Ford Motor Company Philippines Explained

Ford Group Philippines, Inc.
Type:Subsidiary
Location City:8th Floor, Filinvest One Building, Northgate Cyberzone, Filinvest City, Alabang, Muntinlupa, Philippines
Area Served:Philippines
Key People:Michael Breen (Managing Director)
Industry:Automotive
Products:Automobiles, Pickup Trucks, SUVs
Num Employees:5,000 (2013)
Owner:Ford Motor Company
Parent:Ford Group Philippines

Ford Group Philippines, Inc. (FGPI) is a Philippine-based subsidiary of Ford Motor Company. It was primarily focused on manufacturing automobiles for local and regional markets from 1998 until 2012. It built the Ford Escape, Ford Laser/Lynx, Ford Focus, Mazda3, and Mazda Tribute for the Philippines, Thailand, Indonesia, Singapore, Malaysia and Vietnam.[1] [2] [3] [4] Since 2012, Ford Philippines imports the vehicles it sells to the Philippine market.[1] These imports come mostly from Thailand and the United States.[4]

History

Ford's history in the Philippines can be traced back to 1913 with the local assembly of the Ford Model T. In 1929, Henry Ford established "Pilipinas Ford Car Works, Inc." (PFCW). In 1967, "Ford Philippines, Inc." (FPI) was established as a subsidiary of the Ford Motor Company and began production operations on May 3, 1968, located at Sucat, Parañaque.[5] In 1976, FPI inaugurated a body stamping plant in Mariveles, Bataan.[6] On March 20, 1984, FPI formally and unexpectedly announced it would cease its operations in the Philippines by August 1984, in accordance with a decision reached by the management of Ford Motor Company.[7]

In 1997, Ford returned to the Philippines with the establishment of "Ford Motor Company Philippines, Inc." (FMCPI), introducing US-made vehicles such as the Expedition, the F-150, the Clubwagon and the Lincoln Town Car. A new P4 Billion state-of-the-art assembly plant in Santa Rosa, Laguna opened in September 1999. The first car manufactured at the plant was the Ford Lynx, and the company began building the Mazda-based Ford Ranger in March 2000. FMPCI company expanded its line-up with the introduction of the Escape SUV, Explorer SUV and Everest SUV. The Fiesta joined the local Ford line up in August 2010,[8] this was followed by the Mustang in July 2012.[9]

In 2012, Ford announced the consolidation of manufacturing operations in Southeast Asia and the cessation of operations at the Santa Rosa plant, citing "lack of supply base and economies of scale."[2] [10] 250 workers were affected by the decision, which Ford Philippines tried to resolve by offering them work at other Ford manufacturing facilities overseas. Despite this closure, Ford Philippines is opening more dealerships and expanding its vehicle lineup by the year 2015.[11] In March 2014, Mitsubishi Motors Philippines Corporation announced it had acquired the former Ford assembly plant.[12]

In early 2014, the subcompact EcoSport SUV[13] was added to the local Ford lineup. In November 2019, Ford introduced the rear-wheel drive diesel Transit full-size van.[14] In June 2020, the full-size F150 returned to the Philippines after a long hiatus.[15]

Current models

Former models

The list only include vehicles that were sold after the brand's return in the Philippines in 1997. Therefore, this list excludes all Ford vehicles sold in the Philippines before 1997.

Notes and References

  1. Web site: Ford to close Philippine assembly plant. Amy R. Remo. Philippine Daily Inquirer. 2013-06-25. 2012-06-27.
  2. Web site: Ford Philippines to close Sta. Rosa factory in December. 2013-06-25. 2012-07-27. GMA Network.
  3. Web site: The Ford Philippines Assembly Plant. 2013-06-25. Ford Philippines. dead. https://web.archive.org/web/20130411121206/http://www.ford.com.ph/about/corporate-information/plant. 2013-04-11.
  4. Web site: Ford to End Production in the Philippines. Alan Harman. 2013-06-25. 2012-06-27. Wards Auto.
  5. Web site: Ford automotive assembly plant was inaugurated May 3, 1968. The Kahimyang Project. 16 April 2013.
  6. Web site: Ford Plant in Philippines: Small Profit, Large Suit. The Washington Post. Egan. Jack. August 1, 1978.
  7. Web site: BusinessWorld - Ford, Dearborn, and fruitful ties. archives.bworldonline.com.
  8. Web site: 2010 Ford Fiesta subcompact makes Philippine debut - Auto News. 17 August 2010.
  9. Web site: Ford Philippines Launches Iconic Mustang; Prices Start at P 2.499M.
  10. Web site: Ford to shut down Philippine assembly operations. Interaksyon. 2013-06-25. 2012-06-27. dead. https://web.archive.org/web/20140116192549/http://www.interaksyon.com/business/35921/ford-to-shut-down-philippine-assembly-operations. 2014-01-16.
  11. Web site: Ford to shut Sta. Rosa plant. 2012-06-27. 2013-06-25. Business World Online. dead. https://web.archive.org/web/20150923195541/http://www.bworldonline.com/app_content.php?section=TopStory&title=Ford-to-shut-Sta.-Rosa-plant-&id=54226. 2015-09-23.
  12. Web site: Mitsubishi acquires Ford's former PH assembly plant in Laguna. Ben O. de. Vera. business.inquirer.net. 31 March 2014.
  13. Web site: Launched: All-new Ford EcoSport.
  14. Web site: The all-new Ford Transit is priced at P2.3-M.
  15. Web site: Ford PH officially launches the F-150 with a P2.698-M starting price.