Geo Limited (formerly GeoOp Limited) | |
Type: | Public |
Foundation: | 2009 |
Founder: | Nicholas Bartlett, Benjamin Goudie-Park, Simon Fraser, Brendan Cervin |
Location City: | Sydney |
Location Country: | Australia |
Areas Served: | Australia, NZ, UK, USA, Global |
Key People: | Chairman - Roger Sharp, CEO - Tim Molloy, CFO - Peter Hynd, CRO - Scott Player, CTO - Minas Kamel, |
Industry: | Technology |
Products: | GeoNext GeoOp |
Owner: | Public listing company (NZX) |
Num Employees: | 40+ |
Geo Limited (formerly GeoOp Limited) is a publicly listed company in New Zealand.
Geo operates two products:
1. GeoNext: In 2019, Geo launched GeoNext, its next generation platform and app, designed with a more modern interface and ease of use.
2. GeoOp: Its traditional product that it has been operating since launch.[1]
Geo has over 15,000 customers that use their products to help manage their business.[2]
Both products focus on helping trade, home and field service business owners. Functionality includes quoting, job management, Staff management and timesheets, invoicing and payments.[3]
GeoOp was founded in Auckland, New Zealand in 2009 by Nicholas Bartlett, Benjamin Goudie-Park, Simon Fraser, and Brendan Cervin.[4] In 2010, the company opened an additional office in Sydney, Australia.[5]
In 2011, GEO was awarded the Consensus Software Award for being the most innovative software product in Australia and New Zealand.[6]
In early 2013, Leanne Graham, the former Country Manager of New Zealand-based accounting software company Xero, became GeoOp's new CEO.[7] By mid 2013, GeoOp successfully raised 10 million in private funding.[8] In the following October, GeoOp listed on the small-cap NZAX, becoming a public listed company.[9]
In September 2014, Graham stood down as CEO to become an 'executive strategic adviser' to the company in the USA. The news was followed by an 11% drop in the share price.[10] Anna Cicognani became acting CEO in February 2015.[11]
Geo completed a $2.4m NZD capital raise in August 2015, to pursue growth opportunities in Australia.[12]
In January 2015, GeoOp announced a distribution agreement with MyCloudCure for the United States and Canada.[13]
In Feb 2020 Tim Molloy was appointed CEO.
In Nov 2020, Geo announced a capital raise of up to $2m. It was announced that "proceeds from the Raise are intended to be used for general working capital purposes as the Company accelerates its customer acquisition activity."[14]