Fearnet Explained

Fearnet
Owner:NBCUniversal
Country:United States
Language:English
Area:Nationwide

Fearnet was an American digital cable television network, website and video on demand service owned by Comcast. The network specialized in horror entertainment programming through a mix of acquired and original series, and feature films.

Background and platforms

Fearnet on Demand

Fearnet launched on October 31, 2006 as a video on demand service, Fearnet On Demand. It was originally operated as a joint venture between Comcast, Lions Gate Entertainment, and Sony Pictures Entertainment. The on-demand service featured full-length horror, thriller, and suspense films as well as shorts, trailers, interviews, and behind-the-scenes featurettes. It was available to subscribers of Comcast,[1] Cox Communications,[2] Verizon FiOS,[1] AT&T U-verse,[3] Insight Communications,[4] Bresnan Communications,[5] Guadalupe Valley Systems,[5] Buckeye CableSystem, Time Warner Cable, Wave Broadband, Bright House Networks,[6] and CenturyLink.

Fearnet cable channel

Fearnet launched as a linear cable channel on October 31, 2010. The network was originally scheduled to launch four weeks earlier on October 1,[7] but the date was pushed back as Fearnet was in the midst of carriage negotiations with cable providers to carry the linear channel. The Fearnet channel was available through Comcast (in select markets), Cox Communications, Time Warner Cable, Verizon FiOS, Bright House Networks, and CenturyLink. The network aired over 350 full-length feature films annually, as well as popular series (such as Tales from the Crypt and Reaper) and original content (such as Holliston) and the weekend program block called "Funhouse".

In September 2012, Fearnet became the first television network to offer Dynamic Ad Insertion (DAI),[8] technology which decreases integration time from four weeks to as few as three days, and allows advertisers to refresh creative mid-campaign and track impressions on a daily basis.[9]

Fearnet.com

The Fearnet website featured thriller, suspense, and horror films available for streaming (with available content updated each week); other videos including movie trailers and shorts; daily news and reviews that covered all aspects of the genre; and sweepstakes, chats, and forums. The website had over 270,000 registered users.

Leadership and ownership changes

In 2010, Peter Block (who launched the top-grossing Saw horror film franchise, and produced several other blockbuster horror and thriller films including Hostel, Cabin Fever, Open Water, and House at the End of the Street) was named president and general manager of Fearnet, replacing Diane Robina.[10] In addition to his duties at Fearnet, Block continued to run his production company A Bigger Boat.[11]

Merger with Chiller

On April 14, 2014, Comcast purchased Lions Gate Entertainment and Sony Pictures Entertainment's stakes in Fearnet to acquire full ownership of the channel.[12] Comcast planned to fold Fearnet's programming into its existing horror- and thriller-focused network Chiller (owned by the company's NBCUniversal Cable unit) and move some of Fearnet's programming to Syfy.[12] The merger occurred on July 30, 2014 at midnight, after an airing of House of 1000 Corpses. Chiller itself, would cease operations on December 31, 2017.

Programming

Original programming

On April 3, 2012, Fearnet premiered their only original series, Holliston, a horror/comedy series starring real-life filmmakers Adam Green and Joe Lynch as two college graduates chasing the dream of becoming successful horror filmmakers while struggling to make ends meet through their jobs at a Boston public-access cable channel.[13] [14] The series was renewed for a second season which aired in 2013.[15]

Funhouse

In August 2012, Fearnet debuted a two-hour program block on Saturday and Sunday mornings called "Funhouse", featuring reruns of science-fiction and horror series aimed at children, including: The Real Ghostbusters, Tales from the Cryptkeeper, Eerie, Indiana, and Dark Oracle.

