| Clubname: | VVV |
| Upright: | 0.6 |
| Fullname: | Venlose Voetbal Vereniging Venlo |
| Short Name: | VVV |
| Nickname: | The Good Old, Venlose Trots, Pride of the South, Yellow Black Army |
| Ground: | De Koel |
| Capacity: | 8,000 |
| Chairman: | Hai Berden |
| Mgrtitle: | Head coach |
| Manager: | John Lammers |
| Current: | 2023–24 VVV-Venlo season |
| Pattern La1: | _battery18h |
| Pattern B1: | _battery18h |
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| Leftarm1: | FFCC00 |
| Body1: | FFCC00 |
| Rightarm1: | FFCC00 |
| Shorts1: | 000000 |
| Socks1: | FFCC00 |
| Pattern La2: | _nikevapor1920w |
| Pattern B2: | _nikevapor1920w |
| Pattern Ra2: | _nikevapor1920w |
| Leftarm2: | FFFFFF |
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| Rightarm2: | FFFFFF |
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| Website: | https://www.vvv-venlo.nl/ |
VVV-Venlo (in Dutch; Flemish pronounced as /ˌveːveːˈveː ˈvɛnloː/, VVV stands for Venlose Voetbal Vereniging in Dutch; Flemish pronounced as /ˈvɛnloːzə ˈvudbɑl vəˈreːnəɣɪŋ/ meaning "Venlo Football Club") is a Dutch football club from Venlo, a city on the border with Germany. They play in the Eerste Divisie, the second tier of Dutch football, following relegation from the Eredivisie in the 2020–21 season. The club plays its home games in the Covebo Stadion – De Koel stadium, which is named after one of the club's sponsors Covebo Uitzendgroep. VVV's home colours are yellow and black.
VVV originated from the association football club De Gouden Leeuw, which was founded by a group of friends in Venlo at the end of the nineteenth century. A few more name changes would occur, and the team was also known as Valuas for some time. Eventually, it was decided on 7 February 1903 to change the name to Venlose Voetbal Vereniging (VVV), the current name of the club. VVV wrote itself into the history books as one of the oldest clubs in Dutch professional football. In 1909, the clubs VITOS and THOR merged and became part of VVV. Quick followed in 1910.[1]
During the first years of its existence, VVV could not enter the highest league of Dutch football. This was due to the fact that before the 1911–12 season, there was no first-tier Eerste Klasse in the southern Netherlands, but only Eastern and a Western Eerste Klasse. From the 1912–13 season, the South also competed in its own Eerste Klasse. VVV has been part of this since its introduction into Dutch football, with varying degrees of success. After the 1921–22 season, the club suffered relegation to the second-tier Tweede Klasse. Afterwards, the team played for some time in the Tweede Klasse, in which they won the championship during several seasons. They, however, failed to reach promotion to the Eerste Klasse again afterwards. After the end of World War II, the number of Eerste Klasse teams was expanded, which also included VVV. From 1948 to 1952, the club achieved fourth-place finishes in the Eerste Klasse.
VVV returned to the Eredivisie, the highest league in the Netherlands, by defeating RKC Waalwijk (3–0) in the promotion/relegation play-offs in the 2006–07 season. After one season in the Eredivisie, VVV-Venlo were relegated back to the Eerste Divisie. After a single season, VVV-Venlo won the 2008–09 Eerste Divisie title and returned to the Eredivisie.
In the 2009–10 season, the team booked its best league result since 1988 after finishing 12th in the Eredivisie. Another remarkable event was the transfer of star player Keisuke Honda to CSKA Moscow. They also signed toddler Baerke van der Meij on a symbolic ten-year contract, after a video featuring him scoring a hat trick into a toy box became popular.[2] Honda was replaced by Gonzalo and the club signed Japanese player Maya Yoshida. The departure of Honda turned out to be a key point in the club's season. In the second half of the season, the team was not able to win matches and barely escaped from relegation.
