Design Research (store) explained

Trade Name:D/R
Founded: in Cambridge, Massachusetts
Founder:Ben Thompson
Fate:Bankruptcy; Brand rights acquired jointly by Crate & Barrel and Pottery Barn

Design Research (abbreviated and trademarked as D/R) was a retail store founded in 1953 by Ben Thompson in Cambridge, Massachusetts, and which introduced the concept of lifestyle store. In the 1970s under subsequent ownership, it became a chain of a dozen stores across the United States, and went bankrupt in 1979. Thompson's goal was to provide "a place where people could buy everything they needed for contemporary living",[1] notably modern European furnishings and in particular Scandinavian design.

D/R has continued to have an outsized reputation: in 2000, a survey of influential design stores named D/R as number one, though it had then been closed for 22 years.[2] The store influenced later retailers like Crate & Barrel,[3] Design Within Reach, Pottery Barn, Workbench, and Conran's.[4]

Selection of products

Design Research carried an eclectic selection of products, from furniture to clothing, from toys to pots and pans, at a wide range of prices, introducing the idea of a lifestyle store.[5] It carried furnishings by such designers as Marcel Breuer, Hans Wegner, Alvar Aalto, and Joe Colombo.[6]

Design Research was the exclusive US representative for the Finnish clothing and textiles of Marimekko from 1959 to 1976.[7] Jacqueline Kennedy was pictured on the cover of Sports Illustrated in 1960 in a Marimekko sundress purchased at D/R.[8]

Stores

The original Design Research store was in a 19th-century wood frame mansard house at 57 Brattle Street, in Harvard Square, Cambridge.[4] D/R later added stores in Hyannis Port, Massachusetts; Lexington Avenue (1961) and East 57th Street (1964) in New York City; and Ghirardelli Square in San Francisco (1965).

In 1969, Thompson moved the original Cambridge store to a revolutionary new 24000square feet building designed by his firm, Benjamin Thompson and Associates, at 48 Brattle Street in Harvard Square, on a block that came to be known as "Architects' Corner".[9] The 5-story building consists of flat concrete slabs supported by interior columns, and enclosed by frameless tempered glass walls.[10] The use of butted glass with no frame or mullions was unprecedented, and "allowed D/R to be a building almost 'without architecture'".[11]

It immediately received favorable reviews: "points the way to a method of glass building that could create a warmer city, adding color and light and optimism to the life of the streets".[12] The building won many awards over the years:[13]

The first D/R stores were all located in urban areas, but under new management starting in 1969, D/R opened stores in suburban shopping malls, which Thompson disapproved of: South Shore Plaza in Braintree, Massachusetts (1972); South Coast Plaza in Costa Mesa, California (1972); and The Mall at Chestnut Hill in Newton, Massachusetts (1974). The company also opened urban stores at the Embarcadero Center in San Francisco (1973), and in downtown Philadelphia in Rittenhouse Square (1975).[15]

Later tenants of Brattle Street store

After D/R closed in 1979, the Brattle Street building housed a Crate & Barrel store (1979-January 2009[16]).

From October 2009 to April 2010, the vacant Brattle Street store hosted a temporary installation of D/R goods, visible from the street.[17]

Since August 2010, the building has housed an Anthropologie store.[18]

Corporate history

Design Research was started by the architect Ben Thompson in 1953. Spencer Field, a furniture designer, joined the firm as a 50-50 business partner in the early 1950s.[19] By 1966, it was clear that the company was underfinanced for Thompson's expansion plans, and he started looking for outside investors. The company was reorganized as a new corporate entity in 1967 and was recapitalized, with Field's interest being bought out in February 1968 by Peter J. Sprague, an entrepreneur and chairman of National Semiconductor, who became chairman.

In 1969, Sprague forced Thompson out as director of the company, but Thompson remained a stockholder. Under a succession of presidents, D/R opened more new stores, but Thompson felt that they had lost their distinctive style and approach. By 1976, the business was deteriorating, and in 1979 it declared bankruptcy. Rights to the names "Design Research" and "D/R" were bought jointly by Crate & Barrel and Pottery Barn.[20]

Bibliography

Further reading

External links

Notes and References

  1. Pilar Viladas, "One-Stop Living", The New York Times September 29, 2010 http://tmagazine.blogs.nytimes.com/2010/09/29/one-stop-living/
  2. Rob Forbes, "Foreword: Who's Your Daddy?" in Jane Thompson and Alexandra Lange, Design Research: The Store That Brought Modern Living to American Homes, 2010, p. 7 excerpt available
  3. On Display: Founder Gordon Segal's sense of selling as theater has made Crate & Barrel one of the world's most admired and imitated retailing operations . Joseph P. Kahn . . November 1, 1985 . February 5, 2010.
  4. Suzanne Slesin, "Design/ Research Store Starts Its Final Sale", The New York Times June 1, 1979
  5. Carole Nicksin, "The Legacy of Design Research: The impact of the long-defunct retailer is still being felt within the home furnishings industry", HFN The Weekly Newspaper for the Home Furnishing Network, November 8, 2004 full text
  6. Rachel Travers, "Through a glass, brightly", The Boston Globe, October 29, 2009. http://www.boston.com/business/articles/2009/10/29/design_research_is_back____as_an_installation/
  7. Marianne Aav, Marimekko: Fabrics, Fashion, Architecture, 2003, p. 305, 324 excerpts at Google Books
  8. Sports Illustrated, December 26, 1960; in Marianne Aav, Marimekko: Fabrics, Fashion, Architecture, 2003,, p. 162
  9. "Architects' Corner", Society of Architectural Historians, SAH Archipedia https://sah-archipedia.org/buildings/MA-01-RA8
  10. "25-Year Award to Design Research Headquarters", ArchitectureWeek full text
  11. Tom Green, as quoted in Mark Pasnik, Michael Kubo, Chris Grimley, Heroic: Concrete Architecture and the New Boston, 2015,, p. 188
  12. Architectural Record as quoted in Gavin W. Kleespies and Katie MacDonald (Cambridge Historical Society), "Design Research Building" in Harvard Square Business Association Archives http://www.harvardsquare.com/History/Glimpses/Design-Research-Building.aspx
  13. Web site: BTA's Honors and Awards . 2010-10-24 . https://web.archive.org/web/20110708102344/http://www.bta-architects.com/c/honors+awards.html . 2011-07-08 . dead .
  14. http://www.aia.org/practicing/awards/AIAS075247 Twenty Five Year Award Recipients
  15. Janet Levy, "Design Research: Marketing 'Good design' in the 50s, 60s, and 70s", Master of Arts thesis at Parsons The New School for Design, 2004. Chapter 2, p. 63
  16. Peter F. Zhu, "Crate & Barrel To Close", The Harvard Crimson, November 19, 2008 full text
  17. Alyssa Giacobbe, "A Look Back at Design Research", The New York Times October 28, 2009 full text
  18. Xi Yu, "Women's Clothing Store Anthropologie To Light Up Space on Brattle St.", The Harvard Crimson, June 24, 2010 full text
  19. Obituary, "Spencer Field, at 78; owned travel firm, designed furniture", The Boston Globe, February 21, 1997, p. B7
  20. Levy, "Design Research" Chapter 1, p. 17-29