Frankie Sinatra Explained

Frankie Sinatra
Cover:The Avalanches - Frankie Sinatra cover art.jpg
Type:single
Artist:the Avalanches featuring Danny Brown and MF Doom
Album:Wildflower
Released:2 June 2016
Label:Modular
Producer:The Avalanches
Chronology:The Avalanches
Prev Title:A Different Feeling
Prev Year:2002
Next Title:Colours
Next Year:2016

"Frankie Sinatra" is a song by Australian electronic music group the Avalanches. It was released as a digital download on 2 June 2016, acting as the lead single from their second studio album, Wildflower (2016). The song, which features guest appearances from rappers Danny Brown and MF Doom, was the first piece of new material by the group in 16 years.[1]

Production

"Frankie Sinatra" is one of the oldest produced tracks on Wildflower. The track was built from a calypso record called "Bobby Sox Idol" by Wilmoth Houdini that Robbie Chater would play at a club night in Melbourne called "Brains". Although both Chater and Tony Di Blasi found the calypso track "strangely repetitive and annoying" at first, they soon grew a liking to it.[2]

Composition

"Frankie Sinatra" features rap verses from rappers Danny Brown and MF Doom. Regarding the reason why the Avalanches chose to work with Danny Brown on the song, in an interview with Zane Lowe on Beats 1, they stated: "We wanted to make this record still sound like us but to be a bit more loose and rock and roll. The initial plan was to make a crazy loose rock record, but with samples. Danny’s voice is almost like a punk rock voice sometimes, so we thought it’d be perfect."[1] The song contains certain elements of electro swing[3] with an overarching foundation in calypso music, a type of Afro-Caribbean music.[4] It features a sample of the song "Bobby Sox Idol" by calypso artist Wilmoth Houdini.[5] It also includes the melody of Percy Faith and His Orchestra's "My Favorite Things".[6]

Music video

The official music video for "Frankie Sinatra" was released on 2 June 2016, the day of the song's release, through YouTube and Vevo.[7] "Carnival attendees run amok after downing glowing, hallucinogenic ice cream" is how Jason Newman of Rolling Stone described the video, feeling that it matched the song's atmosphere and "circus-like beat".[8]

In the video, two people make and sell frozen treats with an unidentified neon-yellow liquid from a food truck labelled "Frankie's Ice Cream, The Avalanches new flavor 2016," at a carnival. Consumers, with yellow stains on their lips, have hallucinations, shown by a blue filter. The video cuts to men on airboats, then a family of four at supper, all who hallucinate and act abnormally after drinking the yellow liquid. A cut back to the carnival shows law enforcement officials looking at the woman from the family in a plastic bubble. People in hazmat suits examine collapsed people holding yellow treats, which implies they were affected by the substance. A man plays the guitar as "Frankie Sinatra" and the butterfly logo closes the video.

Notes and References

  1. Web site: Evershed. Nick. Harmon. Steph. The Avalanches' Frankie Sinatra: first new music in 16 years airs on Triple J. The Guardian. 4 June 2016. 2 June 2016.
  2. Chater . Robbie . Di Blasi . Tony . Zane Lowe . Interview with the Avalanches . 2 June 2016 . 4 June 2016 .
  3. Web site: The Avalanches "Frankie Sinatra" is a Demented Carnival . Pretty Much Amazing . 3 June 2016 . 4 June 2016 . Tabb, Brian.
  4. News: The Avalanches return - after 16 years - with new single 'Frankie Sinatra' . . 2 June 2016 . 4 June 2016 . Boult, Adam.
  5. Web site: Marsh . Walter . IT'S HERE: THE AVALANCHES SAMPLE THE SOUND OF MUSIC ON NEW SINGLE 'FRANKIE SINATRA' . Rip It Up . 4 June 2016 . dead . https://web.archive.org/web/20160630015044/http://ripitup.com.au/music/avalanches-sample-sound-music-new-single-frankie-sinatra . 30 June 2016 .
  6. Web site: Frankie Sinatra - The Avalanches feat. Danny Brown and MF Doom . Who Sampled . 16 September 2016.
  7. Web site: The Avalanches, MF DOOM, Danny Brown Share Bonkers "Frankie Sinatra" Video: Watch . . 2 June 2016 . 4 June 2016 . Lozano, Kevin / Minsker, Evan.
  8. Watch the Avalanches' Hallucinogenic Comeback Video 'Frankie Sinatra' . . 16 September 2016.