| DEX New York Cosmetics, Inc. | |
| Type: | Incorporated |
| Foundation: | March 2008[1] |
| Founder: | Dexter Phillip (CEO) and Daniel Padnos (CFO)[2] |
| Location City: | New York City |
| Location Country: | United States |
| Locations: | 19 (1 showroom, 18 retail partners) |
| Area Served: | North America |
| Products: | Cosmetics |
DEX New York Cosmetics, Inc. is an American cosmetics company that specializes in mineral make-up without the use of mica or bismuth oxychloride as its base. Its product line includes DEX New York Cosmetics, as well as like-branded make-up applicators and accessories. Its corporate headquarters is located in New York - the cross roads of Fifth Avenue and East 57th Street.
Trinidad-born Dexter Phillip, a fashion consultant by trade, founded DEX New York in March 2008 together with partner Daniel Padnos. It consists of his mineral cosmetics line and a private beauty-and-photography studio in 65th Street in downtown Manhattan.[3] The company moved its studio to a 750-square-foot space in Fifth Avenue in 2010, with Lady Gaga as their first client.[4] The new studio is meant to be exclusive, as it can only accommodate two clients at a time and does not have a street-side window to ward off paparazzi.[5] Meanwhile, DEX New York Cosmetics has expanded into over 120 products,[6] including mineral-based skin products, powders, eye shadows, lipsticks, and sunless tanner.