Growth Engineering Explained

Growth Engineering is a SAAS learning technologies company. They provide a platform for e-Learning,^[1] also known as a learning management system. Established in 2004,^[2] Growth Engineering offers a learning portal for companies and their employees, partners and customers.^[3] Growth Engineering is compatible with SCORM 1.2, SCORM 2004 and xAPI.^[4] In a Technavio report, Growth Engineering were recognised as a vendor in the game-based learning market.^[5]

History

Growth Engineering was founded in 2004 by Juliette Denny.^[6] She founded the company as a consultancy targeted at new businesses in need of sales management training.^[7] Then, Growth Engineering released the Academy LMS. An online learning portal for businesses to train employees.^[8] The product focused on using gamification to engage learners.^{[9] [10]} In 2016 Growth Engineering was listed on the Mishcon Leap 100.^[11] In 2015 Growth Engineering was named as the best LMS provider by e-Learning 24/7,^[12] and in 2016 they were named as the number one NextGen LMS and the best LMS for gamification by Learning 24/7.^[13]

Products

Growth Engineering have three products: the Academy LMS,

• The Academy LMS is a subscription based learning management system. Its key features include: a content library, a social feed, gamification and online classrooms.^[14]
• The knowledge Arcade, is used for front line staff, and provides learning assets, social feeds, peer to peer battles, squad battles and clubs live functionality.
• Genie is a game-based authoring tool.^[15]

Notes and References

1. Web site: LMS Review: Growth Engineering. June 13, 2016. Talented Learning. August 13, 2017.
2. Web site: Engineering Training and eLearning. Srivastava. Av. August 30, 2017. Learning Light. August 30, 2017.
3. Web site: Gamification can Engage Staff and Help Professional Development. Everett. Cath. September 28, 2016. Raconteur. August 30, 2017.
4. Web site: Adopters. 2017-09-01. TinCanAPI. 2017-09-01.
5. Web site: Global Corporate Game-Based Learning Market 2017-2021 Market Research Reports - Industry Analysis Size & Trends - Technavio. 2017-04-01. www.technavio.com. en. 2017-09-08.
6. News: Profile: Juliette Denny, Growth Engineering. 2005-06-19. The Independent. 2017-08-23. en-GB.
7. News: LMS Review: Growth Engineering Academy LMS - Talented Learning. 2014-06-13. Talented Learning. 2017-08-23. en-US.
8. News: Learning Management Systems to Look Out For. Kulkarni. Rhucha. Hrtechnologist.com. 2017-08-23. 2017-08-23.
9. Web site: UK-based company enters top 20 gamification list. O'Neil. Erin. 2016-09-29. Lsbf.org.uk. 2017-08-23.
10. News: Is Gamification of Learning the Future of Education?. Iosub. Ancuta. 2014-06-06. softpedia. 2017-08-23. en-us.
11. Web site: The Leap 100: The definitive list of fast-growth companies for 2016. 2016-04-20. Mishcon de Reya. en. 2017-08-23.
12. Web site: Top 10 LMSs of 2015. Weiss. Craig. 2015-01-28. The Craig Weiss Blog. 2017-08-23.
13. Web site: Insight – The Top 50 LMS 2017 Report. Weiss. Craig. 2016-12-07. The Craig Weiss Blog. 2017-08-23.
14. Web site: Academy Platform LMS Reviews and Pricing - 2017. 2017-09-28. www.capterra.com. en. 2017-09-28.
15. News: Genie - eLearning Industry. Denny. Juliette. eLearning Industry. 2017-09-28. en-US.