Emsa GmbH | |
Type: | Subsidiary |
Location: | Emsdetten, Germany |
Area Served: | Worldwide |
Key People: | Franz-Jörg Wulf, Frank Schepers, Günter Nosthoff, Ewald Ure |
Num Employees: | 250 |
Parent: | Groupe SEB |
Revenue: | 46 Million Euro |
Revenue Year: | 2007 |
Industry: | Consumer goods |
Products: | Household goods |
Homepage: | www.emsa.com |
Emsa GmbH is an innovative medium-sized (SME) German manufacturer of consumer goods, kitchen utensils, garden equipment and garden accessories who has achieved to establish an internationally recognized trademark for a variety of niches.
Emsa was founded on 1 April 1949 [1] by Franz Wulf as „Franz Wulf & Co Plasticwarenfabrik" in Greven.
A little drip-catcher made of plastic and formed like a butterfly was the company's first product. After drip-catchers of different forms the company started producing pastry-cutting wheels, icing bags and comparable kitchen accessories.
On 1 October 1956 the company moved from Greven to larger premises in Emsdetten and added floristry utensils to its range of products.
Emsa was acquired by the French corporation Group SEB in June 2016 for an undisclosed sum. Groupe SEB operates a portfolio of brands including Tefal, SEB, Rowenta, Moulinex, Krups, Lagostina, All-Clad, WMF and Supor marketed through multi-format retailing.
The Emsa City Cup is often seen in the television series The Expanse.
Against the background of their location in Emsdetten and its main river Ems the firm's name was altered to today's "Emsa" on 29 December 1964.
Competitors include amongst others Bodum, Tupperware, and Lock & Lock.
In 1971 the new logo was introduced and has been used ever since to distribute the company's products either directly from their headquarters in Emsdetten as well as through more than 50 associated distribution channels. In Emsdetten there are currently more than 250 people employed for the purpose of fabrication, product development and administration.