Harrison McJohnston explained

Harrison McJohnston
Birth Date:	26 July 1884
Birth Place:	McCutchanville, Indiana, U.S.
Death Place:	Yonkers, New York, U.S.
Coach Years1:	1908
Coach Team1:	Carroll (WI)
Overall Record:	1–5

Harrison McJohnston (July 26, 1884 – June 11, 1952)^{[1] [2]} was an American organizational theorist and professor of business communication and advertising.

Life and work

McJohnston had started his career as copywriter, sales correspondent, editor at two magazines, and had taught economics at Ohio State University.^[3] In 1913 he started his further academic career at the University of Illinois.

The Alexander Hamilton Institute, a well-known correspondence course provider of its day,^[4] considered his works as a part of their main instruction for both accounting^[5] and advertising.^[6]

College football

Prior to his more noted work in academics and business, McJohnston was a business instructor and the seventh head football coach at the Carroll College—now known as Carroll University—in Waukesha, Wisconsin, serving for one season, in 1908, and compiling a record of 1–5.^[7]

Selected publications

McJohnston authored several books, papers, and articles. Books, a selection:

• Harrison McJohnston. Business Correspondence. New York, Alexander Hamilton institute, 1918.
• Harrison McJohnston. The Brevity Book on Economics, Chicago, Brevity Publishers, 1919.
• Harrison McJohnston, Impression Analysis Improves Sales Letters, October 5, 1922

Notes and References

1. U.S., World War II Draft Registration Cards, 1942
2. New York, Death Index, 1880-1956
3. Katherine H. Adams. Progressive Politics and the Training of America's Persuaders, Lawrence Erlbaum Associates, Inc. 1991, p. 92.
4. https://web.archive.org/web/20081026061718/http://www.time.com/time/magazine/article/0,9171,738018,00.html "Mail Order President"
5. Thomas Warner Mitchell, Accounting Principles, Alexander Hamilton Institute, 1917.
6. Herbert Francis De Bower, Advertising Principles, Alexander Hamilton Institute, 1918.
7. http://athletics.cc.edu/geninfo/pdf/Football_Individual_Records_Coaching_Records.pdf Carroll College/University