Amazon Theater Explained

Amazon Theater should not be confused with Amazon Theatre.

Amazon Theater was a banner under which a suite of five promotional short films was presented via the front page of Amazon.com in 2004.[1] The shorts were commissioned by Amazon, sponsored by Chase Bank, and produced by Ridley and Tony Scott's television commercials company Ridley Scott Associates (RSA). The unifying theme of the shorts was "karma," and each short featured various consumer items that could be purchased via clickable links to the relevant pages on Amazon.com.[2] [3] [4]

The films

TitleRelease dateDirectorWriter(s)Actor(s)
Portrait[5] Jordan ScottScreenplay by David Carter, Greg Hahn, Mike Smith and Christopher Toland, Story by Eric Frost and Jordan ScottMinnie Driver
An overweight woman is mistreated by her office co-workers until one day her life is transformed by the attention of an unknown portrait photographer.
Agent Orange[6] Tony ScottDavid Carter and Terry RiettaChristopher Carley and Jessica Stam
While waiting in a subway station, a young man catches a glimpse of a beautiful woman, dressed entirely in orange. Before he can reach her, her subway car speeds off. The young man repeatedly visits the station, each time failing to make contact with the mysterious woman.
Do Geese See God[7] David SladeDavid Carter and Greg HahnBlair Underwood
What goes around comes around--and around--for the frantic Dr. Awkward, a man who needs to take the time to stop and smell the roses.
Tooth Fairy[8] Jake ScottDavid Carter and Terry RiettaChris Noth
A father forgets to leave money for his daughter from the "tooth fairy". When he tries to make up for it the next night, he finds that she has set up a game for the tooth fairy with several clues leading to the location of the tooth.
Careful What You Wish For[9] AcneScreenplay by Greg Hahn, Mike Smith and Christopher Toland, Story by Greg HahnDaryl Hannah and Pras Michel
A crooked pawn shop dealer gets his comeuppance.

Notes and References

  1. https://web.archive.org/web/20041216005307/http://www.amazon.com/exec/obidos/tg/browse/-/13609381
  2. Web site: Amazon will book online promo shorts . 10 November 2004 .
  3. Web site: Feature: Amazon.com jump-starts short films. UPI.
  4. Web site: That's Advertainment! - How bad were those Amazon shorts? By Seth Stevenson . . 1 September 2022 . https://web.archive.org/web/20050205185030/http://slate.msn.com/id/2111766/ . 5 February 2005 . live.
  5. https://web.archive.org/web/20041207092232/http://www.amazon.com/exec/obidos/tg/browse/-/13609391
  6. https://web.archive.org/web/20041217084807/http://www.amazon.com/exec/obidos/tg/browse/-/13609401
  7. https://web.archive.org/web/20041215100156/http://www.amazon.com/exec/obidos/tg/browse/-/13609411
  8. https://web.archive.org/web/20041210205835/http://www.amazon.com/exec/obidos/tg/browse/-/13609421
  9. https://web.archive.org/web/20050105084232/http://www.amazon.com/exec/obidos/tg/browse/-/13609431