN OR HELL. 3/13. STORY TO TELL @mattrmccormick . Toliver. Don. Instagram. March 10, 2020.
  5. 1237427193476767744. DonToliver. HEAVEN OR HELL. 3/13. STORY TO TELL . March 10, 2020.
  6. 1237719672058978304. SonnyDigital. Don Toliver dropping heaven or hell this Friday. I produced Cardigan and Afterparty. . March 11, 2020.
  7. Web site: CAN'T FEEL MY LEGS - @DONTOLIVER OUT NOW.. Instagram. December 14, 2019.
  8. Web site: HAD ENOUGH. Instagram. December 28, 2019.
  9. Web site: No Idea - Single by Don Toliver. iTunes Store. 30 May 2019.
  10. Web site: Don Toliver Returns with 'Can't Feel My Legs'. BroadwayWorld. TV News Desk. December 16, 2019. March 14, 2020.
  11. Web site: Don Toliver - Can't Feel My Legs (Official Music Video). YouTube. December 13, 2019.
  12. Web site: Had Enough (feat. Quavo & Offset) - Single by Don Toliver on Apple Music. Apple Music. December 27, 2019.
  13. Web site: Urban/UAC: Future Releases. https://web.archive.org/web/20200617094808/https://www.allaccess.com/urban/future-releases. dead. June 17, 2020. All Access. June 20, 2020.
  14. Lil Uzi Vert's 'Eternal Atake' Spends Second Week at No. 1 on Billboard 200 Albums Chart. Billboard. Caulfield. Keith. March 22, 2020. March 23, 2020.
  15. Web site: afterparty + no idea + no photos w. wondagurl + sonny. Instagram.
  16. Web site: there is NOTHING more important that has happened in the history of music than the debut @jayelectronica album that was released tonight. ALL praise is due to Allah. also, i co-produced "Candy" on @dontoliver 's new album. shout out @cash_passion for the opportunity to serve .. Instagram.
  17. Web site: heaven or hell. big debut album for @dontoliver and the gang. mixed by @cash_passion and @therealmikedean. "candy" and "company" produced by @cash_passion and @wondagurl. "had enough" produced by @tm88 with additional production by @cash_passion. . Instagram.
  18. Web site: Brought sth to the Afterparty . Instagram.
  19. Top Billboard 200 Albums – Year-End 2020. Billboard. December 4, 2020.
  20. Top R&B/Hip-Hop Albums – Year-End 2020. Billboard. December 14, 2020.