Drammens Is AS | |
Fate: | Purchase |
Successor: | Nestlé |
Foundation: | 1937 |
Defunct: | 2005 |
Location: | Drammen, Norway |
Industry: | Food manufacturing |
Products: | Ice cream |
Drammens Is is a former ice cream manufacturer based in Drammen, Norway.
Drammens Is was founded in 1937. Among the brands made by Drammens Is were Gullkrone, Kjempe-Yes, Hip, Hawaii, Mr. Yankee, Break, Luksuspinne, Kjempe-Nuggi, Sjokoladepinne, Banansplit, Twin, Kokosboller and På Minuttet.
On 4 June 1997, a car bomb exploded outside a Bandidos MC clubhouse in Drammen as a part of the Nordic Biker War. The Drammen factory was completely destroyed after a fire due to the bombing. Soon afterward the company was bought by Nestlé who took over the rights to the brands and made an agreement with Diplom-Is, a Norwegian ice cream manufacturer regarding production and distribution of Drammens Is products.[1]
After large losses in the Norwegian ice cream market, Nestlé closed down its Norwegian ice cream division in 2005. At the same time, Diplom-Is AS took over the marketing and distribution of Nestlé's international ice cream brands in Norway while the former Drammens Is brands disappeared from the marketplace.[2]