At the end of the season, key players Ruben Schaken and Adil Auassar both signed with Feyenoord on a free transfer. Gonzalo returned to his employer Groningen, while Sandro Calabro signed with Swiss side St. Gallen. The club contracted Ruud Boymans and the Nigerian Ahmed Musa to strengthen the squad for the 2010–11 season. They avoided relegation, but it was a harsh season in which Jan van Dijk was fired and former international Patrick Paauwe terminated his contract after losing the competition from his competitors.
Belgian manager Glen De Boeck was signed for the next season, but failed to improve the results. As a result of that, he resigned in December 2011. Ton Lokhoff was recruited as the new manager and succeeded in avoiding relegation by winning the post-season play-offs. However, in the 2012–13 season, the club was relegated after losing the promotion/relegation play-offs against Go Ahead Eagles. The club finished fifth in its first Eerste Divisie season since its promotion in 2009. But again, the club bounced back and returned to the Eredivisie in 2017, after clinching promotion by defeating RKC Waalwijk.[3]
On 24 October 2020, VVV-Venlo suffered the biggest defeat in Eredivisie history[4] by losing to Ajax at home 13–0.[5]
Since Keisuke Honda transferred from Nagoya Grampus in 2008, a slew of Japanese players have played at VVV-Venlo, including Maya Yoshida, Robert Cullen and Yuki Otsu. Sef Vergoossen, a legendary manager of the club, and Japanese agent Tetsuro Kiyooka were a bridge between the Japanese players and the club.[6]
The official club mascot since 1 July 2004 is a dog named "Koelie" (English: Coolie).
The Jan Klaassens Museum, set up in 2003 is located in the city center of Venlo and is operated by the Limburgs Museum. Since 2005, VVV has annually presented the Jan Klaassens Award to the greatest talent from its own youth academy.[7]
The Herman Teeuwen Memorial, named after the club icon who died suddenly in 2003, since 2004 has been organised by the club, usually with well-known foreign clubs participating on an invitational basis.
VVV announced in July 2015 that they would be retiring the number 28 shirt in memory of youth player Beau Vilters, who had previously worn that number but was killed in a traffic accident on 14 June 2015, at the age of 18.[8]
In April 2011, after a viral video of a local toddler, Baerke van der Meij, grandson of VVV player Jan van der Meij, showing him scoring a hat trick into his toy box, the club gave the 18-month-old an honorary contract.[9]
VVV-Venlo currently play at De Koel in Venlo. The stadium holds 8,000 people and was built in 1972. It is named after its main sponsor, hence its current name, Covebo Stadion De Koel.
PlotData= bar:Position width:15 color:white align:center
