Fred van Raaij explained

Willem Frederik (Fred) van Raaij (born 1944) is a Dutch psychologist and professor.

He studied psychology and data analysis at the Leiden University and worked at the University of Twente (1970-1972), the Catholic University Tilburg (1972-1976 and 1977-1979) and the University of Illinois (1976-1977). He was then professor at Erasmus University Rotterdam (1979-2000) and Tilburg University (from 2000).[1]

His field of study is economic psychology with a specialisation in (marketing) communication, consumer financial behaviour, environmentally friendly consumer behaviour and energy saving in households. He is the founder (1981) and first editor of the Journal of Economic Psychology.[2] He received an honorary doctorate from the Helsinki School of Economics, Finland in 2006.[3]

He was chairman of the GVR (Genootschap voor Reclame - Association for Marketing Communication) and board member of the SWOCC (Stichting Wetenschappelijk Onderzoek Commerciële Communicatie - Foundation for Scientific Research on Commercial Communication) at the University of Amsterdam.

Most cited articles

Notes and References

  1. Web site: Fred van Raaij. 2021-07-25. Tilburg University Research Portal. en.
  2. 2020-10-01. At the eve of the 40th anniversary of the Journal of Economic Psychology: Standards, practices, and challenges. Journal of Economic Psychology. en. 80. 102309. 10.1016/j.joep.2020.102309. 0167-4870. Alós-Ferrer . Carlos . Yechiam . Eldad . 225363103 .
  3. Web site: List of Honorary Doctors in Economic Sciences from the Aalto University, Finland, from 1934 to 2019.. 2021-07-25.
  4. https://scholar.google.com/scholar?hl=en&as_sdt=0%2C33&q=Fred+van+Raaij&btnG=#d=gs_cit&u=%2Fscholar%3Fq%3Dinfo%3A-uqNOFTNy1IJ%3Ascholar.google.com%2F%26output%3Dcite%26scirp%3D0%26hl%3Den