Notes and References

  1. Web site: FEARnet Rolls Out New Programming, Sets Up Carriage Deals. TV Week. May 2, 2011. April 15, 2014. dead. https://web.archive.org/web/20131112231153/http://www.tvweek.com/blogs/tvbizwire/2011/05/fearnet-rolls-out-new-programm.php. November 12, 2013.
  2. Web site: About Us - Cox Communications. 25 December 2014. dead. https://web.archive.org/web/20131112231200/http://www.cox.com/about/value/ondemand_programming.pdf. 12 November 2013.
  3. Web site: FEARnet - Cable Guide 2012 - Advertising Age. 25 December 2014. dead. https://web.archive.org/web/20141028163151/http://brandedcontent.adage.com/cableguide2012/network.php?id=44. 28 October 2014.
  4. Web site: Insight Communications :: Digital Cable :: On Demand . 2013-11-12 . dead . https://web.archive.org/web/20130824002409/http://www.myinsight.com/Product-Cable-OND.asp . 2013-08-24 .
  5. Web site: FearNet to Launch Cable Channel. Walker. Hunter. The Wrap. June 21, 2010. April 15, 2014. live. https://web.archive.org/web/20140121080120/http://www.thewrap.com/tv/column-post/fearnet-launch-cable-channel-18592. January 21, 2014.
  6. Web site: Bright House Networks - Find Your Channel Listings. 25 December 2014. dead. https://web.archive.org/web/20141028170512/http://tvlistings.brighthouse.com/digitalcable/findTvListings/viewChannelLineUp/?headendId=IN13507X. 28 October 2014.
  7. Web site: FEARnet Launches Cable Channel in October. Barton. Steve. Dread Central. June 21, 2010. May 20, 2014. live. https://web.archive.org/web/20131017101457/http://www.dreadcentral.com/news/38121/fearnet-launches-cable-channel-october. October 17, 2013.
  8. Web site: It's alive! Dynamic VOD ads are up, running...and not all that scary. Schley. Stewart. Zonewire. February 11, 2013. April 15, 2014. dead. https://web.archive.org/web/20131112231455/http://zonewire.net/telescope/page/its-alive-dynamic-vod-ads-are-up-running-and-not-that-scary. November 12, 2013.
  9. Web site: On Demand: Quick Ad Switch. Sharma. Amol. Vranica. Suzanne. The Wall Street Journal. May 27, 2013. April 15, 2014. live. https://web.archive.org/web/20150611183802/http://www.wsj.com/news/articles/SB10001424127887323336104578503572001847946. June 11, 2015.
  10. Web site: Saw Franchise Box Office History. The Numbers. 25 December 2014. live. https://web.archive.org/web/20141228234500/http://www.the-numbers.com/movies/franchise/Saw. 28 December 2014.
  11. Web site: Peter Block. IMDb. 25 December 2014. live. https://web.archive.org/web/20140628095917/http://www.imdb.com/name/nm0088756/. 28 June 2014.
  12. News: Comcast Takes Full Control Of FEARnet, To Fold It In Into Chiller & Syfy. Andreeva. Nellie. Deadline Hollywood. April 14, 2014. April 14, 2014. live. https://web.archive.org/web/20140416084355/http://www.deadline.com/2014/04/comcast-takes-full-control-of-fearnet-to-fold-it-in-into-chiller-syfy/. April 16, 2014.
  13. Web site: Fearnet Greenlights First Original Series. Umstead. R. Thomas. Broadcasting & Cable. August 8, 2011. May 20, 2014. live. https://web.archive.org/web/20131102014912/http://www.broadcastingcable.com/article/472198-FearNet_Greenlights_First_Original_Series.php. November 2, 2013.
  14. Web site: Holliston (TV Series 2012–). nnnoooiiissseee. IMDb. 25 December 2014. live. https://web.archive.org/web/20150712150935/http://www.imdb.com/title/tt2014681/?ref_=fn_al_tt_1. 12 July 2015.
  15. Web site: 'Holliston', FEARnet's First Original Series, Renewed for Second Season. Goldberg. Lesley. The Hollywood Reporter. April 17, 2012. April 15, 2014. live. https://web.archive.org/web/20140316105905/http://www.hollywoodreporter.com/live-feed/fearnet-holliston-renewed-season-2-313019. March 16, 2014.