Doushite Suki Nandarou Explained

Doushite Suki Nandarou
Cover:Doushite Suki Nandaro.jpg
Caption:Standard edition cover
Type:single
Artist:Nerdhead featuring Mai K
Album:Behind the Truth
Genre:J-pop
Length:5:55
Label:Universal
Chronology:Nerdhead
Prev Title:Brave Heart
Prev Year:2010
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Next Year:2012

is a song recorded by Japanese rapper and record producer Nerdhead, featuring Japanese singer songwriter Mai Kuraki under the moniker Mai K. It was written and produced by Nerdhead himself. The song was released by Universal Music Japan on June 1, 2011, as the lead single from Nerdhead's second album Behind the Truth (2011). The ringtone of the song was released on April 29, 2011, ahead of its official release.[1] "Doushite Suki Nandarou" is a middle-tempo ballad song with influences of R&B music and hip-hop.

The song debuted at number fifteen on the Oricon Weekly Singles Chart, selling 6,033 physical copies in its first week on sale, making it the first top 20 single for Nerdhead.[2] The song also peaked at number seven on the RIAJ Digital Track Chart.[3]

Commercial performance

"Doushite Suki Nandarou" debuted and peaked on the Oricon Weekly Singles Chart at number fifteen, making it the first top 20 single for Nerdhead. The single charted for five weeks on the chart and has sold over 8,764 physical copies.[2] On the Billboard Japan Hot 100 chart, the song achieved minor success, debuting at number 65.[4] "Doushite Suki Nandarou" achieved more commercial success in its download sales, peaking at number seven on the RIAJ Digital Track Chart.[3]

Music video

The Run 60 version of the music video, which features the elements of the film of the same title, was released on May 11, 2011, approximately a month prior to the release of the song and its official music video. On May 24, 2011, the short version of the official music video was released before its official music video was released on June 10, 2011. As of March 2022, the three music videos have over 1.9 million views in total on YouTube. The official music video features the three Japanese fashion models: Mitsuki Oishi, Kayo Satoh and Arisa Nishida, as well as the artists themselves. The video was included in the limited edition bonus DVD.

Live performances

"Doushite Suki Nandarou" was first performed by Nerdhead and Kuraki at the Girls Award by Crooz Blog 2011 Spring/Summer on April 29, 2011, which was held at the Yoyogi National Gymnasium.[1] They later performed the song on the TV show Music Station on May 27, 2011. On October 22, 2011, Nerdhead and Kuraki performed "Doushite Suki Nandarou" at the Mai Kuraki Premium Live One for All, All for One, at the Nippon Budokan. Later, Nerdhead made a guest appearance on the last show of Kuraki's Mai Kuraki Live Tour 2012: Over the Rainbow, which was held at the Tokyo International Forum on March 24, 2012, and performed the song with Kuraki.

Media usage

"Doushite Suki Nandarou" served as one of the five image songs for the Japanese film Run 60 (2011), others being "Masterpiece" by Mihimaru GT, "Without You" by Thelma Aoyama and 4Minute, "Kuriunnare -Kimi ni Aitakute-" by Supernova, and "Koi no Fushigi" by Cherie. The song was later used as the theme song to the Japanese television program Japan 47ch.

Charts

Chart (2011)Peak
position
Japan (Oricon)15
Japan (Japan Hot 100)65
Japan Download (RIAJ Digital Track Chart)7

Certification and sales

|-! scope="row"| Japan (RIAJ)| | 8,764 |-|}

Release history

RegionDateFormatLabelRef.
JapanApril 29, 2011RingtoneUniversal
June 1, 2011CD (Standard edition)[5]
CD/DVD (Limited edition)[6]
Digital download

Notes and References

  1. Web site: NERDHEADメジャーデビュー曲で倉木麻衣と強力タッグ. 音楽ナタリー. April 25, 2011. March 26, 2022.
  2. Web site: どうして好きなんだろう feat.Mai.K. Oricon Style. March 26, 2022. Japanese.
  3. Web site: http://www.riaj.or.jp/data/others/weekly_chart/index.html . ja:有料音楽配信チャート. RIAJ . ja.
  4. Web site: Billboard Japan Hot 100 2011/6/8. Billboard Japan. Japanese. March 26, 2022.
  5. Web site: どうして好きなんだろう feat.Mai K<通常盤>. Tower Records. March 26, 2022.
  6. Web site: どうして好きなんだろう feat.Mai K [CD+DVD]<初回限定盤>. Tower Records. March 26, 2022.