GuestReady explained

GuestReady Group
Type:Privately held company
Industry:Property management
Travel agency
Hq Location City:Trogen
Hq Location Country:Switzerland[1]
Area Served:United Kingdom, France, United Arab Emirates, Portugal, Malaysia
Key People:Christian Mischler (Chairman)
Alexander Limpert (CEO)
Patrick Degen (CFO)
François Lavie (CTO)
Brands:GuestReady, BnbLord, Oporto City Flats, We Stay In Paris, RentalReady,[2] The Porto Concierge[3]

GuestReady is a property management company and online travel agency headquartered in Trogen, Switzerland. Founded in 2016, it is active in Europe, the Middle East and Southeast Asia. It helps hosts manage their properties on online rental marketplaces such as Airbnb.[4] [5] [6]

The GuestReady Group offers short-term rental management via the brands GuestReady, Oporto City Flats, and We Stay In Paris. GuestReady focuses on Airbnb management, which includes services such as customer relationship management (CRM), revenue management, marketing channel management, guest check-in, facility and laundry services. The group also offers Business-to-business services and distributes the information technology system as RentalReady to other property managers that intend to offer short-term rental management to their clients.

The group is active in Europe, Middle East and Asia. It offers property management as GuestReady in the United Kingdom (London, Manchester, Edinburgh), France (Paris, Cannes, Lyon, Bordeaux), Portugal (Lisbon, Porto), United Arab Emirates (Dubai), Malaysia (Kuala Lumpur) and Hong Kong.[7] GuestReady offered Airbnb-management in Singapore between 2016 and 2018 but decided to pull out of the market due to changes in regulation of short-lets in Singapore.

History

GuestReady was founded in April 2016 by Alexander Limpert (CEO), Christian Mischler (Executive Chairman) and Patrick Degen (CFO).[8] [9]

In summer 2017, European competitor Easy Rental Services was acquired and GuestReady announced a seed round of US$3 million, led by the Russian fund Impulse VC.[10] [11] In December 2018, GuestReady acquired Portugal-based Oporto City Flats.[12] At the same time, GuestReady took over the management of the property portfolio of We Stay In Paris, a local competitor in France.[13]

In April 2019, GuestReady acquired BnbLord, the largest short-term rental management company in France and Portugal by delivering short-term rental management on a portfolio of 1,000 properties.[14] [15] [16] The founders of BnbLord, Léo Bonnet, Jacques Lavie, and François Lavie, joined the GuestReady Group in senior management positions.[17] [18]

In parallel to the BnbLord acquisition, GuestReady created an umbrella brand called GuestReady Group. It reported a portfolio of more than 4,000 properties.[19] [20]

Notes and References

  1. Web site: GuestReady AG . startup.ch . 2023-05-26.
  2. Web site: Gianpaolo Vairo é o novo responsável pelo RentalReady da GuestReady.
  3. Web site: GuestReady compra The Porto Concierge. Torna-se líder da gestão de Alojamento Local em Portugal.
  4. Augustín . Cocola-Gant . Apartamentos turísticos, Covid-19 e capitalismo de plataformas . Short-term rentals, Covid-19, and platform capitalism . Finisterra: Revista Portuguesa de Geografia . 2021 . 55 . 117 . 211-216 . pt . Por exemplo, empresas como a Hostmaker, a Sweet Inn e a Guest Ready contam com portfólios de milhares de apartamentos em toda a europa. O ponto importante em relação à situação atual é como a estrutura de gestão dessas agências permite anunciar os apartamentos em diferentes plataformas digitais simultaneamente. Para fazer isso, elas usam programas informáticos de gestão de propriedades, que são conhecidos em inglês como channel manager, e que é uma tecnologia usada há anos pela indústria hoteleira para poder comercializar o mesmo produto on-line (neste caso apartamentos) em diferentes canais como a Airbnb, a Homeaway e a Booking.com. . For example, companies like Hostmaker, Sweet Inn and Guest Ready have portfolios of thousands of flats across Europe. The important point in relation to the current situation is how the management structure of these agencies allows them to advertise flats on different digital platforms simultaneously. To do this, they use property management software, known in English as channel manager, which is a technology that has been used for years by the hotel industry to be able to market the same product online (in this case flats) on different channels such as Airbnb, Homeaway and Booking.com..
  5. News: guestready-raises-6m . Jon . Russell . . June 18, 2019.
  6. News: Getting your GuestReady for your Airbnb rentals . Tan Kit . Hoong . . 16 August 2016.
  7. Web site: GuestReady provides Airbnb hosts with the services to professionalize their rental . Russell . John . . 19 August 2016.
  8. Web site: Executive Profile: Alexander Limpert . Bloomberg L.P..
  9. Web site: People’s Champion finalist 2018: GuestReady . Williams . Henry . . 22 October 2018.
  10. Web site: GuestReady, lève 2,6 ME et rachète Easy Rental Services . Leguilloux . Claude . 26 October 2017 . boursier.com . fr . 12 May 2019.
  11. News: GuestReady, a service for Airbnb hosts to manage their property, raises $3M . Russell . Jon . . October 25, 2017.
  12. Web site: Airbnb management startup GuestReady acquires Oporto City Flats and We Stay In Paris . Loritz . Mary . eu-startups.com . 13 December 2019.
  13. News: GuestReady Buys Oporto City Flats; Takes Over We Stay In Paris Portfolio . FinSMEs . 14 December 2018.
  14. Web site: BnbLord: la start-up qui prend soin de votre appartement sur AirBnB . Schwyter . Adrien . 4 January 2017 . . fr . 12 May 2019.
  15. Web site: Conciergerie BnbLord : la location saisonnière n'a jamais été aussi simple . 24 September 2018 . . fr . 12 May 2019.
  16. Web site: Galaxie Airbnb : pourquoi la conciergerie GuestReady rachète BnbLord . Armand . César . 11 April 2019 . . fr . 12 May 2019.
  17. Web site: BnbLord, La Start-Up Qui Rassure Les Propriétaires Sur Airbnb . Hamladji . Samir . 27 December 2017 . . fr . 12 May 2019.
  18. Web site: BnbLord, l’entreprise française qui prend soin de votre appart AirBnB . Porrometo . Gabriele . 14 October 2016 . . fr . 12 May 2019.
  19. Web site: La société de conciergerie GuestReady rachète BnbLord . 11 April 2019 . . fr . 12 May 2019.
  20. Web site: GuestReady, a service for Airbnb hosts, doubles down on Europe with another acquisition . Russell . Jon . April 2019 . . 12 May 2019.

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