Deluxe Music Explained


Deluxe Music
Picture Format:576i (SDTV)
1080i (HDTV)
Owner:High View Holding
Sister Channels:Deluxe Dance by Kontor
Deluxe Flashback
Deluxe Lounge
Deluxe Rap
Deluxe Rock
Schlager Deluxe
Website:www.deluxemusic.tv

www.highview.com

Deluxe Music is a German free-to-air music television channel, operated by Just Music Fernsehbetriebs and owned by High View Holding. The channel was founded in 2004 by the German media entrepreneurs Markus Langemann and Cosmin Ene and started broadcasting on 1 April 2005. The target audience is 25-year-olds and older.

The channel specializes in a varied range of music styles. In the daytime it plays more popular music, and broadcasts more specific styles at night, such as disco or rock.

The channel is broadcast on the Astra 19.2 satellite, as well as on cable systems. A HD version was launched in December 2012, as part of the HD+ package.[1]

In January 2012, Deluxe Television filed for insolvency.[2] In March 2012, it was bought by the High View group.[3]

In January 2020, a new specialty channel focused on Schlager music called Schlager Deluxe was given its broadcasting license.[4] Test broadcasts of this channel began in July 2020 and the station launched full 24/7 broadcasting in December of the same year.[5]

In January 2023, High View announced an agreement with Astra satellite operator, SES, to lease additional capacity for four new music channels, Deluxe Dance by Kontor, Deluxe Flashback, Deluxe Rock and Deluxe Rap. The new channels started on 1 February 2023 and broadcast free-to-air.[6]

In October 2023, Deluxe Lounge started broadcasting free-to-air on Astra 19.2°E.[7]

Audience share

Germany

JanuaryFebruaryMarchAprilMayJuneJulyAugustSeptemberOctoberNovemberDecemberAnnual average
2013[8] - - - - 0.1% 0.1% 0.1% 0.0% 0.0% 0.0% 0.0% 0.1%
2014[9] 0.1% 0.1% 0.0% 0.1% 0.1% 0.1% 0.1% 0.1% 0.1% 0.1% 0.1% 0.1%
2015[10] 0.1% 0.1% 0.0% 0.1% 0.1% 0.1% 0.1% 0.1% 0.1% 0.1% 0.1% 0.2% 0.1%
2016[11] 0.2% 0.2% 0.2% 0.1% 0.1% 0.1% 0.1% 0.2% 0.2% 0.2% 0.2% 0.2% 0.2%
2017[12] 0.2% 0.2% 0.2% 0.2% 0.2% 0.3%

Notes and References

  1. Web site: Deluxe Music to launch HD channel. Rapid TV News. 13 December 2012.
  2. Web site: Deluxe Music goes insolvent. Rapid TV News. 26 January 2012.
  3. Web site: HighView buys Deluxe Television. Rapid TV News. 20 March 2012.
  4. https://www.rtr.at/files/staging/m_ent/39085_KOA%202.135-20-001%20.pdf Notice of approval
  5. Web site: Schlager Deluxe: Free-TV-Spartensender vorgestellt. Digital Fernsehen. 13 June 2022. de. 6 August 2024.
  6. https://www.digitaltveurope.com/2023/01/26/high-view-to-broadcast-more-channels-with-new-ses-agreement/ High View to broadcast more channels with new SES agreement
  7. Web site: 3 neue Sender auf Astra. Satindex Blog. de. 30 October 2023.
  8. Web site: KEK/Zuschaueranteile 2013. kek-online.de. 30 May 2017. https://web.archive.org/web/20160304085629/http://www.kek-online.de/fileadmin/Download_KEK/Zuschaueranteile/Zuschaueranteile_2013_.pdf. 4 March 2016. dead.
  9. Web site: KEK/Zuschaueranteile 2014. kek-online.de. 30 May 2017.
  10. Web site: KEK/Zuschaueranteile 2015. kek-online.de. 30 May 2017. https://web.archive.org/web/20170517075134/http://www.kek-online.de/fileadmin/Download_KEK/Zuschaueranteile/Zuschaueranteile2015.pdf. 17 May 2017. dead.
  11. Web site: KEK/Zuschaueranteile 2016. kek-online.de. 30 May 2017.
  12. Web site: KEK/Zuschaueranteile 2017. kek-online.de. 30 May 2017.