Gugu Liberato Explained

Gugu Liberato
Birth Name:Antônio Augusto de Moraes Liberato
Birth Date:1959 4, df=yes
Birth Place:São Paulo, São Paulo, Brazil
Death Place:Greater Orlando, Florida, U.S.
Partner:Rose Miriam di Matteo (2001–2019)
Children:3

Antônio Augusto de Moraes Liberato (10 April 1959 – 21 November 2019), better known as Gugu Liberato or simply Gugu, was a Brazilian television presenter, entrepreneur, actor and singer.[1] He is regarded as one of the most famous entertainers in the history of Brazilian television, standing next to names like Fausto Silva, Silvio Santos, Hebe Camargo and Xuxa Meneghel. His rise to fame began in 1982 when he began co-hosting the Saturday night show Viva a Noite.

Early life

Liberato was born in São Paulo, Brazil, the son of Portuguese immigrants.[1] He used to write letters to Silvio Santos (who later hired him) suggesting ideas for programs. He started on television at age 14 as program production assistant on Domingo no Parque (Sunday at the Park), presented by Silvio Santos on SBT.[2] He is regarded as one of the most famous entertainers in the history of Brazilian television, standing next to names like Fausto Silva, Silvio Santos, Hebe Camargo and Xuxa Meneghel.[3]

Career

Liberato began studying dentistry at University of Marilia (Unimar) in Marilia, São Paulo, but dropped out when called by Silvio Santos, who invited him to take up a post in front of the cameras. One of his first programs in 1981 was the Sessão Premiada São Paulo – Rio's version was by Paul Barboza. In 1982, Santos asked Argentine director Nelly Raymond to create a program for Saturday night. Viva a Noite was created, which was initially divided into several parts, and also presented by Ademar Dutra, Mariette Detotto and Jair Ogun.[4] Following some format changes, Gugu remained alone in the program, then directed by Homer Salles. While anchoring Viva a Noite, Gugu also directed Domingo no Parque for sometime and acted as the editor for the President's Week (Semana do Presidente) newsletter, which was aired in the commercial breaks between the Program Silvio Santos show.[5] [6]

After the success of the musical group Menudo, which was extensively promoted by Viva a Noite in 1984, Gugu launched Brazilian musical groups of the same style, such as Dominó and Polegar, becoming a successful businessman.[7] [8] [9]

In August 1987, at the height of the success of Viva a noite, Gugu signed a contract with TV station Rede Globo. But on Saturday Carnival 1988, Santos went to meet the owner of Rede Globo, Roberto Marinho, personally, in order to release the presenter so he could stay on SBT. Santos was about to undergo a delicate surgery and made a millionaire proposal to Gugu, offering him much of the Sunday's programming schedule. As a comparison, Liberato's wages increased tenfold, besides earnings coming from advertising.

Liberato debuted on SBT on Sundays on 17 April 1988,[10] hosting alone programs like Passa ou Repassa and Cidade Contra Cidade. Gugu also co-hosted Roletrando (Brazilian version of Wheel of Fortune, also as the predecessor of Roda a Roda) with Santos.

Rede Globo, however, had already created a program for Gugu, and the program was ready but without a host. Rede Globo hired hastily Fausto Silva, who ran the Saturday late night show Perdidos na Noite (Lost in the Night) at TV Bandeirantes. So the show Domingão do Faustão started, by chance, on Sunday afternoons at Rede Globo, filling a schedule previously occupied by American TV series.[11]

Even though Gugu was responsible for part of the Sunday programming, he remained anchoring shows on Saturday night, especially musical programs like Sabadão Sertanejo. The greatest success, however, came with the show Domingo Legal, which competed with Domingão do Faustão, ironically a program created to be his. The competition in the late 1990s was for a long period favorable to Gugu, which ended the decade with peaks above 40 rating points.[12]

Personal life and death

Liberato had a domestic partnership with physician Rose Miriam di Matteo, with whom he had three children.[13]

On 20 November 2019, Liberato suffered an accident at his home in Windermere,[14] Greater Orlando, while trying to change the filter on his home's air conditioner; he fell from the roof of his home and hit his head. He was admitted to Orlando Health and it was reported that his condition was critical.[15] [16] Rumors of his death were initially denied,[17] but on 22 November, it was confirmed that Liberato had died.[18]

