Freundin Explained

Editor Title:Editor-in-chief
Frequency:Fortnightly
Category:Women's magazine
Company:Hubert Burda Media
Publisher:Burda Style Group
Country:Germany
Based:Munich
Language:German
Oclc:310976090

Freundin (German: Girlfriend) is a fortnightly women's magazine published in Munich. Launched in 1948, it is one of the earliest magazines in its category.

History and profile

Freundin was established in 1948. The magazine is part of Hubert Burda Media[1] and is published by Burda Style Group[2] on a fortnightly basis on Wednesdays.[3] The headquarters of the magazine is in Munich.[2] [4] The magazine targets women from the age of 25 years.[3]

Freundin started its website in 1996.[5] Renate Rosenthal is one of its former editors-in-chief.[6] Nikolaus Albrecht was the editor-in-chief of Freundin between 2012 and 2019.[7]

Circulation

In 2001, Freundin was the thirty-fifth best-selling women's magazine worldwide with a circulation of 605,000 copies.[8] The magazine sold 465,418 copies during the fourth quarter of 2003.[6] During the fourth quarter of 2004 its circulation was 517,269 copies. The circulation of the magazine 516,443 copies in 2010.[9] It sold 366,039 copies in the fourth quarter of 2014.[3] The magazine sold 237,867 copies in the first quarter of 2018 making it the second best-selling women's magazine in Germany.[10]

See also

List of magazines in Germany

Notes and References

  1. Book: John Sandford. Encyclopedia of Contemporary German Culture. 2013. Routledge. 978-1-136-81603-1. 89. London; New York.
  2. Web site: MA 2011/II: Burda still number 1. 2011. Hubert Burda Media. 6 April 2015. https://web.archive.org/web/20150411200158/http://www.hubert-burda-media.com/hbmi-mainentrys/business-ma-2011-ii-burda-still-number-1_aid_71558.html. 11 April 2015. dead.
  3. Web site: Profile. Burda Community Network. 6 April 2015. 27 April 2015. https://web.archive.org/web/20150427022331/http://bcn.burda.com/brands/german-magazines/freundin-live-your-best-life_aid_1147.html. dead.
  4. Book: Western Europe 2003. 2002. Europa Publications. 978-1-85743-152-0. 294. London; New York.
  5. Ulrich Kaiser. The Effects of Website Provision on the Demand for German Women's Magazines. NBER Working Paper. February 2002. 8806. 10.3386/w8806. free.
  6. News: Medium of the Week - Freundin revamps in bid to restore its readership. 30 April 2004. BrandRepublic. 6 April 2015.
  7. News: Marc Bartl. "Freundin"-Chefredakteur Nikolaus Albrecht verlässt Burda. Kress News. 26 March 2019. 2 March 2022. de.
  8. Web site: Top 50 Women's magazines worldwide (by circulation). Magazines . 6 April 2015. https://web.archive.org/web/20150402101746/http://www.magazine.org.tw/events/school/report/wmt/Top50Womens.pdf. dead. 2 April 2015.
  9. Web site: World Magazine Trends 2010/2011. FIPP. 4 April 2015. dead. https://web.archive.org/web/20150402165145/http://www.revistas-ari.com/attachments/209_WMT_2010_2011_Europe.pdf. 2 April 2015.
  10. Judith Pörschke. ‘I am luckily not the only one’ Analyzing the readers’ interpretations of texting advice in women’s magazines. Malmö University. MA. 2020. 18.

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