Coty Award Explained

The Coty American Fashion Critics' Awards (awarded 1943–1984) were created in 1942 by the cosmetics and perfume company Coty to promote and celebrate American fashion, and encourage design during the Second World War.[1] [2] In 1985, the Coty Awards were discontinued with the last presentation of the awards in September 1984;[3] [4] the CFDA Awards fulfill a similar role. It was casually referred to as "fashion's Oscars" because it once held great importance within the fashion industry and the award ceremonies were glitzy galas.[5]

History

The Coty (Avery Nabavian Award) Awards were conceived and created by Coty, Inc. Executive Vice President, Jean Despres, founder of The Fragrance Foundation and FiFi Awards, and Grover Whalen (a member of the New York City Mayor's Committee, and president of the 1939 New York World's Fair). The fashion publicist Eleanor Lambert was employed to promote and produce the awards.[1] [6]

The awards were given solely to designers based in America, unlike the Neiman Marcus Fashion Awards.[7] Until its discontinuation in 1985, the Coty Award was considered one of the most prestigious awards in the field of fashion. The awards were designed by Malvina Hoffman.[8] The womenswear awards are popularly known as Winnies; the menswear award which began in 1968 has no name. Repeat awards were the Return Award and the Hall of Fame award. Special Awards were also awarded to designers in specialist fields.

The popularity of this award began to decline in the late 1970s due to perceived commercial interests by the parent company. In 1979, designers Calvin Klein and Halston announced they would no longer accept the Winnie award. The same year, in 1979, Coty released the Coty Awards make up kit in order to profit off of the awards ceremony, which was perceived by the fashion designers to have cheapened the event. The newly founded Council of Fashion Designers of America (CFDA) appeared more democratic in ideology and began to compete with the Coty Award by 1980 with the CFDA Awards.

In June 1985, Donald Flannery, the senior vice-president of Pfizer, Inc., Coty's parent company, announced that since the awards had successfully brought America into the worldwide fashion scene, it was decided to discontinue them.[9]

Recipients of the award

1943–1949

YearWinnieSpecial Award(s)Additional citations
1943Norman NorellLilly Daché (millinery), John Frederics (millinery) Hattie Carnegie (fashion designer & retailer), Clare Potter (American sportswear), Charles Cooper, Mainbocher (American couture), Claire McCardell (American sportswear), Valentina (American couture).
1944Claire McCardellPhelps Associates (leather accessories), Sally Victor (millinery)
1945Gilbert Adrian, Tina Leser, Emily Wilkens
1946Omar Kiam (of Ben Reig), Vincent Monte-Sano, Clare PotterCeil Chapman (party dresses), Helen Morgan (raincoats), Carolyn Schnurer (bathing suits), Wallace Mackey (play shoes), Morris Wolock (flat shoes, "shank's mare"), Brooke Cadwallader (scarves), Nina Wolf (jewelry)[10]
1947Jacob H. Horwitz (junior fashions), Mark Mooring (couture design for Bergdorf Goodman), Nettie Rosenstein (high end wholesale), Adele Simpson (medium end wholesale)The awards of 1947 recognised the work of the four main branches of the fashion industry: bespoke high-end design, high end wholesale, mid-priced wholesale, and junior fashion.[11]
1948Hattie CarnegieJoseph de Leo (furs), Esther Dorothy (furs), Maximilian (furs)
1949Pauline TrigèreDavid Evins (shoes), Toni Owen (American sportswear)

1950–1959

YearWinnieSpecial Award(s)Return Award(s)Hall of FameAdditional citations
1950Charles James, Bonnie CashinMabel & Charles Julianelli (shoes), Nancy Melcher (lingerie)
1951Jane DerbyAnne Fogarty (prettiest dresses), Vera Maxwell (American sportswear), Sylvia Pedlar (lingerie)Norman Norell, Pauline Trigère
1952Ben Zuckerman, Ben Sommers (of Capezio)Karen Stark at Harvey Berin (concept of dressing), Sydney Wragge (concept of dressing)
1953Tom BriganceHelen Lee (children's clothing), John Moore at Matty Talmack (evening wear)
1954James GalanosCharles James (innovative cutting)
1955Anne Klein, Jeanne Campbell, Herbert KasperAdolfo (millinery)
1956Luis Estevez, Sally VictorGertrude & Robert Goldworm (knitwear)James Galanos
1957Leslie Morris, Sydney WraggeEmeric Partos (furs)
1958Arnold ScaasiDonald Brooks (influence on evening clothes), Jean Schlumberger (jewelry)Ben ZuckermanClaire McCardell (posthumous)
1959

