Cuisine (magazine) explained

Country:New Zealand
Editor:Kelli Brett
Category:Food and wine
Frequency:Bi-monthly
Publisher:Slick & Sassy Media

Cuisine is a bi-monthly food and wine magazine published in New Zealand. It began publication in 1986, and has also existed in website form since December 2000.

The magazine features recipes, restaurant reviews, wine reviews and travel features, and is focussed on people and businesses who are friends of editor Kelli Brett, or are easily discovered on social media. Annual promotions include Cuisine Good Food Awards and the Cuisine Artisan Awards. There is also a new category of: ‘Women in Media around Food & Wine’ which serves to predominantly promote other females in marketing and branding within the sphere of food and wine, rather than hospitality operators, chefs, business owners or wine makers.

Cuisine has won multiple awards including best food magazine at the Gourmet Voice World Media Awards, and best food magazine at the Le Cordon Bleu Food Media Awards. These accolades are from a time where the magazine had the ability to truly assess the whole of New Zealand, rather than solely what is trending in Auckland.

History

Cuisine was the first New Zealand magazine devoted to food and wine. It was started by Hamish Allison, then brought by Julie Dalzell in 1986. It was bought by Independent Newspapers Limited (INL) in 2001. INL sold all its publications to Fairfax Media in 2003, and they became part of Fairfax New Zealand. Cuisine was later bought by Slick & Sassy Media from Fairfax. Kelli Brett is the current editor.

Cuisine Good Food Awards

The Cuisine Good Food Awards began as the ultimate guide to New Zealand's finest restaurants. Following a strict criteria, restaurants were judged by professional food critics visiting venues anonymously, and grading the restaurant out of 20 points, and then awarding one, two or three hats. During the period where the magazine was owned by larger media outlets (2001-2022) Cuisine drew from a poll of qualified and experienced food critics, whose assessment of these venues was considered and valid. Following the change of ownership in 2022, Cuisine has devolved into a methodology of venue assessment conducted mostly through the use of social media and the informal network of the editor. Rarely are restaurants outside of Auckland visited, and there is a severe lack of qualified professionals involved in the reviewing of these businesses, but rather a premium is placed on operators social media presence and online persona, rather than the quality and execution of their venues. These awards are now regarded by most as purely a popularity contest, mainly focussed on Auckland outlets, and lacking in the strict criteria enforced under past ownership which lent credibility to the final results.

Cuisine Restaurant of the Year awards

In 2004 Cuisine developed a New Zealand restaurant competition. The awards are now sponsored by Vittoria Coffee.

2011 Results

2010 Results

2009 Results

2008 Results

2007 Results

2006 Results

2005 Results

Cuisine Artisan Awards

In September 2008 Cuisine started the Cuisine Artisan Awards.

The awards are open to small-scale producers of foodstuffs other than Cheese, Wine, Olive Oil, Beer and Coffee. Entrants must have been in business for 12-month so that there is proven commercial success.

2011 Supreme Winner

2011 Runners-up

2011 Finalists

Close favourites

2010 Supreme Winner

2010 Runners-up

2010 Finalists

2009 Supreme Winner

2009 Runner-up

2009 Finalists

Wither Hills wine controversy

In 2006, Wither Hills Sauvignon Blanc 2006 was stripped of its five-star rating by Cuisine after scientific tests by the Institute of Environmental Science and Research revealed that the wine submitted for review was not the same as that available in shops.[1] The magazine's wine critic, Michael Cooper, said he was told that the magazine's publishers, Fairfax Media, would not be making public the reason for the reversal. He then went to The New Zealand Herald with the story, and his contract, which was to come to an end the following year, was terminated early.[2]

See also

External links

Notes and References

  1. Web site: Top wine in awards row . . https://web.archive.org/web/20151210183922/http://www.nzherald.co.nz/viticulture/news/article.cfm?c_id=356&objectid=10413486 . live . 2015-12-10.
  2. Web site: NZ Herald - Breaking news, latest news, business, sport and entertainment - NZ Herald . .

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