Grey Technology (Gtech) Explained

Grey Technology (Gtech)
Type:Privately held company
Founder:Nick Grey
Location City:Worcester, Worcestershire
Location Country:United Kingdom
Area Served:Worldwide
Key People:Nick Grey
(Owner), Jothie Walford
(Managing Director)
Industry:Technology
Products:Vacuum cleaners, floor sweepers, grass trimmers, hedge trimmers, power tools
Owner:Nick Grey
Num Employees:160 (2023)
Homepage:

Grey Technology Ltd, which uses the trade mark Gtech, is an independent British company designing and manufacturing cordless home and garden appliances such as vacuum cleaners, floor sweepers, grass trimmers, lawn mowers, hedge trimmers and power tools.

The company is based in Worcester, Worcestershire.

History

Gtech was founded by Nick Grey, who had previously worked at vacuum cleaner brand VAX.[1] Working initially from his Worcestershire home, Nick Grey developed the world’s first cordless floor sweeper, the SW01 cordless floor sweeper, in 2002.[2] Since then Gtech have launched more floorcare products such as Multi, Pro and HyLite, as well as an eBike range, a garden range, and even an automated massage bed.[3] Gtech has also designed several products on a 'white-label' basis for other brands.

In November 2012, Grey revealed that Gtech has been subject to several corporate espionage attempts from rival manufacturers.[4]

Following success in the UK and Europe, Gtech is expanding to the USA, with well-loved products such as the AirRAM available to purchase on Amazon.com.

Founder

Nick Grey (born 12 July 1968) is the British designer and inventor who founded Grey Technology.[5] Grey was born in Spetchley, Worcestershire,[6] and attended Aston Fields Middle School. The Grey family spent three years in Roscommon, Ireland, before resettling in Worcestershire in 1979. Grey studied at Ludlow College.[5] Grey and Gtech are based in Worcestershire.

Grey won the Insider Media Limited award for innovation in 2011.[7] He has been profiled by British newspapers,[8] [9] and has been interviewed in the UK press about issues facing start-ups and his own experiences with Gtech.[10]

Products

Media coverage and awards

Gtech's cordless vacuum, the AirRAM, has been reviewed in The Daily Telegraph,[11] The Sunday Times,[12] and Which?.[13] In addition, the Good Housekeeping Institute has approved the AirRAM,[14] [15] and the Gtech-designed Bissell Versus cordless vacuum was a winner in its 2009 VIP (Very Innovative Products) Awards.[16] [17]

Gtech won awards for Excellence in Innovation and Business of the Year at the 2013 Herefordshire and Worcestershire Chamber of Commerce Business Awards.[18]

Gtech was awarded the Queen's Award for Innovation in 2015,[19] with the launch of the AirRAM MK2 cordless vacuum.

Gtech's AirRAM Platinum was awarded the T3 Platinum award, [20] and described as "probably the best upright cordless vac ever."

External links

Notes and References

  1. Web site: 2018-10-17 . CEO Interview: Nick Grey, Gtech . 2024-02-28 . Great British Life . en.
  2. News: Gtech is looking to solve the Chinese puzzle . . James . Hurley. 9 May 2013 . 11 October 2010.
  3. Web site: Clareville Communications . Gtech inventor designs massage robot . Press Releases . 8 October 2019 . Response Source . 29 May 2020.
  4. News: Stop thief! Don't steal my ideas . . https://web.archive.org/web/20140505042804/http://www.thesundaytimes.co.uk/sto/business/small_business/article1164748.ece . dead . 5 May 2014 . Catherine . Wheatley . 9 May 2013 . 18 November 2012.
  5. News: How I made it: Nick Grey, founder of Gtech . https://web.archive.org/web/20140505042508/http://www.thesundaytimes.co.uk/sto/business/small_business/article510900.ece . dead . 5 May 2014 . Sunday Times . 16 January 2011.
  6. News: How I made it: Nick Grey, founder of Gtech . . https://web.archive.org/web/20140505042508/http://www.thesundaytimes.co.uk/sto/business/small_business/article510900.ece . dead . 5 May 2014 . Rachel . Bridge. 9 May 2013 . 16 January 2011.
  7. News: Hard takes the top prize at 42 under 42s awards. Insider Media. 3 June 2011.
  8. News: Incentives would 'boost start-ups with corporate talent'. The Daily Telegraph . 11 October 2011.
  9. News: Stop thief! Don't steal my ideas. https://web.archive.org/web/20140505042804/http://www.thesundaytimes.co.uk/sto/business/small_business/article1164748.ece. dead. 5 May 2014. The Sunday Times . 18 November 2012.
  10. News: Incentives would "boost start-ups with corporate talent" . . 9 May 2013 . James . Hurley. 11 October 2011.
  11. News: Battery-powered vacuum takes on rivals . . 9 May 2013 . 25 April 2012.
  12. News: Vacuuming no longer sucks with the USB cleaner . . https://web.archive.org/web/20160303233247/http://www.thesundaytimes.co.uk/sto/ingear/Tech___Games/Gadgets/article1025067.ece . dead . 3 March 2016 . Matt . Bingham. 9 May 2013 . 29 April 2012.
  13. Web site: Which? AirRAM review . . 14 September 2013.
  14. News: New vacuum phenomenon, Gtech AirRAM scoops Good Housekeeping endorsement . SourceWire . 9 May 2013 . 24 July 2012.
  15. http://www.goodhousekeeping.co.uk/tried-tested/good-housekeeping-institute-approved-products-2013 GHI Approved Products 2013
  16. News: We're cleaning up America . Worcester News . 9 May 2013 . 25 March 2009.
  17. http://www.goodhousekeeping.com/product-reviews/innovate-products-awards#slide-6 2009 First Annual VIP (Very Innovative Products) Awards: Versus Bare Floor Vacuum
  18. News: Chamber Business Awards 2013 . Herefordshire and Worcestershire Chamber of Commerce website . 27 September 2013.
  19. News: Gtech Joins The Business Elite As Winners Of A Queen's Award For Innovation . homes4media.
  20. News: 29 July 2022 . Gtech AirRAM Platinum review: probably the best upright cordless vac ever .

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