1960–1969

YearWinnieSpecial Award(s)Return Award(s)Hall of FameAdditional citations
1960Ferdinando Sarmi, Jacques TiffeauRudi Gernreich (innovative body clothes), Sol Klein at Nettie Rosenstein (costume jewelry), Roxane of Samuel Winston (beaded evening wear)
1961Bill Blass, Gustave TassellBonnie Cashin (deep-country clothes), Kenneth (leadership in hair-styling)Ben Zuckerman
1962Donald BrooksHalston (millinery)
1963Rudi GernreichArthur and Theodora Edelman (leather design), Betty Yokova of Neustadter Furs Inc.Bill Blass
1964Geoffrey BeeneDavid Webb (jewelry design)Jacques Tiffeau, Sylvia Pedlar (Return Special Award)
1965Tzaims Luksus (fabric design), Pablo of Elizabeth Arden (leadership in make-up), Gertrude Seperack of Warner's (bodystockings and foundation garments)Anna Potok of Maximilian (furs), Sylvia de Gay (young fashion), Edie Gladstone (young fashion), Stan Herman (young fashion), Victor Joris (young fashion), Gayle Kirkpatrick (young fashion), Deanna Littell (young fashion), Leo Narducci (young fashion), Don Simonelli (young fashion), Bill Smith (young fashion)[12]
1966Dominic at Matty TalmackKenneth Jay Lane (costume jewelry)Rudi Gernreich, Geoffrey Beene
1967Oscar de la RentaHerbert & Beth Levine (shoes)Donald BrooksRudi Gernreich
1968George Halley, Luba MarksGiorgio di Sant' Angelo (fantasy accessories and ethnic fashions)Bonnie Cashin, Oscar de la Renta
1969Stan Herman, Victor JorisAdolfo (millinery), Halston (millinery), Julian Tomchin (fabric designs)Anne Klein

1970–1979

YearWinnieMenswear Award(s)Special Award(s)Return Award(s)Hall of FameAdditional citations
1970Giorgio di Sant' Angelo, Chester WeinbergRalph LaurenSteven Brody and Daniel Stoenescu of Cadoro, Alexis Kirk, Cliff Nicholson, Marty Ruza, Bill Smith (all for costume jewelry); Will & Eileen Richardson of Up Tied (Tie-dyed fabrics)Herbert KasperBill Blass[13]
1971Halston, Betsey Johnson at Alley CatLarry Kane of Raffles WearJohn Kloss of Cira (lingerie), Nancy Knox (men's shoes), Levi Strauss & Co (worldwide fashion influence), Elsa Peretti (jewelry)Anne KleinHall of Fame citation was Bill Blass.[14]
1972John AnthonyRobert Margolis of A. Smile Inc. (excitement in menswear), Alan Rosanes of Gordon Gregory Ltd. (excitement in menswear), Alexander Shields (excitement in menswear), Pinky Wolman & Dianne Beaudry of Flo Toronto (excitement in menswear)Dorothy Weatherford of Mountain Artisans (patchwork and quality)HalstonBonnie Cashin
1973Stephen Burrows, Calvin KleinPiero DimitriClovis Ruffin (original young fashion), Joe Famolare (shoes), Don Kline (hats), Judith Leiber (handbags), Herbert & Beth Levine (shoes), Michael Moraux of Dubaux (jewelry), Celia Sebiri (jewelry)Oscar de la Renta
1974Ralph LaurenBill Kaiserman of Rafael,
Stephen Burrows (lingerie), Stan Herman (lingerie), John Kloss (lingerie), Fernando Sánchez (lingerie), Bill Tice (lingerie), Sal Cesarani (menswear), John Weitz (menswear), Aido Cipullo (male jewelry)Calvin Klein, Piero Dimitri (for menswear return award)Geoffrey Beene, Halston
1975Carol HornChuck Howard & Peter Wrigley at Anne Klein StudioBill Blass for Revillon America (fur design), Fernando Sanchez for Revillon America (fur design), Calvin Klein for Alixandre (fur design), Viola Sylbert for Alixandre (fur design), Monika Tilley for Elon (swimwear), Nancy Knox (leather menswear)Bill Kaiserman of Rafael (for menswear return award)Calvin Klein, Piero Dimitri (for menswear)Hall of Fame citation was Geoffrey Beene.[15]
1976Mary McFaddenSal CesaraniAmerican Sporting Gear (Sportswear (activewear)), Barbara Dulien (womenswear), Vicky Davis (men's neckwear), Lowell Judson (men's loungewear), Ronald Kolodzie (men's loungewear), Robert Schafter (men's loungewear)John Anthony, Ralph LaurenHerbert Kasper, Bill Kaiserman (for menswear)
1977Stephen Burrows, Donna Karan & Louis Dell'Olio for Anne KleinAlexander JulianTed Muehling (jewelry), Fernando Sanchez (lingerie)Ralph LaurenHall of Fame citation was Geoffrey Beene(contribution to American Fashion)
1978Bill Atkinson, Charles SupponRobert StockJoan & David Helpern (shoes and boots), AMF Head Sportswear Co. (outstanding contribution to activewear), Danskin Inc. (exercise and sports clothing)Mary McFaddenMenswear Hall of Fame citation was Bill Kaiserman
1979Perry EllisLee WrightBarry Kieselstein-Cord (jewelry), Gil Truedsson (shoes), Joan Vass (knitwear), Conrad Bell (men's furs)Alexander Julian (for menswear return award)Mary McFaddenHall of Fame citation was Geoffrey Beene, Halston, Calvin Klein, Ralph Lauren (for contributions to international status of American fashion).[16]

