CrescentRating explained

CrescentRating
Type:Private
Industry:Tourism
Founded:2008
Founder:Fazal Bahardeen
Hq Location Country:Singapore
Area Served:Worldwide
Key People:Fazal Bahardeen (CEO)

CrescentRating is a Singapore-based research organization that researches Halal travel.

Overview

CrescentRating researches Halal travel and publishes related rankings.[1] [2] It was founded by Fazal Bahardeen and is based in Singapore.[3] [4] [5]

History

Founded in 2008 in Singapore by Fazal Bahardeen who identified a need in the tourism sector for better accommodation of Muslim travelers.[6] [7] [8] Initially, the company focused on rating establishments based on their compatibility with Muslim requirements.[7] Later, it expanded its services by introducing online platforms such as HalalTrip and the Muslim Travel Warehouse in 2015.[7]

Between 2011 and 2014 CrescentRating released an annual list of countries ranked by their accommodations for Muslim travelers. This project collaborated with Mastercard in 2015, becoming the Global Muslim Travel Index.[7] [9] [10]

In August 2013 CrescentRating launched a mobile app called Crescent Trips, designed to notify Muslims of prayer times and the direction to face during prayers.[11] [12] [13]

In December 2013 CrescentRating introduced HalalTrip.com, a website for Muslim travelers that featured an international directory of halal restaurants and city guides.[14] [15] [16] Later, in 2015, CrescentRating released a mobile app for the HalalTrip website.[17]

In April 2016 CrescentRating began collaborating with the Philippine Department of Tourism (PDOT) to promote halal tourism in the Philippines.[18]

In 2023 CrescentRating's Global Muslim Travel Index (GMTI) report introduced a new tool that gives details on Muslim Women Friendly Destinations.[19]

CrescentRating also provides training to tourism and hotel boards and collaborates with organizations such as IE Singapore and the city of Fukuoka, Japan on research projects.[7] [20] [21]

Over the years, CrescentRating has conducted multiple research studies and published guidebooks.[22] Notable studies include a study for the Organization of Islamic Cooperation (OIC), another in collaboration with the Singapore Center for Studies in Innovation, Productivity and Technology and Murdoch University,[23] a study on halal dining,[24] and a guidebook specifically for Muslim tourists visiting Jeju Island in South Korea.[7]

CrescentRating also hosts the Halal in Travel Awards annually.[25]

Notes and References

  1. Web site: Online ventures target 'Muslim lifestyle' market . 16 December 2014 .
  2. Web site: After Islamic food and banking: halal travel. August 23, 2010. The Independent.
  3. News: The rise of the affluent Muslim traveller. BBC News . August 17, 2012.
  4. Web site: Online ventures target global Muslim consumer market. December 16, 2014. Reuters.
  5. Web site: Pushing for change | TTG Asia. Karen. Yue. www.ttgasia.com.
  6. Web site: World Halal Travel Industry Grows. November 9, 2010. VOA.
  7. Web site: CrescentRating 'terbit' tinggi. November 10, 2015. Berita Harian.
  8. Web site: Fazal Bahardeen: 'The Muslim travel market is growing' – DW – 03/08/2018. dw.com.
  9. Web site: Firma perkenal indeks pelancongan Islam sejagat. November 15, 2014. Berita Harian.
  10. Web site: The Rise of Halal Tourism. Debra. Kamin. January 18, 2019. NYTimes.com.
  11. Web site: Singapore firm launches in-flight Muslim prayer app. August 13, 2013. DAWN.COM.
  12. Web site: Singapore firm launches in-flight Muslim prayer app. August 13, 2013.
  13. News: New app tells Muslims when, where to pray during flight - Arabian Business . Arabian Business . 14 August 2013 .
  14. Web site: Singapore firm launches travel site for Muslims. December 18, 2013. DAWN.COM.
  15. Web site: These 5 startups are making it big by serving Muslims. January 3, 2017. The Express Tribune.
  16. Web site: Halal holidays: Singapore firm launches travel site for Muslims | Al Arabiya English.
  17. Web site: Singapore firm launches mobile app for halal foodies. January 7, 2015. Arab News PK.
  18. Web site: Firma setempat bantu kembang pasaran halal di Filipina. April 7, 2016. Berita Harian.
  19. Web site: Mastercard-CrescentRating introduces new tools in Global Muslim Travel Index 2023 report | TTG Asia. Caroline. Boey. www.ttgasia.com.
  20. Web site: Firma nilai industri pelancongan halal teroka pasaran Korea S. February 18, 2015. Berita Harian.
  21. Web site: Syarikat tempatan bantu bandar Jepun pikat pelancong Muslim. November 13, 2014. Berita Harian.
  22. Web site: Malaysia hotels cater to Muslim tourists. Liz. Gooch. www.aljazeera.com.
  23. Web site: Firma penilaian mesra halal tinjau corak pelancongan milenial Melayu/Islam. September 19, 2017. Berita Harian.
  24. News: S'pore halal dining market worth $1b, says report. Eunice. Quek. March 3, 2021. The Straits Times.
  25. Web site: Malaysia announced Best Muslim-Friendly Destination by OIC.