Hans Rudi Erdt Explained

Hans Rudi Erdt
Birth Date:1883 3, df=yes
Birth Place:Benediktbeuern, Bavaria
Death Place:Berlin
Nationality:German
Known For:Sachplakat movement, poster propaganda, advertising
Occupation:Graphic designer, lithographer

Hans Rudi Erdt (31 March 1883 – 24 May 1918)[1] [2] was a German graphic designer, lithographer and commercial artist known for his contributions to the Sachplakat movement created by Lucian Bernhard.[3] [4] [5] His work at the prestigious Hollerbaum und Schmidt art printing company along with Edmund Edel, Hans Lindenstadt, Julius Klinger, Julius Gipkens, Paul Scheurich and Karl Schulpig[6] make him one of the most important representatives of German poster art between 1906 and 1918.[7] [8] [9] Erdt has also been recognized for his innovative use of typography in posters.[10]

Life and work

Born in Benediktbeuern, Bavaria,[11] he trained as a lithographer and became a student of Maximilian Dasio at the Munich School of Applied Arts. He joined Hollerbaum und Schmidt around 1908, becoming part of the "Berlin School",[12] where he created what is considered one of the most enduring examples of Sachplakat, an advertisement for the nascent racing division of the Opel car manufacturer.[8] [13] During World War I he created propaganda posters for the German State Film Committee,[14] [15] [16] [17] as well as promotional posters for propaganda films,[18] some of which, like U Boote Heraus! became quite famous at the time.[19] [20]

His advertising work varied, from Nivea[21] [22] to illustrated weekly newspapers such as Die Woche,[23] tourism and travel events[24] and tobacco companies such as Batschari, Manoli and .[25]

Erdt died in Berlin of tuberculosis at the age of 35.

Gallery

World War I film propaganda posters

Bibliography

External links

Notes and References

  1. A few German sources place Erdt's death in different years: Alexander Kauther - 1925; the German National Library - 1924. The most commonly used date is 1918
  2. Web site: ULAN Full Record Display (Getty Research) - Hans Rudi Erdt. Union List of Artist Names. Getty. 7 December 2012.
  3. Consuegra, p. 1924
  4. Vit, p. 11
  5. de Jong, p. 42
  6. Moore, p. 98-99
  7. Meggs, p. 1954
  8. Eskilson, p. 112
  9. Web site: Hans Rudi Erdt – Biography . Reference Center for Marxist Studies . 7 December 2012 . dead . https://archive.today/20130415141131/http://marxistlibrary.org/hans-rudi-erdt-biography/ . 15 April 2013 .
  10. Diagram Group, p. 281
  11. Meissner, p. 307
  12. Aynsley, p. 78
  13. Raimes, p. 34
  14. Eskilson, p. 131
  15. Seidman, p. 20
  16. Heyman, p. 91
  17. Ronge, p. 417
  18. Web site: Hans Rudi Erdt: Biography . Spartacus Educational . 7 December 2012 . dead . https://web.archive.org/web/20121203104344/http://www.spartacus.schoolnet.co.uk/ARTrudierdt.htm . 3 December 2012 .
  19. Welch, p. 131
  20. Web site: U Boote Heraus! [The U-boats Are Out!]]. Imperial War Museum. 7 December 2012. London.
  21. Jones, p. 57-8
  22. Tungate, p. 90
  23. Weill, p. 102
  24. Joachim-Felix, p. 991
  25. Aynsley, p. 81

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