Global Brand Database Explained
The Global Brand Database is a free-of-charge comprehensive online database developed and maintained by the World Intellectual Property Organization. It is a global resource for trademark information, providing users access to a vast collection of international trademark records. The database offers valuable insights and search tools to assist trademark owners, professionals, and researchers protect and managing trademarks worldwide. It helps in trademark clearance searches, brand monitoring and enforcement activities, potential conflicts identification, tracking trademark applications tracking and registrations, and taking necessary legal actions to safeguard intellectual property rights.[1] Researchers and policy-makers also use the database by accessing trademark data for analysis, policy development, and academic research.
History
The Global Brand Database was officially launched in 2011. It was designed to provide a single platform for searching and retrieving trademark records from various national and international databases. It rapidly hosted 10 million records.[2] In 2017, the database covered 30 millions entries.[3] Over the following years, the database continued to evolve and expand its functionalities to meet the growing demands of trademark users.[4]
In 2019, WIPO announced that the database could be used to search for figurative marks based on new artificial Intelligence technology.[5]
Features and Functionality
The Global Brand Database offers a range of features and tools to assist users in searching and exploring trademark information. Some key features include:
- Extensive CoverageThe database provides access to a vast collection of trademark records from national and international trademark offices. It covers trademarks registered under the Madrid System for the International Registration of Marks, the emblems under 6ter[6] and the geographical indications under Lisbon, INNs[7] (International Nonproprietary Names) from WHO, the EUIPO collection, as well as national trademark offices from different countries. Users can search for trademarks registered in multiple jurisdictions, making it a valuable resource for global brand protection.[8]
- Multilingual Search InterfaceThe Global Brand Database supports multiple languages, allowing users to perform searches using keywords, trademark names, owners' names, and other relevant criteria in their preferred language. This multilingual capability enables users to search for trademarks using local or international terminology, enhancing the usability and effectiveness of the database.
- Advanced Search OptionsUsers can utilize advanced search options to refine their queries and retrieve specific trademark records. The database offers various search filters, including trademark class, status, owner's name, and filing date, among others. These filters help users narrow their searches and locate relevant trademarks more efficiently.
- Image SearchOne of the notable features of the Global Brand Database is its image search capability. Users can upload an image or logo and perform a reverse image search to find similar or identical trademarks. This feature is particularly useful for trademark professionals and brand owners in identifying potential trademark infringements and conducting comprehensive trademark clearance searches.
- Detailed Trademark InformationUsers can access comprehensive trademark information through the Global Brand Database. Each trademark record provides details such as the trademark name, owner's name and address, registration and expiration dates, class information, status, and associated documents. Users can review the trademark's legal status and download relevant documents for further analysis and reference.
See also
External links
- https://www.wipo.int/reference/en/branddb/
Notes and References
- Web site: Trade mark search: Why it is important and how to conduct it properly . 2023-06-08 . intellectual-property-helpdesk.ec.europa.eu . en . 2023-06-08 . https://web.archive.org/web/20230608220622/https://intellectual-property-helpdesk.ec.europa.eu/news-events/news/trade-mark-search-why-it-important-and-how-conduct-it-properly-2021-07-01_en . live .
- Web site: 2013-02-22 . WIPO’s Global Brand Database tops the 10 million mark . 2023-06-08 . Access . en-US . 2023-06-03 . https://web.archive.org/web/20230603005932/https://librarylearningspace.com/wipos-global-brand-database-tops-the-10-million-mark/ . live .
- Web site: Schweizer . Mark . Battle of the free trade mark databases – Global Brand Database versus TMview . 2023-06-08 . The IPKat . 2023-06-08 . https://web.archive.org/web/20230608220622/https://ipkitten.blogspot.com/2017/08/battle-of-free-trade-mark-databases.html . live .
- Web site: IPPLANET . 2022-11-21 . The new version of the Global Brand Database is available . 2023-06-08 . INTELLECTUAL PROPERTY PLANET . en . 2023-06-08 . https://web.archive.org/web/20230608220622/https://intellectualpropertyplanet.wordpress.com/2022/11/21/the-new-version-of-the-global-brand-database-is-available/ . live .
- Web site: Wulff . Katja . 2019-04-02 . WIPO launches AI-based trademark search . 2023-06-08 . Legal Patent . en-US . 2023-06-08 . https://web.archive.org/web/20230608220621/https://legal-patent.com/trademark-law/wipo-launches-ai-based-trademark-search/ . live .
- Web site: Article 6ter . 2023-06-08 . www.wipo.int . en . 2023-05-28 . https://web.archive.org/web/20230528201742/https://www.wipo.int/article6ter/en/index.html . live .
- Web site: INN & Medicines classification . 2023-06-08 . www.who.int . en . 2023-06-04 . https://web.archive.org/web/20230604235401/https://www.who.int/teams/health-product-and-policy-standards/inn . live .
- Web site: Declaration of intent to link TMview and Global Brand database - news . EUIPN . 2023-06-22 . 2023-06-22 . https://web.archive.org/web/20230622214439/https://www.tmdn.org/network/news/-/asset_publisher/Zf7xCoedavnJ/content/declaration-of-intent-to-link-tmview-and-global-brand-database . live .
