Genny Explained

Genny
Type:Subsidiary
Foundation:
Ancona, Marche, Italy
Founder:Arnaldo Girombelli and Donatella Girombelli
Location City:Milan
Location Country:Italy
Area Served:Worldwide
Key People:Sara Cavazza Facchini (Creative Director)

Mathias Facchini (CEO)

Industry:Fashion
Products:Women's ready-to-wear, accessories, Fashion Jewelry, Leather goods, shoes, perfumes, eyewear
Parent:Swinger International S.p.A.
Homepage:www.genny.com

Genny is an Italian ready-to-wear manufacturer founded in Ancona in 1962 by Arnaldo Girombelli.

History

Born in Ancona, Arnaldo Girombelli was the owner of a boutique with an adjacent small tailor workshop for skirts and blouses in his hometown. After gradually expanding the workshop and increasing the number of seamstresses, in 1962 he founded a label for his creations, "Genny", named after his eldest daughter.[1] [2]

In the second half of the 1960s Genny started to have a large success thanks to a line of pleated oblique skirts obtained through a new treatment technique of cloth,[1] then in 1973 it introduced a youthful line, "Byblos", and Gianni Versace became its designer.[1] [3] Later, Guy Paulin and his assistant Christian Lacroix replaced Versace at Byblos, while Versace launched another Genny's experimental line, "Complice".[3] In 1983, Byblos became an independent company.[2] After the death of Girombelli, his wife Donatella became the chairwoman of the group.[3]

In 2001 Prada acquired the label, and Genny stopped its production in 2004.[4] In 2011 the label was acquired by Swinger International S.p.A., which decided to relaunch the brand and appointed Gabriele Colangelo as the new designer.[4]

On July 21, 2018, the brand received Tao Award for fashion during the Taomoda event in Taormina.[5]

See also

Notes and References

  1. News: Fabrizio De Marinis. Una fortuna nelle pieghe della gonna. 4 September 2015. La Repubblica. 8 July 1988.
  2. Book: Richard Harrison Martin. Contemporary Fashion. 1995. St. James Press, 1995. 1558621733. 76, 195.
  3. News: Michael Gross. A portrait of Genny. 4 September 2015. New York. 11 March 1991. 18–19.
  4. News: Eric Wilson. Genny Is Back on the Runway. 4 September 2015. The New York Times. September 22, 2011.
  5. News: Genny Receives Tao Award for Fashion. Carrera. Martino. 2018-07-23. WWD. 2018-07-24. en-US.