Don't Give It Up | |
Cover: | Don't Give It Up (Single).jpg |
Type: | single |
Artist: | Siobhán Donaghy |
Album: | Ghosts |
B-Side: | Givin' In |
Released: | 16 April 2007 (United Kingdom) |
Recorded: | 2006 |
Genre: | Electropop, trip hop |
Length: | 3:09 |
Label: | Parlophone |
Producer: | James Sanger |
Prev Title: | Twist of Fate |
Prev Year: | 2003 |
Next Title: | So You Say |
Next Year: | 2007 |
"Don't Give It Up" is the lead single from English singer Siobhán Donaghy's second studio album, Ghosts. It was the first song to appear on her MySpace page, and was not originally intended as a single release. However, it was later confirmed for release as the album's lead single due to fan praise. Promotion for the single started in 2007, and the music video was added to YouTube on 25 January 2007. The single was released as a digital download on 9 April 2007 and released physically on 16 April 2007.
The song has been received well by her fans, and was praised by former Sugababes member Mutya Buena, who commented that "it is very different from other music genres". The song was added to the BBC Radio 1 C playlist on 29 March 2007. The single peaked at #45 in the United Kingdom, falling to #79 in the second week. Popjustice reviewed the song, saying: "Siobhan has instead embraced pretty dresses and superior songs. Very wise. Even allowing for the video's more distracting moments - writhing around in said pretty dresses - this is a Massive Attack-style piece of complete brilliance."
The music video for "Don't Give It Up" was directed by Sophie Muller, and was shot in various towns including Marrakech, Essaouira, El Jadida, and parts were also shot in the French mountains. The video became available to music channels in late February.