Folio (magazine) explained

Category:Magazine publishing
Previous Editor:Joe Hanson (1972–1991)
Publisher:Hanson Publications, Inc. (1972–1988)
Cowles Media Company (1988-1998)
Primedia Inc. (1998–2004)
Red 7 Media (2004–2011)
Access Intelligence (2011–2020)
Country:United States
Firstdate:1972
Frequency:Monthly
Lastdate:2020

Folio, also known as Folio: The Magazine of Magazine Management and Folio: magazine, was a trade magazine for the magazine industry.[1] [2] [3] [4] The magazine was established in 1972 and became known as "the bible of the magazine publishing industry".[5]

Associated initiatives included The FOLIO: Show, a magazine industry trade show and conference; FOLIO: 400, a comprehensive review of major American magazines; The FOLIO: Ad Guide, analyzing magazine advertising; and the FOLIO: Source Book, a buyer's guide for publishers.[6]

The publishers of Folio also organized the Eddie & Ozzie Awards in recognition of high-quality magazines, and inducted new members into the Editorial & Design Hall of Fame.

Overview

The magazine covered various financial and publishing aspects of the magazine publishing industry.[7] Folio: was a "vertical" publication "aimed at people who hold different jobs within" the magazine publishing industry.[8] Many stories focused on a particular periodical.

Folio: produced two special annual editions:

Publication history

Folio: was founded in 1972 by Joe Hanson of Hanson Publications, Inc.[6] Hanson Publications was acquired by Cowles Media Company in 1988,[6] which was then acquired by Primedia Inc. in 1998.[11]

In 2001, under a joint venture, Folio: and a group of other trade magazines that reported on the media industry were put under the editorial control of Steven Brill.[12] In 2003, Folio: top editor Cable Neuhaus was fired,[13] eventually replaced with Geoff Lewis.[14]

In 2004, Primedia sold Folio: and a sister publication, Circulation Management, to a joint venture with Red 7 Media.[15] Red 7 was acquired by Access Intelligence in 2011.[16] [17]

Folio: ceased print publication in 2018 and stopped publishing digitally in 2020,[18] with the publisher promising to continue to support its other industry activities.[19]

Awards

The Eddie & Ozzie Awards presented awards in various categories. [20] [21]

Notes and References

  1. News: . Executives From Folio Acquire Magazine Age. Philip H. Dougherty . October 3, 1984.
  2. Book: 978-8-1229-01924. Media Management in the Age of Giants: Business Dynamics of Journalism. Dennis F. Herrick . 2012.
  3. Yale Alumni Magazine. Advertise in the Yale Alumni Magazine. Andrew Solomon won a 2011 gold Eddie award from Folio: magazine..
  4. Web site: Bibliography (The Academic Publishing Industry: A Story of Merger and Acquisition). Mary H. Munroe. February 2004. July 26, 2020. November 29, 2020. https://web.archive.org/web/20201129072450/https://www.ulib.niu.edu/publishers/Bibliography.htm. dead.
  5. Web site: Editor's Notebook . September 1, 1998 . Government Executive . 22 June 2021.
  6. Web site: Joe Hanson Wins 38th Annual G.D. Crain Award . FOLIO . 5 May 2023 . https://web.archive.org/web/20210624220156/https://www.foliomag.com/joe-hanson-wins-38th-annual-g-d-crain-award/ . 24 June 2021 . 1 May 2006 . dead.
  7. Book: 978-1-1389-26318. Encyclopedia of Twentieth Century Journalists. told Folio magazine he was concentrating on "long-term strategy" for Newsweek.. William H. Taft. 2015.
  8. Advertising Age. Trade Publication. September 15, 2003.
  9. Book: 978-9-9968-74277 . Folio 400.
  10. Book: The Folio 400. 7623562. OCLC Number 7623562.
  11. Web site: McCLATCHY FINDS NEW HOMES FOR COWLES DIVISIONS. NewsInc. 2012-09-11. Jan 19, 1998.
  12. News: Primedia and Brill Media in Joint Venture. Jan 5, 2001. The New York Times.
  13. News: Dismissed Folio: mag editor "was taken by complete surprise". Jim Romenesko. Jim. Romenesko. May 9, 2003. Poynter.
  14. News: Primedia turns Folio over to Lewis: Group editorial director adding to his duties. Nicole. LaPorte. Variety. Jul 6, 2003 .
  15. News: PRIMEDIA OFFLOADS 2 TRADES . Keith J. . Kelly . . August 13, 2004.
  16. News: Access Intelligence to Acquire Folio Publisher Red 7 Media. Publishing Executive Staff. Feb 16, 2011. Adweek.
  17. Red 7 Media Acquired. February 22, 2011. Access Intelligence.
  18. Web site: The untimely and sad deaths of Folio: and Publishing Executive Magazine . What's New In Publishing . 21 June 2021.
  19. Web site: Message to Our Folio: Community . FOLIO . 5 May 2023 . https://web.archive.org/web/20220407184054/https://archive.foliomag.com/message-to-our-folio-community/ . 7 April 2022 . 31 July 2020 . Our decision to eliminate regular industry reporting via FOLIO: doesn’t mean we are abandoning the FOLIO: community. It only means that we will be serving it in new ways. . dead.
  20. Web site: The 2019 Magazine of the Year Finalists Announced . FOLIO . 5 May 2023 . https://web.archive.org/web/20210624203151/https://www.foliomag.com/2019-magazine-year-finalists-announced/ . 24 June 2021 . 26 September 2019 . dead.
  21. Web site: Sukhai . Tabitha . Harvard Business Review Wins Magazine of the Year at the Eddie & Ozzie Awards Gala . 5 May 2023 . https://web.archive.org/web/20210317232026/https://www.foliomag.com/harvard-business-review-wins-magazine-of-the-year-at-the-eddie-ozzie-awards-gala/ . 17 March 2021 . 1 November 2019 . dead.

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