from:01/01/1990 till:01/01/1991 shift:(0,-4) text:3 from:01/01/1991 till:01/01/1992 shift:(0,-4) text:18 from:01/01/1992 till:01/01/1993 shift:(0,-4) text:1 from:01/01/1993 till:01/01/1994 shift:(0,-4) text:17 from:01/01/1994 till:01/01/1995 shift:(0,-4) text:12 from:01/01/1995 till:01/01/1996 shift:(0,-4) text:5 from:01/01/1996 till:01/01/1997 shift:(0,-4) text:4 from:01/01/1997 till:01/01/1998 shift:(0,-4) text:11 from:01/01/1998 till:01/01/1999 shift:(0,-4) text:11 from:01/01/1999 till:01/01/2000 shift:(0,-4) text:15 from:01/01/2000 till:01/01/2001 shift:(0,-4) text:18 from:01/01/2001 till:01/01/2002 shift:(0,-4) text:13 from:01/01/2002 till:01/01/2003 shift:(0,-4) text:13 from:01/01/2003 till:01/01/2004 shift:(0,-4) text:7 from:01/01/2004 till:01/01/2005 shift:(0,-4) text:3 from:01/01/2005 till:01/01/2006 shift:(0,-4) text:2 from:01/01/2006 till:01/01/2007 shift:(0,-4) text:2 from:01/01/2007 till:01/01/2008 shift:(0,-4) text:17 from:01/01/2008 till:01/01/2009 shift:(0,-4) text:1 from:01/01/2009 till:01/01/2010 shift:(0,-4) text:12 from:01/01/2010 till:01/01/2011 shift:(0,-4) text:17 from:01/01/2011 till:01/01/2012 shift:(0,-4) text:16 from:01/01/2012 till:01/01/2013 shift:(0,-4) text:17 from:01/01/2013 till:01/01/2014 shift:(0,-4) text:5 from:01/01/2014 till:01/01/2015 shift:(0,-4) text:6 from:01/01/2015 till:01/01/2016 shift:(0,-4) text:2 from:01/01/2016 till:01/01/2017 shift:(0,-4) text:1 from:01/01/2017 till:01/01/2018 shift:(0,-4) text:15 from:01/01/2018 till:01/01/2019 shift:(0,-4) text:12 from:01/01/2019 till:01/01/2020 shift:(0,-4) text:13 from:01/01/2020 till:01/01/2021 shift:(0,-4) text:17
from:01/01/1990 till:01/01/1991 color:bl1 shift:(0,13) text: from:01/01/1991 till:01/01/1992 color:bl2 shift:(0,13) text: from:01/01/1992 till:01/01/1993 color:bl1 shift:(0,13) text: from:01/01/1993 till:01/01/1994 color:bl2 shift:(0,13) text: from:01/01/1994 till:01/01/2007 color:bl1 shift:(0,13) text: "Eerste Divisie" from:01/01/2007 till:01/01/2008 color:bl2 shift:(0,13) text: from:01/01/2008 till:01/01/2009 color:bl1 shift:(0,13) text: from:01/01/2009 till:01/01/2013 color:bl2 shift:(0,13) text: "Eredivisie" from:01/01/2013 till:01/01/2017 color:bl1 shift:(0,13) text: "Eerste Divisie" from:01/01/2017 till:01/01/2021 color:bl2 shift:(0,13) text: "Eredivisie"
28 — 
Beau Vilters, defender (2014–15) — posthumous honour
The following players were called up to represent their national teams in international football and received caps during their tenure with VVV-Venlo:
Joshua John (2020–2021)
Niki Mäenpää (2012–2015)
Giorgos Giakoumakis (2020–2021)
Keisuke Honda (2008–2009) Yūki Ōtsu (2012–2015) Maya Yoshida (2010–2012)
Vitālijs Maksimenko (2014–2015) Jan Klaassens (1948–1959; 1964–1967) Coy Koopal (1954–1956) Faas Wilkes (1956–1958)
Ahmed Musa (2010–2012) Uche Nwofor (2011–2014)
Aleksandar Radosavljević (2012–2013)
Peniel Mlapa (2018–2019)Member associations are listed in order of most to least amount of current and former VVV-Venlo players represented Internationally
| Confederation | Total | (Nation) Association | |
|---|---|---|---|
| AFC | 3 | Japan (3) | |
| CAF | 3 | Nigeria (2), Togo (1) | |
| CONCACAF | 1 | Aruba (1) | |
| CONMEBOL | 0 | ||
| OFC | 0 | ||
| UEFA | 7 | Netherlands (3), Finland (1), Greece (1), Latvia (1), Slovenia (1) |
The following is a list of VVV-Venlo players who have competed in international tournaments, including the AFC Asian Cup. To this date no VVV-Venlo players have participated in the FIFA World Cup, UEFA European Championship, Africa Cup of Nations, Copa América, CONCACAF Gold Cup or the OFC Nations Cup while playing for VVV-Venlo.
