Frequency: | Monthly |
Company: | Ringier |
Category: | Women's magazine |
Publisher: | Ringier AG |
Founded: | 1998 |
Finaldate: | 2015 |
Country: | Switzerland |
Based: | Zürich Lausanne |
Language: | German |
Edelweiss was a Swiss monthly women's magazine published in Zürich, Switzerland. The magazine was part of Ringier. It was among the best-selling women's magazines of Switzerland.[1] It was in circulation between 1998 and 2015.
Edelweiss was launched by the media company Ringier Romandy in 1998.[2] The magazine was published on a monthly basis.[2] It was headquartered in Zurich and was printed in German. Later its headquarters was moved to Lausanne.
Laurence Desbordes was appointed editor in chief in 2005.[2] In 2008 a sister magazine of Edelweiss, Edelweiss Men, was started.[3] In 2013 Edelweiss sold 19,048 copies.[4] In 2014 its readers were 62,000.
In May 2014 Alexandre Lanz was named as the editor-in-chief of the magazine.[5] In 2015 Edelweiss merged into Bolero, its sister magazine.[6]