Emily White (businesswoman) explained

Emily White
Alma Mater:Vanderbilt University
Employer:Mave
Known For:Former COO of Snapchat

Emily C. White is an American technology executive and president of Anthos Capital,[1] a private equity and venture capital firm focused on consumer-oriented companies.[2] She is the former chief operating officer of Snapchat Inc[3] and former director of business operations at Instagram. White served as the COO of Snapchat from 2013 to 2015, when she stepped down to work on other projects. In 2016, White founded Mave, a personal concierge startup. She has served as a board member of Hyperloop One, a transportation technology company.[4]

Career

White obtained her bachelor's degree at Vanderbilt University in 2000,[5] and spent the first nine years of her career at Google Inc, then left Google in late 2010 to join Facebook.[6] In 2013, she became the director of business operations at Instagram, which was acquired by Facebook the previous year. Her boardroom appointments have included Lululemon Athletica Inc.[7] and the National Center for Women & Information Technology.[8] [9] [10] [11] In September 2015, Emily joined Hyperloop One as a board observer. In 2016, White created a personal concierge startup called Mave.[12] As of March 2016, the company was only an invite-only beta.[13]

Snapchat

White was hired by Snapchat Inc. as a business strategist and advisor.[14] She served as the COO from 2013 until March 2015. In 2014, she oversaw the rollout of Snapchat's first revenue stream, “Brand Story,” ads. A month later, Snapchat debuted a stream of posts from the American Music Awards, sponsored by Samsung.[15] In 2015, Snapchat acquired a $200 million investment from Alibaba Group and White stepped down as COO. According to sources, the move was precipitated with the realization by co-founder and CEO Evan Spiegel that he wanted to be a more hands-on and operational CEO.[16]

Notes and References

  1. News: VSCO Makes A Sophisticated Photo App. The $500 Million Startup Wants To Be More Than That.. 2019-07-24. Forbes.
  2. Web site: Anthos, with Goldman pedigree, raises $300 mln. 2015-04-09. PEI Media.
  3. Snapchat Doesn't Think It Needs an Adult Like Facebook Did. WIRED. 2015-03-18. en-US. 2016-03-04. Hempel. Jessi.
  4. News: Hyperloop Technologies Is Raising $80M, Names Ex-Cisco Pres Rob Lloyd CEO, Emily White As Advisor. Lunden. Ingrid. Cutler. Kim-Mai. TechCrunch. 2015-09-16.
  5. News: Instagram Pictures Itself Making Money. Rusli. Evelyn M.. 2013-09-08. Wall Street Journal. 2019-02-15. en-US. 0099-9660.
  6. Web site: Emily White Has The Large Task Of Turning A Zero-Revenue Business For Facebook Into A Money-Making Machine. Shontell. Alyson. Business Insider. 2019-02-15.
  7. Web site: Snap poached a top Instagram exec in 2014. But it ended in an expensive resignation. Dave. Paresh. Los Angeles Times. March 3, 2017 . 2019-02-15.
  8. Web site: Emily White. National Center for Women & Information Technology. en. 2019-04-03. April 3, 2019. https://web.archive.org/web/20190403125422/https://www.ncwit.org/profile/emily-white. dead.
  9. Web site: Paulk . Shannon . 2017-02-08 . Steven N. Kaplan and Emily White Join Zayo's Board of Directors, Exhibit 99.1 . 2023-03-26 . www.sec.gov.
  10. Web site: Emily White . 2023-03-26 . MMA Global . en.
  11. Web site: 2017-12-08 . Graco Appoints Emily C. White to the Board of Directors . 2023-03-26 . www.businesswire.com . en.
  12. Web site: Ex-Snapchat COO Emily White Has A New Startup. Fortune. en. 2019-02-15.
  13. Web site: Former Snapchat and Instagram exec Emily White is starting a high-end 'concierge' service. Oreskovic. Alexei. Business Insider. 2019-04-03.
  14. Web site: Emily White, 36 COO Snapchat. 2015-03-15. Fortune Magazine. 2015-03-15.
  15. Web site: Snapchat's First Advertiser: Messaging Service Is Like TV. adage.com. 2014-10-19. en. 2019-02-15.
  16. Web site: Snapchat loses its very experienced COO. Eadicicco. Lisa. Business Insider. 2019-02-15.

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