Nicole Farb Explained
Nicole Shariat Farb |
Alma Mater: | Booth School of Business |
Spouse: | Michael Farb |
Children: | 2 |
Years Active: | 2013 - current |
Known For: | Co-founder, CEO, Darby Smart |
Nicole Shariat Farb is an American entrepreneur and business executive. She is a co-founder and the chief executive officer of the video community Darby Smart.[1] [2] [3] Prior to founding the company, Farb worked as a Head of Emerging Private Companies at Goldman Sachs.[4] [5] Farb has also appeared several times on Good Morning America as a DIY expert.[6] [7] [8] She is also active in pursuing diversity and equality in the tech industry.
Early life and education
Farb was raised in Orange County, California.[9] When she was 10 years old, she started a business making and selling hair bows.[10] After graduating high school she briefly pursued a career in acting, before studying journalism at Loyola University. After Loyola, she received her Master's in Education from University of California, Irvine and worked as a teacher before attending business school at the University of Chicago Booth School of Business.[11]
Career
Farb relocated to San Francisco, California and began working for Goldman Sachs where she was a vice president.[12] [13] After experiencing frustration while crafting thank you cards following her 2011 wedding,[14] she left Goldman Sachs to start Darby Smart.[15]
She recruited software engineer, Karl Mendes, as a co-founder and raised a $1 million seed round of funding.[16] [17] Darby Smart was launched in June 2013.[18] In Spring 2014, Darby Smart raised an additional $6.3 million in Series A funding led by Maveron.[19]
Farb led the company into a partnership with Urban Outfitters in Fall 2014.[5] [15] In 2015, she formed a partnership with the craft retailer Michael's.[5] By 2016, Farb had launched the Darby Smart app which helps users create videos.[12]
Farb has been vocal about diversity and inclusion issues in the tech industry,[20] and was quoted in Emily Chang's 2018 book, Brotopia about her experience as a female entrepreneur in Silicon Valley.[21]
In 2018, Darby Smart was acquired by Grove Collaborative, and Nicole Farb joined the company's beauty venture.[22]
Personal life
Farb married Michael Farb, the co-founder of sports recruiting software company CaptainU, in 2011.[12] The couple met while attending the Booth School of Business and have twin boys.[9]
External links
Notes and References
- Web site: Darby Smart DIY kits from best of Pinterest . SFGate . 2018-04-17. 2013-08-15 .
- Web site: 20 Female-Founded Startups That Grew Like Crazy in 2017 . 2017-12-19 . Inc.com . 2018-04-17.
- Web site: Darby Smart Launches Darby Video App for How-To Videos . en-US . 2018-04-17.
- Web site: The Pivot: Nicole Shariat Farb, Founder of Darby Smart . 2015-09-16 . Levo League . 2018-04-17.
- Web site: The co-founder of Darby Smart on her secret weapon for success in the startup world: stalking . www.bizjournals.com . 2018-04-17.
- Web site: Thursday's TV highlights: 'Taraji's White Hot Holidays' and more . Cooper . Matt . . 2018-04-17. 2016-12-08 .
- Web site: Good Morning America: Highlights for ABC News' 'Good Morning America,' May 8–12 . en-US . 2018-04-17.
- Web site: Parenting hack: How to make homemade slime for kids . 2017-04-07 . ABC News . en . 2018-04-17.
- Web site: These 8 Pairs Are Redefining the Term 'Power Couple'. Business Insider. Molly. Mulshine. October 1, 2015.
- Web site: 8 Female Founders on Making the Leap From Corporate climber to Entrepreneur. Biz Woman. Melissa. Wylie. Mary. Johnson. November 19, 2015.
- Web site: Introducing Nicole Shariat Farb. I Want Her Job. December 5, 2014.
- Web site: Cupid Is a Quant . www.chicagobooth.edu . en . 2018-04-17.
- Web site: Tech Poaches Wall Street Talent . Lessin . Jessica E. . 2013-05-01 . Wall Street Journal . en-US . 2018-04-17.
- Web site: Apps I Live By: Crafting Innovator Nicole Shariat Farb - NBC News . NBC News . en . 2018-04-17. 2014-06-11 .
- Web site: Xconomy: Craft Kit Maker Darby Smart Takes on Supply Goliath Michaels . 2014-07-14 . Xconomy . en-US . 2018-04-17.
- Web site: Interview: Getting Crafty with Darby Smart's Nicole Farb . SF Station – San Francisco's City Guide . en-US . 2018-04-17.
- Web site: Craft kit startup Darby Smart raises $6.3 million to beat Hobby Lobby on the web . Fortune . en . 2018-04-17.
- Web site: Darby Smart's Founder Nicole Farb Quit Goldman Sachs To Found A Startup . Winograd . David . 2013-06-20 . Huffington Post . en-US . 2018-04-17.
- Web site: Darby Smart Raises $6.3M For DIY Craft Marketplace – TechCrunch . techcrunch.com . 14 May 2014 . en-US . 2018-04-17.
- Web site: Fake News, Cyber Security, Political Stalemate Top Concerns at Brainstorm Tech . Fortune . en . 2018-04-17.
- Book: Emily, Chang . Brotopia : breaking up the boys' club of Silicon Valley . 978-0735213548 . New York, NY . 1000234925. 2018-02-06.
- Web site: 2019-09-09. Grove Collaborative's CEO Discusses Clean Beauty & Sustainability Efforts. 2021-03-25. Observer. en-US.