Stunnin' Explained

Stunnin'
Cover:Curtis Waters - Stunnin'.jpg
Type:single
Artist:Curtis Waters featuring Harm Franklin
Released:May 19, 2020
Genre:Pop rap[1]
Length:2:24
Label:BMG
Producer:
  • Waters
  • Decz
Chronology:Curtis Waters
Next Title:System
Next Year:2020

"Stunnin'" is a song by Canadian-American musician Curtis Waters, released on May 19, 2020 as his debut single. The song features Canadian musician Harm Franklin and was produced by Decz. The official music video was directed and edited by Ryan Tempke. It went viral on the video-sharing app TikTok, becoming the breakthrough hit of both artists.

Background

While a student in UNC Greensboro and working at Tropical Smoothie Cafe, Curtis Waters studied the promotion methods of viral hits on TikTok, such as that of Lil Nas X's "Old Town Road" and The BoyBoy West Coast's "U Was at the Club (Bottoms Up)". He has explained that he recorded "Stunnin'" because "I was just in a bad mood, trying to make some stupid shit and cheer up."[2]

Release and promotion

In early April 2020, Waters uploaded his first video on TikTok, of him and his brother dancing to the song in front of their garage.[3] [4] He continued to post similar clips featuring the song, propelling it to recognition. The success of the song led to Waters receiving many record deals, including one with BMG Rights Management which he settled for.[5] "Stunnin'" was released to streaming services in May 2020. By August 2024, the song had amassed over 315 million streams on Spotify. The song was used on a Pizza Hut commercial to promote their Cheesesteak Melts.

Charts

Chart (2022)! scope="col"
Peak
position
Canada (Canadian Hot 100)[6] 36
New Zealand Hot Singles (RMNZ)[7] 21
UK Singles (OCC)[8] 69
US Bubbling Under Hot 100[9] 11

Notes and References

  1. Leight . Elias . Curtis Waters' 'Stunnin' Is a TikTok Hit — And a Threat to the Major Label System . . September 4, 2022 . June 23, 2020.
  2. Web site: DeVille . Chris . Curtis Waters Is Putting An Indie Spin On TikTok Stardom . . September 4, 2022 . September 7, 2020.
  3. News: Segalov . Michael . Curtis Waters, TikTok king: 'There are no gatekeepers to the industry anymore' . September 4, 2022 . . July 19, 2020.
  4. Wang . Steffanee . Curtis Waters Is More Than A TikTok Hit . . September 4, 2022 . September 23, 2020.
  5. Web site: Fay . Seamus . No One Believed in Curtis Waters, Until Everyone Did . . September 4, 2022 . July 16, 2020.
  6. Web site: Canadian Hot 100: August 29, 2020. Billboard. September 4, 2022.
  7. Web site: NZ Hot Singles Chart. Recorded Music NZ. June 29, 2020. September 4, 2022.
  8. Web site: Curtis Waters ft Harm Franklin full Official Chart History. dead. Official Charts Company. https://web.archive.org/web/20210425201433/https://www.officialcharts.com/artist/57937/curtis-waters-ft-harm-franklin/ . 2021-04-25 . September 4, 2022.
  9. Web site: Bubbling Under Hot 100: August 1, 2020. Billboard. September 4, 2022.