Below is a table with VVV-Venlo's domestic results since the introduction of the Eredivisie in 1956.
| Domestic Results since 1956 | |||||
|---|---|---|---|---|---|
| Domestic league | League result | Qualification to | KNVB Cup season | Cup result | |
| 2022–23 Eerste Divisie | 7th | promotion/relegation play-offs: no promotion | 2022–23 | second round | |
| 2021–22 Eerste Divisie | 10th | – | 2021–22 | first round | |
| 2020–21 Eredivisie | 17th | Eerste Divisie (relegation) | 2020–21 | semi-final | |
| 2019–20 Eredivisie | 13th | – | 2019–20 | first round | |
| 2018–19 Eredivisie | 12th | – | 2018–19 | second round | |
| 2017–18 Eredivisie | 15th | – | 2017–18 | round of 16 | |
| 2016–17 Eerste Divisie | 1st | Eredivisie (promotion) | 2016–17 | second round | |
| 2015–16 Eerste Divisie | 2nd | promotion/relegation play-offs: no promotion | 2015–16 | second round | |
| 2014–15 Eerste Divisie | 7th | promotion/relegation play-offs: no promotion | 2014–15 | round of 16 | |
| 2013–14 Eerste Divisie | 5th | promotion/relegation play-offs: no promotion | 2013–14 | third round | |
| 2012–13 Eredivisie | 17th | Eerste Divisie (losing promo./releg. play-offs) | 2012–13 | second round | |
| 2011–12 Eredivisie | 16th | – (surviving promotion/relegation play-offs) | 2011–12 | second round | |
| 2010–11 Eredivisie | 17th | – (surviving promotion/relegation play-offs) | 2010–11 | third round | |
| 2009–10 Eredivisie | 12th | – | 2009–10 | third round | |
| 2008–09 Eerste Divisie | 1st | Eredivisie (promotion) | 2008–09 | second round | |
| 2007–08 Eredivisie | 17th | Eerste Divisie (losing promo./releg. play-offs) | 2007–08 | second round | |
| 2006–07 Eerste Divisie | 2nd | Eredivisie (winning promotion/releg. play-offs) | 2006–07 | second round | |
| 2005–06 Eerste Divisie | 2nd | promotion/relegation play-offs: no promotion | 2005–06 | round of 16 | |
| 2004–05 Eerste Divisie | 3rd | promotion/relegation play-offs: no promotion | 2004–05 | second round | |
| 2003–04 Eerste Divisie | 7th | promotion/relegation play-offs: no promotion | 2003–04 | second round | |
| 2002–03 Eerste Divisie | 13th | – | 2002–03 | third round | |
| 2001–02 Eerste Divisie | 13th | – | 2001–02 | third round | |
| 2000–01 Eerste Divisie | 18th | – | 2000–01 | round of 16 | |
| 1999–2000 Eerste Divisie | 15th | – | 1999–2000 | group stage | |
| 1998–99 Eerste Divisie | 11th | – | 1998–99 | second round | |
| 1997–98 Eerste Divisie | 11th | – | 1997–98 | group stage | |
| 1996–97 Eerste Divisie | 4th | promotion/relegation play-offs: no promotion | 1996–97 | second round | |
| 1995–96 Eerste Divisie | 5th | promotion/relegation play-offs: no promotion | 1995–96 | quarter final | |
| 1994–95 Eerste Divisie | 12th | promotion/relegation play-offs: no promotion | 1994–95 | second round | |
| 1993–94 Eredivisie | 17th | Eerste Divisie (relegation) | 1993–94 | third round | |
| 1992–93 Eerste Divisie | 1st | Eredivisie (promotion) | 1992–93 | third round | |
| 1991–92 Eredivisie | 18th | Eerste Divisie (relegation) | 1991–92 | quarter final | |
| 1990–91 Eerste Divisie | 3rd | Eredivisie (winning promotion/releg. play-offs) | 1990–91 | second round | |
