Earin | |
Type: | Private |
Industry: | Audio equipment |
Founded: | 2014 |
Founders: | Kiril Trajkovski (CEO) Olle Lindén (CTO) Per Sennström (COO) |
Hq Location City: | Malmö |
Hq Location Country: | Sweden |
Area Served: | Worldwide |
Products: | Earbuds |
Earin is a Swedish company that produces a line of small, wireless earbuds designed to connect to devices via Bluetooth. It released its first version (M-1) of the earpieces in 2015 with the next generation (M-2) entering the market in 2018. Earin was founded in 2014 and is based in Malmö, Sweden.
Earin was founded in 2014[1] in Malmö, Sweden by Kiril Trajkovski, Olle Lindén, and Per Sennström.[2] Trajkovski serves as the company's CEO,[3] Lindén as its CTO,[4] and Sennström as its COO.[5] The company started a Kickstarter campaign in 2014, raising nearly $1 million to manufacture its wireless earbuds.[6] Earin introduced the first iteration of its earbuds (known as the Earin M-1 model)[7] to the market in the fall of 2015.[8] At the end of the year, the company also received SEK 15 million in venture funding from the BlueWise Fund.[9]
In January 2017, Earin announced the second generation (Earin M-2) of its earbuds at that year's Consumer Electronics Show (CES).[7] Later that month, the company raised SEK 30 million from a group of equity investors including Midroc Invest, LMK, and Granitor Invest.[10] In January 2018, it was announced at CES that recording artist will.i.am's consumer electronics company, i.am+, had purchased Earin.[11] The deal, however, was never finalized, and it was announced in May 2019 that it had been called off entirely due to "unfulfilled obligations".[12] Despite this, the Earin M-2 earbuds were released to the market in August 2018.[13]
Earin produces a line of small, lightweight, and wireless earbuds that connect to smartphones via Bluetooth. As of 2020, the company has released two generations of its earbuds: the M-1 and the M-2. The newer M-2 version features functional upgrades including built-in microphones and touch features for answering calls, playing music, and accessing voice control for Siri or Google.[13] [7] The earbuds can be charged in a portable magnetic charging case, and when they are operational, both earpieces are connected to one another by near-field magnetic induction communication.[14] Both earpieces are also designed to work in either the left or the right ear.[15]