| DUB | |
| Company: | DUB Publishing |
| Firstdate: | 2000 |
| Country: | U.S. |
| Based: | Santa Fe Springs, CA |
| Website: | www.dubmagazine.com |
DUB is a North American magazine covering urban custom car culture and also features celebrities and their vehicles.[1]
DUB was founded in January 2000 by Myles Kovacs, Haythem Haddad, and Herman Flores, who continue to head the company located in Santa Fe Springs, CA.[2]
The magazine also launched the DUB Magazine Custom Auto Show & Concert, a nationwide car show and concert tour that spans 16 United States cities. DUB now has many licensed goods that include Jada Toys' DUB City die-cast and radio controlled vehicles, DUB Edition car accessories, and Rockstar Games' Midnight Club 3: DUB Edition video game.
The term "DUB" is street slang for custom wheels 20" or larger in diameter and was popularized through hip hop music.