| Unbound Group | |
| Former Name: | Electra Private Equity Electra Investment Trust |
| Type: | Public Company |
| Foundation: | 1976 |
| Key People: | Neil Johnson, (Chairman) Ian Watson (CEO) |
| Location: | London, England |
| Industry: | Clothing Footwear Online Shopping |
| Products: | Investments, private equity funds |
| Homepage: | www.unboundgroupplc.com |
Unbound Group, formerly Electra Private Equity, is a British-based online company specialising in clothing and specialist footwear.[1] It was listed on the Alternative Investment Market until going into administration in July 2023.
The company was founded by Michael Stoddart in 1976 as Electra Investment Trust.[2] In 1999 3i made an unsuccessful hostile bid to take over the company.[2] In 2005, Electra Partners Europe completed a spinout from its investment trust parent.[3] The following year, in 2006, Electra Partners Europe renamed itself Cognetas.[4]
In August 2021, the company announced that, following the spin-off of its hospitality business Hostmore plc, it would rename itself Unbound Group and transfer to the Alternative Investment Market.[5] This took effect on 1 February 2022.[6] The company subsequently converted to being a retailer of clothing and specialist footwear.[1] The company went into administration in July 2023.[7]
Since February 2002, the company has focused on the sale of clothing and specialist footwear.[1]