Split Personality (Cassidy album) explained

Split Personality
Type:studio
Artist:Cassidy
Cover:Split-Personality-Cover.jpg
Released:March 16, 2004
Recorded:2003
Genre:East Coast hip hop
Next Title:I'm a Hustla
Next Year:2005

Split Personality is the debut studio album by American rapper Cassidy. It was released on March 16, 2004, by Full Surface, with manufacturing and distribution from J.

Background and recording

Recording sessions for the album began in 2003. The album was broken down into three parts. The first part of the record (credited as "Cassidy") was more pop and radio friendly, with records such as "Get No Better" and the R. Kelly assisted lead single "Hotel". The second part of the record (credited as "The Problem") was targeted directly towards Cassidy's fans, who began to support him following his appearances on various mixtapes, with songs such as "Blood Pressure" and "The Problem". The third and final part of the record (credited to "B. Reese") was more introspective and aimed towards his fans who have supported him since his early days of his rap career with "Husslin'" and "Real Talk".[1]

Singles

The album's lead single, "Hotel" featuring American R&B singer-songwriter R. Kelly, was created during recording sessions at Kelly's Chicago studio "The Chocolate Factory". R. Kelly also appears on the official remix to "Hotel", with guest vocals from American rapper Trina. The song was a hit and reached the top five on the US Billboard Hot 100, as of February 2004. The song was also nominated for a Vibe Award for the "Coolest Collabo" in 2004.[2] The album's second single, "Get No Better", features guest appearances from then label-mate Contemporary R&B singer Mashonda, as well as vocals from label owner and mentor Swizz Beatz. While the song did not do as well on the singles charts as "Hotel", it did reach number 82 on the US Billboard Hot 100. It was followed up by a music video, which features Vida Guerra as the lead female. The songs "Take It" and "Make You Scream Pt.2" were also recorded during the Split Personality sessions but were eventually scrapped and later used only as official promotional singles from the album.[3] [4]

Commercial performance

The album debuted and peaked at number 2 on the US Billboard 200, selling 118,000 copies in its first week. By July 6, 2005, the album had sold over 414,000 copies.[5] To date, the album has been certified Gold by the Recording Industry Association of America (RIAA) for shipments of 500,000 copies in America.[6]

Critical response

AllMusic described the album as "a minor disappointment while simultaneously showing promise". Its review considered the first third of the album as the disappointing section and the best tracks to be "Hotel", "Can I Talk to You" and "Real Talk".

Track listing

Credits adapted from the album's liner notes.[7]

Sample credits[7]

Chart positions

Weekly charts

Chart (2004)Peak
position
Canadian Albums (Nielsen SoundScan)[8] 92
Canadian R&B Albums (Nielsen SoundScan)[9] 23

Year-end charts

Chart (2004)Position
US Billboard 200[10] 196
US Top R&B/Hip-Hop Albums (Billboard)[11] 49

Notes and References

  1. Web site: VH1.com : Cassidy : Cassidy Says R. Kelly Was Unplanned Guest In His 'Hotel' . www.vh1.com . dead . https://web.archive.org/web/20040409060652/http://www.vh1.com/artists/news/1485966/03242004/cassidy.jhtml . 2004-04-09.
  2. Web site: Vibe Awards. https://web.archive.org/web/20071110215632/http://www.vibe.com/awards/story1.html. dead. November 10, 2007.
  3. http://www.juno.co.uk/ppps/products/155108-01.htm{{dead link|date=November 2019}}
  4. Web site: Cassidy Take It. https://ghostarchive.org/varchive/youtube/20211219/6elXVmXdVRY . 2021-12-19 . live. YouTube.
  5. Web site: July 6, 2005 . Strait’s ‘Somewhere’ Heads Right To No. 1 . March 1, 2012 . . en-US.
  6. Web site: Gold & Platinum. RIAA.
  7. Split Personality . 2004 . booklet . Full Surface, J.
  8. Web site: Albums : Top 100. Jam!. April 1, 2004. April 12, 2023. https://web.archive.org/web/20041210193301/http://www.canoe.com/JamMusicCharts/prev_040104_ALBUMS.html. December 10, 2004.
  9. Web site: R&B : Top 50. Jam!. April 15, 2004. January 29, 2023. https://web.archive.org/web/20040422042809/http://jamshowbiz.com:80/JamMusicCharts/RANDB.html. April 22, 2004.
  10. Web site: Top Billboard 200 Albums – Year-End 2004. Billboard. September 15, 2020.
  11. Web site: Top R&B/Hip-Hop Albums – Year-End 2004. Billboard. September 15, 2020.