EatOut explained
| EatOut |
| Company Type: | Private |
| Foundation: | 2010 |
| Location: | Nairobi, Kenya |
| Area Served: | 4 Countries |
| Founder: | Mikul Shah |
| Industry: | Restaurants, Food & Drink, Mobile Payments |
| Products: | EatOut Africa |
| Services: | Directory, Bookings |
| Owner: | Mikul Shah, Africa Media Venture Fund (AMVF), Craft Silicon & Others |
| Language: | English |
| Parent: | Websimba Limited |
EatOut is a Kenyan technology company that provides information and reviews on restaurants in East Africa.[1] They also operate Yummy Magazine, a lifestyle publication with a focus on food and drinks, as well as various food events in Nairobi.
History
EatOut was founded by Mikul Shah in 2010. The company raised $300,000 in equity investment from a Netherlands-based African Media Venture Fund (AMVF) in July 2012.[2] In 2013, the company launched its events business unit, and 2015 EatOut added a publishing business arm with the launch of Yummy Magazine.
In 2016 EatOut acquired the regional East African start-ups, The Pearl Guide Uganda and Eating in Kigali. That same year, EatOut raised a further equity investment of $500,000 from Kenyan fin-tech company Craft Silicon to launch a restaurant loyalty and payments platform.
Partnerships
In October 2012, Wazi WiFi, Google, and EatOut partnered to encourage restaurants to offer Wazi WiFi hotspots.[3]
EatOut also partnered with Safaricom and Kopo Kopo in April 2013 to encourage more restaurants to accept M-Pesa as a payment method.[4]
EatOut sponsors the Best Food Blogger for the Bloggers Association of Kenya Awards
EatOut & Facebook host SME workshops in Nairobi for SMWI Conference
Michelin Starred Chef heading to Nairobi to launch Nairobi Restaurant Week 2017
EatOut & CFC Stanbic Bank launch Yummy Card Program
Awards and recognition
2017
- Finalist for Facebook Bots for Messenger Africa & Middle East Challenge
- Stanford GSB SEED Cohort 2 in East Africa
- Visa Fintech Bootcamp in Africa
- Hosts former Noma Chefs in Nairobi for One Star House Party
2016
- EatOut founder Mikul Shah selected as Business Daily Top 40 under 40 Men
- Featured On CNBC Africa's, Eye On Kenya
2015
- First African company to be presenting with Facebook at DMEXCO 2015 InCologne
- EatOut founder appointed to Safaricom SPARK innovation fund
2014
- Finalist for Company of the Year - Social Media Awards
2013
- CIO100 East Africa award
- Selected for VC4Africa 2013 Cohort
2012
- Kenya Tourism Award for Digital Media [5]
- Tandaa World Bank Content Grant [6]
- CIO 100 First Runner Up [7]
2011
- Samsung Bada Best Mobile Application [8]
- Vision 2030 ICT Innovation for Tourism [9]
- Pivot 25 Finalist [10]
Notes and References
- Web site: About Us . 2023-05-16 . EatOut . en-US.
- Maina, Wangui. “Dutch fund acquires 25pc of Eat Out”, “Business Daily Africa”, 8 July 2012. Retrieved on 9 June 2013.
- Maina, Wangui. “Restaurants show appetite for Wi-Fi partnership”, “Business Daily Africa”, Nairobi, 17 October 2012. Retrieved on 9 June 2013.
- Mwaniki, Charles. "M-Pesa restaurants deal deepends turf wards with banks", Nairobi, 16 April 2013. Retrieved on 9 June 2013.
- http://www.biztechafrica.com/article/eat-out-kenya-wins-tourism-award/3328/ “Eat Out Kenya wins tourism award”
- http://www.cio.co.ke/news/main-stories/second-round-of-tandaa-innovation-grant-winners-announced “Second round of Tandaa Innovation Grant winners announced”
- http://cio100.cio.co.ke/2011-100-list/ CIO site
- http://www.techmtaa.com/2011/01/02/samsung-kenya-apps-contest-winners-are-named/ “Samsung Kenya Apps Contest Winners Are Named”
- http://www.connected.go.ke/2011/04/winners-v2030-ict-awards/ “Winners Announced: v2030 ICT Innovation”
- http://pivot25.com/finalists-in-entertainment-gaming-and-utilities/ "Finalists in Entertainment, Gaming, and Utilities"
