Vodafone Germany Explained

Vodafone GmbH
Type:Private
Foundation: (as Mannesmann Mobilfunk GmbH)
(as Vodafone D2 GmbH)
Location:Düsseldorf, Germany
Key People:Marcel de Groot (CEO)
Industry:Telecommunications
Products:Prepaid and postpaid mobile phones, DSL, IPTV, cable internet, cable television
Num Employees:16,000[1]
Parent:Vodafone Group

Vodafone GmbH is a telecommunications operator in Germany owned by Vodafone Group and headquartered in Düsseldorf. It provides mobile phone, LTE, 5G, cable internet, landlines, cable TV, and IPTV services. As of the third quarter of 2021, Vodafone GmbH has more than 31 million mobile customers in Germany, making it the third-largest provider of mobile phone services in Germany.[2] The company's headquarters are in the suburb of Heerdt in Düsseldorf, with regional offices throughout Germany. Vodafone Germany's main competitors are 1&1 Mobilfunk, Telekom Deutschland (Deutsche Telekom's German private customer unit) and Telefónica Germany.

Vodafone Germany's network serves both prepaid and postpaid customers on GSM and LTE (Long Term Evolution). In July 2019, Vodafone started providing 5G services.[3] At the end of 2010, Vodafone had 36.676 million mobile phone or mobile internet customers and 3.945 million customers with a DSL / VDSL connection.[4]

History

The company in its present form resulted from Vodafone's takeover of the German engineering group Mannesmann GmbH in 2000. On 8 December 1989, the West German Federal Ministry for Posts and Telecommunications (de; one of several predecessors of the present-day Bundesnetzagentur) awarded the second digital GSM-900 (also known as D-Netz (de; D-Network in Germany) network in Germany to Mannesmann, as the first private company in Germany to break the monopoly of the telecommunications services operated by Deutsche Bundespost (now Deutsche Telekom). This licence was subsequently expanded to cover the former East Germany after German reunification in 1991. Mannesmann subsequently began operations of its mobile network on 30 June 1992. It was rebranded Vodafone D2 in 2002.

In February 2011, Vodafone Germany started providing IPTV via DSL and VDSL connections. In April 2011,[5] Vodafone Germany started to distribute Disney content via IPTV.[6]

Following Deutsche Telekom, Vodafone Germany started selling the Apple iPhone 4S in September 2011.[7]

As of 2014, the company owns around 75% of Kabel Deutschland and in 2019 Unitymedia was merged with Vodafone.

In February 2020, the Unitymedia brand was phased out from market, by Vodafone Germany.[8]

Sponsoring

The company sponsored the AMG-Mercedes team in the FIA GT Championship,[9] both Deutsche Tourenwagen Meisterschaft[10] and Deutsche Tourenwagen Masters,[11] 24 Hours of Le Mans under the D2 naming.

The company also sponsors RAM Racing in the British GT Championship[12] and the Gulf 12 Hours.[13] [14]

Notes and References

  1. Web site: Portrait Vodafone Deutschland Wir sind die Gigabit-Company. Vodafone . 16 July 2021.
  2. Web site: Vodafone Deutschland Finanzkennzahlen Quartal 03/2021 . 2022-02-02.
  3. Web site: 5G-Handy-Netz von Vodafone: Jetzt auf Deinem Smartphone. 17 July 2019 . 17 July 2019.
  4. Web site: Vodafone in Deutschland auf Wachtstumskurs / + 238000 DSL Kunden . Vodafone-angebote-news.de . 31 March 2011 . 21 June 2012.
  5. Web site: Vodafone TV - Digitales Fernsehen IPTV per Vodafone DSL / VDSL Tarif . Vodafone-iptv.de . 30 April 2012 . 21 June 2012.
  6. Web site: Local media contacts . Vodafone . 21 June 2012.
  7. Web site: Apple iPhone 5 im Test: Benchmarks, Daten, Tipps und Tricks. 2022-01-11. Netzwelt. de.
  8. Web site: 17 February 2020. Vodafone Germany pulls Unitymedia brand. 27 April 2021. telecompaper.
  9. Web site: Simanaitis . Dennis . Millen . Steve . 2016-03-04 . Driving the Championship Winning Mercedes-Benz CLK-GTR . 2023-04-10 . Road & Track . en-US.
  10. Web site: MULI1196, MB C-Klasse Tourenwagen DTM, Siegerwagen Ludwig ´94 . 2023-04-10 . marsMediaSite . en.
  11. Web site: 2017-07-27 . Gallery: Mercedes DTM cars through the years . 2023-04-10 . Top Gear . en.
  12. Web site: BRSCC SENSATIONAL BRITISH GT OPENER IN STORE AT OULTON PARK . 2023-04-10 . en-US.
  13. Web site: Tillbrook joins British GT title rival Loggie for Gulf 12 Hours assault with RAM . 2023-04-10 . Tillbrook joins British GT title rival Loggie for Gulf 12 Hours assault with RAM.
  14. Web site: RAM Racing Bring Classic Mercedes AMG Livery To Gulf 12 Hours dailysportscar.com . 2023-04-10 . www.dailysportscar.com.