| 1989–90 Eerste Divisie | 4th | – | 1989–90 | second round | |
| 1988–89 Eredivisie | 17th | Eerste Divisie (relegation) | 1988–89 | second round | |
| 1987–88 Eredivisie | 5th | – (losing UC play-offs) | 1987–88 | semi-final | |
| 1986–87 Eredivisie | 5th | – (losing UC play-offs) | 1986–87 | round of 16 | |
| 1985–86 Eredivisie | 13th | – | 1985–86 | first round | |
| 1984–85 Eerste Divisie | 2nd | Eredivisie (promotion) | 1984–85 | second round | |
| 1983–84 Eerste Divisie | 10th | promotion/relegation play-offs: no promotion | 1983–84 | second round | |
| 1982–83 Eerste Divisie | 7th | promotion/relegation play-offs: no promotion | 1982–83 | round of 16 | |
| 1981–82 Eerste Divisie | 7th | promotion/relegation play-offs: no promotion | 1981–82 | second round | |
| 1980–81 Eerste Divisie | 13th | – | 1980–81 | round of 16 | |
| 1979–80 Eerste Divisie | 12th | – | 1979–80 | first round | |
| 1978–79 Eredivisie | 18th | Eerste Divisie (relegation) | 1978–79 | second round | |
| 1977–78 Eredivisie | 14th | – | 1977–78 | second round | |
| 1976–77 Eredivisie | 13th | – | 1976–77 | second round | |
| 1975–76 Eerste Divisie | 2nd | Eredivisie (winning promotion/releg. play-offs) | 1975–76 | second round | |
| 1974–75 Eerste Divisie | 5th | – | 1974–75 | second round | |
| 1973–74 Eerste Divisie | 16th | – | 1973–74 | second round | |
| 1972–73 Eerste Divisie | 18th | – | 1972–73 | second round | |
| 1971–72 Eerste Divisie | 16th | – | 1971–72 | first round | |
| 1970–71 Tweede Divisie | 11th | Eerste Divisie (promotion) | 1970–71 | first round | |
| 1969–70 Tweede Divisie | 16th | – | 1969–70 | first round | |
| 1968–69 Tweede Divisie | 15th | – | 1968–69 | first round | |
| 1967–68 Eerste Divisie | 18th | Tweede Divisie (relegation) | 1967–68 | group stage | |
| 1966–67 Tweede Divisie | 2nd | Eerste Divisie (promotion) | 1966–67 | DNC | |
| 1965–66 Eerste Divisie | 15th | Tweede Divisie (relegation) | 1965–66 | group stage | |
| 1964–65 Eerste Divisie | 8th | – | 1964–65 | second round | |
| 1963–64 Eerste Divisie | 14th | – | 1963–64 | second round | |
| 1962–63 Eerste Divisie | 14th | – | 1962–63 | round of 16 | |
| 1961–62 Eredivisie | 17th | Eerste Divisie (relegation) | 1961–62 | ? | |
| 1960–61 Eredivisie | 3rd | – | 1960–61 | ? | |
| 1959–60 Eredivisie | 6th | – | not held | not held | |
| 1958–59 Eredivisie | 10th | – | 1958–59 | winners | |
| 1957–58 Eredivisie | 7th | – | 1957–58 | ? | |
| 1956–57 Eredivisie | 7th | – | 1956–57 | ? | |
| Position | Staff | |
|---|---|---|
| Head Coach | Rick Kruys | |
| Assistant Head Coach | Jay Driessen | |
| First-Team Coach | Frank van Kempen | |
| Goalkeeper Coach | John Roox | |
| Chief Scout | Jan Verbong | |
| Scout | Marc van Hintum | |
| Team Doctor | Rolf Timmermans | |
| Physiotherapist | Rinus Louwers Hans Kuijpers Falk Louwers | |
| Team Official | Harrold Kerren | |
| Advisor | Hai Berden | |
| Director of Football | Stan Valckx | |
| Sports coordinator | Albert van der Weide | |
| Manager | Niels Mulders | |
| Technical Director | Willem Janssen |
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