Gopi Prasannaa Explained
Gopi Prasannaa is an Indian graphic designer who has designed many movie posters in the South Indian film industry. His notable works include the graphic novel-style poster for Aaranya Kaandam (2010) and introducing first-look posters with Kaththi (2014). During the COVID-19 lockdown, he gained recognition for the nostalgic series 'Ninaivugalai Thedi'.
Personal life
Prasannaa's first film in a theater was Salangai Oli (1983) when he was 6 years old. He was also interested in painting during his childhood.[1] Prasannaa admires movie poster artists like Tom Martin and some Japanese artists. He was inspired from the hand-drawn movie hoardings of Chennai's golden era and Maniyan Selvam's illustrations in Ananda Vikatan magazines during his youth.
Career
Prasannaa initially worked as a programmer, tried his hand in gaming, advertising and branding, before starting a career as a publicity designer.[2] [3] His journey in publicity design began with the Tamil film Aaranya Kaandam, directed by Thiagarajan Kumararaja in 2010.[4] The poster was styled as a graphic novel fully illustrated in yellow and black making it the first of its kind for the Tamil industry.[5] In 2014, Prasannaa introduced the trend of first-look posters in Tamil cinema with the film Kaththi, a social drama directed by AR Murugadoss.[6] During the COVID-19 lockdown in India, Prasannaa created a series of retro movie posters for films like Sadma, 16 Vayathinile, Mullum Malarum, Mouna Raagam, Antha 7 Naatkal which are part of the 10-part series.[7] The series was named 'Ninaivugalai Thedi', which translates to 'chasing memories'.[8] He drew inspiration from the poster of Salangai Oli for the series.
In 2021, the first-look poster of Master, directed by Lokesh Kanagaraj, released on New Year's Eve. It quickly went viral on social media and set records.[9]
Selected filmography
Notes and References
- News: 2020-06-24 . Gopi Prasannaa fashions retro posters for classic Tamil films during lockdown . 2024-01-13 . The Times of India . 0971-8257 . 2024-01-13 . https://web.archive.org/web/20240113205718/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/lockdowncreativity-these-are-all-films-that-take-us-back-in-time/articleshow/76552908.cms . live .
- Web site: 2018-07-25 . From Aaranya Kaandam to Sarkar, publicity designer Gopi Prasanna on film posters and their impact in multiplex era . 2024-01-14 . Firstpost . en . 2024-01-14 . https://web.archive.org/web/20240114060739/https://www.firstpost.com/entertainment/from-aaranya-kaandam-to-sarkar-publicity-designer-gopi-prasanna-on-film-posters-and-their-impact-in-multiplex-era-4815551.html . live .
- Web site: Bakshi . Jahan Singh . 2019-03-27 . Posterphilia: How Gopi Prasannaa Created The ‘Super Deluxe’ Poster . 2024-01-15 . www.filmcompanion.in . en.
- Web site: Bakshi . Jahan Singh . 2018-12-17 . Posterphilia: The Best Indian Film Posters Of 2018 . 2024-01-13 . www.filmcompanion.in . en . 2024-01-13 . https://web.archive.org/web/20240113191504/https://www.filmcompanion.in/posterphilia/posterphilia-the-best-indian-film-posters-of-2018 . live .
- Web site: V,DHNS . Vivek M. . What goes behind the making of a film poster? . 2024-01-13 . Deccan Herald . en . 2024-01-13 . https://web.archive.org/web/20240113200946/https://www.deccanherald.com/features/what-goes-behind-the-making-of-a-film-poster-1075700.html . live .
- Web site: Tale of a title . 2024-01-14 . The New Indian Express . en . 2024-01-14 . https://web.archive.org/web/20240114064335/https://www.cinemaexpress.com/stories/interviews/2017/aug/27/tale-of-a-title-1820.html . live .
- Web site: migrator . 2020-06-22 . Publicity designer creates retro film posters to reconnect with classics . 2024-01-14 . www.dtnext.in . en . 2024-01-14 . https://web.archive.org/web/20240114064455/https://www.dtnext.in/cinema/2020/06/22/publicity-designer-creates-retro-film-posters-to-reconnect-with-classics . live .
- News: S . Gowri . 2020-06-23 . Designer Gopi Prasannaa creates posters of yesteryear Tamil superhits using retro colour palettes . 2024-01-13 . The Hindu . en-IN . 0971-751X . 2024-01-13 . https://web.archive.org/web/20240113202900/https://www.thehindu.com/entertainment/art/designer-gopi-prasannaa-creates-posters-of-yesteryear-tamil-superhits-using-retro-colour-palettes/article31898381.ece . live .
- Web site: Why is Vijay's Master poster blurry? Designer Gopi Prasanna reveals details . 2024-01-13 . India Today . en . 2024-01-13 . https://web.archive.org/web/20240113195258/https://www.indiatoday.in/movies/regional-cinema/story/why-is-vijay-s-master-poster-blurry-designer-gopi-prasanna-reveals-details-1633332-2020-01-02 . live .
- News: 2019-03-27 . Gopi Prasanna creates graffiti for 'Super Deluxe' . 2024-01-14 . The Times of India . 0971-8257 . 2019-04-13 . https://web.archive.org/web/20190413111536/https://timesofindia.indiatimes.com/entertainment/tamil/movies/news/gopi-prasanna-creates-graffiti-for-super-deluxe/articleshow/68598576.cms . live .
- Web site: Subramanian . Anupama . 28 March 2019 . Graffiti art for Super Deluxe . 14 January 2024 . Deccan Chronicle . 21 June 2019 . https://web.archive.org/web/20190621015414/http://www.deccanchronicle.com/entertainment/kollywood/280319/graffiti-art-for-super-deluxe.html . live .
- Web site: Raman . Sruthi Ganapathy . 2023-05-27 . Production Designer Of Modern Love Chennai On Capturing The Soul Of The City . 2024-01-15 . www.filmcompanion.in . en.
- News: 2023-10-27 . Kamal Haasan and Mani Ratnam tease fans ahead of the promo release; 'KH 234' crew announced! . 2024-01-24 . The Times of India . 0971-8257.
