Deuter Sport Explained

Deuter Sport
Founded: in Augsburg, Germany
Founder:Hans Deuter
Hq Location City:Gersthofen, Germany
Area Served:Global
Industry:Backpacks
Parent:Schwan-Stabilo

Deuter (pronounced as /de/) (stylized as deuter)[1] is a German brand of sport packs and bags, for hiking, trekking, snow sports and other uses. It was founded in 1898 in Augsburg.[2]

History

In 1898, Hans Deuter founded Deuter Sport. Starting in the 1900s, Deuter Sport provided the Bavarian Royal Mail with post sacks and mail bags. The company expanded in 1905 from producing linen weaving, sackcloth, freight, car and horse blankets to also include a department that offered tent rentals. In 1910, there was a high demand for products from the military. Deuter Sport began manufacturing satchels, backpacks, knapsacks, belts, mess tents and store tents for the military. Starting in 1919, Deuter Sport expanded once again and began manufacturing suitcases, backpacks, tents, and truck canopies. At this time, the needs of the tent rental section of the company exceeds its 10,000 sq meter space. According to estimates, 9 out of every 10 backpacks used to reach Everest were of the German brand.[3] It is owned since 2006 by Schwan-Stabilo.

Environmental efforts

Deuter Sport commits to be environmentally friendly. The Deuter Drecksack (rubbish bag) is a bag used to carry trash. The bag is very light and very easy to carry and is made out of recycled material. For every Drecksack sold, Deuter donates €1 to the Bergwaldoffensive, an association for the protection of the forests in the Bavarian alps.[4] There have been approximately 23,000 Drecksacks sold to date.[5]

References

  1. Web site: About Us . 2022-12-12 . deuter . en-US.
  2. Web site: Deuter History. 22 July 2007. 28 September 2007. https://web.archive.org/web/20070928132123/http://www.ccoutdoorstore.com/about-deuter-usa-and-company-history.html. dead.
  3. Web site: History – Deuter Sport GmbH & Co. KG. deuter. 20 February 2013. The tent rental section reaches its space limit of 10,000 sq metres..
  4. http://www.bergwald-offensive.de/projekt/bergwald-partner.html (in German); retrieved 20 February 2015
  5. Web site: Deuter Sport GmbH & Co. KG . dead . https://web.archive.org/web/20150220143335/http://award.ispo.com/en/Winner-2013/Marketing/Multichannel/Deuter-Sport-GmbH-Co.-KG/ . 20 February 2015 . 20 February 2015 . award.ispo.com.

External links