Filmography

Television

YearTitleNotesNetwork
1981–1982Sessão PremiadaSBT
1982A Descida do Papai NoelEnd of year special
1982–1992Viva a Noite
1986–1988Parada do Dia das CriançasAnnual Children's Day Special
1988DominguguCanceled programRede Globo
1988RoletrandoSBT
1988–1989Cidade contra Cidade
1988–1995Passa ou Repassa
1989Adivinhe Se Puder
1989–1993TV Animal
1989–1991Corrida Maluca
1991–1992Big Domingo
1991–2002Sabadão (or Sabadão Sertanejo)
1992Programa de Vídeos
1992Super ParadãoEnd of year special
1992–1993Nações Unidas
1993Play Game
1993Domingugu
1993–2009Domingo Legal
1994Noite dos Artistas
1994–1995Paradão Sertanejo
1996Parque do GuguEnd of year special
1998-2008,
2015; 2017
Teleton
2000TV Ano 50Special 50 years of Brazilian TVRede Globo
2002–2003Disco de OuroSBT
2009–2013Programa do GuguRecordTV
2015–2017Gugu
2018–2019Power Couple Brasil
2018–2019Canta Comigo

Film

YearTitleRole
1984Padre Pedro e a Revolta das CriançasPadre Sebastião
1987Os Fantasmas TrapalhõesDelegate Augusto
1988O Casamento dos TrapalhõesHimself
1989Os Trapalhões na Terra dos MonstrosHimself
1990Uma Escola AtrapalhadaChopin Luís
1997O Noviço RebeldeHimself
2001Xuxa e os DuendesRich

Discography

Notes and References

  1. Web site: Gugu: biografia, fotos, vídeos, notícias – iG. gente.ig.com.br.
  2. Web site: Vida e carreira do apresentador Gugu Liberato . Imirante.com . 22 November 2019 . 23 November 2019 . pt-BR.
  3. Web site: Gugu Liberato, um dos maiores nomes da TV brasileira, morre aos 60 anos . . 23 November 2019 . 23 November 2019 . pt-BR.
  4. Web site: Gugu Liberato. Marcos. Manso. 23 November 2019. 3 March 2016. https://web.archive.org/web/20160303235632/http://marcosmanso.com.br/blog/?p=770. dead.
  5. Web site: História de Gugu Liberato se confunde com a da TV brasileira . . 22 November 2019 . 23 November 2019 . pt-BR.
  6. Web site: Martins Ribeiro . Raquel . De office boy a ícone da TV: relembre a carreira de Gugu Liberato . Metrópoles . 23 November 2019 . 23 November 2019 . pt-BR.
  7. Web site: Inspirado em Menudo, Gugu Liberato produziu Dominó e Polegar e lançou Marcelo Augusto . Folha de S. Paulo . 22 November 2019 . 23 November 2019 . pt-BR.
  8. Web site: Da criação do Dominó a polêmicas; relembre fatos marcantes de Gugu Liberato na TV . Cidade Verde . 23 November 2019 . pt-BR.
  9. Web site: Gugu Liberato revelou Menudo e criou os grupos Dominó e Polegar . Jornal Extra . 22 November 2019 . 23 November 2019 . pt-BR.
  10. News: Gugu agora também aos domingos. Jornal do Brasil. pt-BR. 16 April 1988. 37. Google News.
  11. Web site: Em 1988, Silvio Santos barrou Gugu na Globo com proposta milionária . UOL . 22 August 2016 . 23 November 2019 . pt-BR.
  12. Web site: Domingão era dele: A trajetória de sucesso de Gugu Liberato no Ibope . UOL . 23 November 2019 . pt-BR.
  13. Web site: Barranco . Luciana . Filhos de Gugu Liberato estavam em casa na hora do acidente e João chamou ambulância . Revista Quem . 23 November 2019 . pt-BR.
  14. Web site: Casa de Gugu Liberato em Orlando tinha mais de 600 m2 . . 23 November 2019. 11 January 2021 . pt-BR.
  15. Web site: Gugu Liberato sofre acidente em casa nos Estados Unidos e está internado. O Globo. pt-BR. November 21, 2019. November 21, 2019. subscription.
  16. Web site: Family Confirms Death of Popular Brazilian TV Host Gugu Liberato. Xiu. Ying. November 23, 2019.
  17. Web site: Presidente da Record TV solta comunicado em que desmente boatos sobre Gugu Liberato. Contigo!. pt-BR. November 21, 2019. November 21, 2019.
  18. Web site: Morre Gugu Liberato, aos 60 anos. pt-BR. November 22, 2019. Veja. November 22, 2019.