| Crompouce | |
| Alternate Name: | Tompouce Croissant |
| Country: | Netherlands |
| Creator: | Bammetje Bakery |
| Type: | Pastry |
| Main Ingredient: | Croissant, icing, pastry cream |
A crompouce is a mixture between a croissant and a tompouce[1] that became a hit on social media platforms in 2023, in addition to being registered as a brand name.[2] Croissant dough is used instead of puff pastry. The croissant is cut open and filled with pastry cream and topped with a layer of pink icing.[3] The disadvantage of croissant dough, however, is that the dough is softer, making the cream more likely to leak through.[4]
The delicacy in its current form and under the name crompouce was created by Utrecht-based Bammetje Bakery in 2020.[5] After the crompouce by Katwijk-based Bakker van Maanen became a craze on social media platform TikTok in 2023, bakeries across the Netherlands started selling the product.[6] [7] [8] [9] [10]
The hype of the crompouce was succeeded by that of the sûkerpoes from Friesland: two slices of sugar bread, with cream in between and the top slice of bread dipped in pink chocolate.[11]
A so-called roze flap has been baked in the province of Zeeland since around 1993. The crompouce shows strong similarities to this delicacy. However, a roze flap is made of puff pastry instead of croissant dough and has a slightly different shape (triangular).[11]
Cream-filled croissants were sold at Bakkerij de Leeuw in Zegveld for a while around 2003. The crompouce also shows strong similarities with this, only the bakery did not use pink glaze.[4]
The crompouce was named treat of the year 2023 by Kek Mama magazine.[12]
On 15 November 2023, the original maker criticised other makers, such as supermarkets, which she said had copied the crompouce. She took legal action for this.[13] [14] Following these legal actions against companies such as Albert Heijn, one of the supermarkets that sells crompouces, the crompouce has been renamed Tompouce Croissant in some stores.[15] The creator does not have a patent on the product, but does have a patent on the brand name crompouce. According to the Netherlands Enterprise Agency (Rijksdienst voor Ondernemend Nederland), a patent on the product not possible because it is not a technical innovation.[16]