Direct Sports Network Explained

Direct Sports Network
Type:Private
Industry:Entertainment
Founded:Irvine, California
Founder:Richard Gillam
Location:Irvine, California

Direct Sports Network or DSN (formerly DeskSite) is a digital media company based in Irvine, California. The company distributes sports programming with a focus on team-produced content. The network consists of individual team-specific apps (referred to as ‘DeskSites’), as well as a general 'Sports' app with individual teams aggregated together, in a Netflix-like ecosystem.

Business

DSN operates an Ad-supported Video on Demand system (AVOD) [1] through a network of branded sports apps on many platforms. TV commercials from national advertisers are periodically inserted into premium sports content. The various apps (DeskSites) are both free to install and access.

Programming

DSN programming primarily consists of platform-exclusive content supplied by individual sports teams, complemented with original programming segments produced inhouse in cooperation with various content partners.

Content Partners

Major League Soccer

Colorado Rapids,[2] Houston Dynamo,[3] Los Angeles Galaxy,[4] and Seattle Sounders FC.[5]

NASCAR

Leaguewide NASCAR,[6]

National Football League

Denver Broncos,[7] Baltimore Ravens,[8] Buffalo Bills,[9] Chicago Bears,[10] Cleveland Browns,[11] Dallas Cowboys,[12] Indianapolis Colts,[13] Los Angeles Rams,[14] Miami Dolphins,[15] New England Patriots,[16] Oakland Raiders,[17] Pittsburgh Steelers,[18] and San Francisco 49ers.[19] New York Jets,[20] Detroit Lions,[21] Cincinnati Bengals,[22] Jacksonville Jaguars,[23] New York Jets,[20] New Orleans Saints,[24] Houston Texans,[25]

National Hockey League

Boston Bruins,[26] Buffalo Sabres,[27] Colorado Avalanche,[28] Columbus Blue Jackets,[29] Dallas Stars,[30] Detroit Red Wings,[31] New Jersey Devils,[32] Philadelphia Flyers,[33] Pittsburgh Penguins,[34] San Jose Sharks,[35] Washington Capitals,[36] New York Islanders.[37]

Platforms

Available on Amazon’s Fire TV, Roku, Apple TV, select Smart TVs, iPads, as well as Windows & Mac desktops, laptops, and tablets.

Corporate Affairs

Directors

Peter Farrelly, Sid Ganis, Mark Handler, Erwin Raphael, and Leigh Steinberg.[38]

Management

Richard Gillam, CEO.

Offices

Irvine, California.

References

  1. https://www.ocbj.com/news/2018/jul/23/sports-content-provider-says-it-has-edge-rivals/ OCBJ
  2. https://www.coloradorapids.com/post/2017/05/23/colorado-rapids-launch-new-video-app-desksite Rapids Website
  3. https://www.oursportscentral.com/services/releases/houston-dynamo-enters-partnership-with-desksite/n-5050205 Our Sports Central
  4. http://labusinessjournal.com/news/2015/aug/21/silicon-beach-launch-list-aug-21/ LA Business Journal
  5. https://www.sporttechie.com/seattle-sounders-fc-partner-with-desksite-to-take-control-of-their-video-capabilities/ Sport Techie
  6. https://www.forbes.com/sites/danielkleinman/2017/02/16/will-nascars-new-video-streaming-partnership-boost-low-ratings/#3fce63cc4a54 NASCAR
  7. https://www.denverpost.com/2014/07/17/broncos-launch-new-hd-video-platform/ Denver Post
  8. https://russellstreetreport.com/2015/12/16/fanimal/ravens-desksite-a-new-fan-experience/ Russel Street Report
  9. https://www.bizjournals.com/buffalo/news/2014/05/28/bills.html Buffalo Business First
  10. http://www.sportspromedia.com/news/desksite_lands_chicago_bears_content_deal/ SportsPro
  11. http://www.crainscleveland.com/article/20140613/FREE/140619876/cleveland-browns-launch-a-dvr-for-the-internet-called-browns-desksite Crain's Cleveland Business Journal
  12. The Post Game Announcement
  13. https://www.ibj.com/blogs/4-the-score-anthony-schoettle/post/47181-app-gives-colts-fans-on-demand-video-content-team-new-revenue-stream Indianapolis Business Journal
  14. https://ramblinfan.com/2013/10/15/exclusive-rams-content-desksite/ Rams Website
  15. https://phinphanatic.com/2013/10/15/dolphins-announce-desksite-partnership/ Phin Phanatic
  16. https://www.thevideoink.com/2013/12/13/desksites-app-based-nfl-video-network-hopes-to-help-advertisers-reach-target-demos/#.UtRtRsSA2Ul Video Ink
  17. http://www.raidertake.com/2015/12/raiders-on-demand.html Raider Take
  18. https://pittsburgh.cbslocal.com/2014/07/10/steelers-launch-new-video-app/ Steelers Website
  19. https://www.prnewswire.com/news-releases/san-francisco-49ers-launch-new-video-app-with-desksite-300141710.html Cision PR Newswire
  20. https://thejetpress.com/2013/10/15/new-york-jets-unveil-official-new-desk-site-today/ Jets Unveil
  21. https://twitter.com/Lions/status/767707938853097472/ Detroit Lions
  22. https://www.cincyjungle.com/2014/3/31/5567662/bengals-unveil-desksite-application/ Cincinnati Bengals
  23. https://twitter.com/Jaguars/status/658743359301926912/ Jaguars
  24. https://twitter.com/Saints/status/796863195466043392/ New Orleans Saints
  25. https://twitter.com/HoustonTexans/status/662713577485156352 Houston Texans
  26. https://www.prnewswire.com/news-releases/boston-bruins-partner-with-desksite-to-launch-new-video-app-300378756.html Cision PR Newswire
  27. https://www.bizjournals.com/buffalo/prnewswire/press_releases/New_York/2015/09/24/LA10396 Buffalo Business First
  28. https://www.nhl.com/avalanche/news/avalanche-desksite-launches/c-291011438 Avalanche Website
  29. https://www.bizjournals.com/columbus/news/2015/09/22/blue-jackets-giving-fans-an-app-to-record-and.html?ana=twt Columbus Business First
  30. https://www.rapidtvnews.com/2015110540553/dallas-stars-launch-video-app.html#axzz4PkPoluin Rapid TV News
  31. https://www.techcentury.com/2015/09/28/red-wings-launch-new-video-website-app/ Tech Century
  32. https://www.bizjournals.com/washington/prnewswire/press_releases/Georgia/2015/11/05/LA47989?ana=prnews Washington Business Journal
  33. https://www.prnewswire.com/news-releases/philadelphia-flyers-launch-new-video-app-with-desksite-300172843.html Cision PR Newswire
  34. https://www.prnewswire.com/news-releases/pittsburgh-penguins-launch-new-video-app-with-desksite-300373665.html Cision PR Newswire
  35. https://www.nhl.com/sharks/news/sharks-launch-new-video-app-with-desksite/c-283796582 Sharks Website
  36. https://www.nhl.com/capitals/news/washington-capitals-launch-new-video-app-with-desksite/c-284011256 Capitals Website
  37. https://twitter.com/NYIslanders/status/702565426761326592/ New York Islanders
  38. https://archive.today/20130118161759/http://investing.businessweek.com/research/stocks/private/board.asp?privcapId=138184839 Bloomberg Business

External links