1980–1984

YearWinnieMenswear Award(s)Special Award(s)Return Award(s)Hall of FameAdditional citations
1980Michaele VollbrachtJhane BarnesJeffrey Aronoff (handwoven fabrics), Stewart Richer for Reminiscence (retailers), Ron Chereskin (menswear)
1981Calvin Klein, Perry Ellis, Geoffrey BeeneJhane Barnes, Alexander Julian, Ralph LaurenBarry Kieselstein-Cord (jewelry), Alex Mate & Lee Brooks (jewelry), Fernando Sánchez, Fabrice Simon (beaded evening wear), Hot Sox (hosiery), Robert Lee Morris (jewelry), Laura Pearson at Tijuca (knitwear), Andrew Fezza (menswear special award), Nancy Knox (menswear special award), Robert Lighton (menswear special award)After Beene, Klein and Lauren all rejected their awards, it was decided that all nominees would receive awards.[17]
1982AdriJeffrey BanksSusan Bennis & Warren Edwards (shoes), Jay Lord Hatters, Patricia Underwood (millinery), Ted Muehling (jewelry), Allen Veness (weaving and knitwear), Robert Comstock (men's outerwear), Zoran (men's separates)Norma Kamali, Donna Karan & Louis Dell'Olio (of Anne Klein), Sal Cesarani (for menswear return award)Geoffrey Beene (fifth Coty Award citation)
1983Willi SmithAlan FlusserPerry Ellis (womenswear), Bill Blass, Alexander Julian, Carlos Falchi (handbags), Susan Horton, Selma, Jon & Barbara Weiser of CharivariPerry Ellis (for menswear return award)Norma Kamali
1984Adrienne VittadiniAndrew FezzaMilena Canonero, Robin Kahn (jewelry), Barry Kieselstein-Cord (jewelry), Michelle & Janis Savitt (jewelry)Jhane Barnes (for menswear return award)Donna Karan & Louis Dell'Olio (of Anne Klein), Perry Ellis (for menswear)

See also

External links

Notes and References

  1. Book: Welters, Linda . Twentieth-century American Fashion. Berg Publishers . 2005 . 116 . 978-1-84520-073-2.
  2. Book: McDowell, Colin. McDowell's Directory of Twentieth Century Fashion. Frederick Muller. 1984. 299–301. 0-584-11070-7.
  3. Book: Blanco F, José. Clothing and Fashion: American Fashion from Head to Toe (4 volumes): American Fashion from Head to Toe. Doering. Mary D.. Hunt-Hurst. Patricia. Vaughan Lee. Heather. ABC-CLIO. 2015. 9781610693103. 96.
  4. News: Coty Fashion Awards Discontinued. 1985-06-14. The New York Times. 2020-03-28. en-US. 0362-4331.
  5. Web site: Requiem For Coty Awards: An Era Ends. Stangenes. Sharon. 1985. ChicagoTribune.com. en-US. 2020-03-28.
  6. Mulvagh, Jane, Obituary of Eleanor Lambert, published in The Independent, October 9, 2003
  7. Book: McDowell, Colin. McDowell's Directory of Twentieth Century Fashion. Frederick Muller. 1984. 302. 0-584-11070-7.
  8. News: Roe. Dorothy. Fashion Critics Pick New Way to Serve Breakfast Oatmeal. 24 March 2015. The Progress (Clearfield, Pennsylvania). Associated Press. 11 Sep 1952. Newspapers.com.
  9. http://findarticles.com/p/articles/mi_hb4298/is_198506/ai_n14975552 Coty Awards discontinued after 4 decades
  10. News: Mara. Margaret. Omar Kiam, Former MGM Designer, gets Fashion Award. 19 July 1946. The Brooklyn Daily Eagle. 27 March 2020. 9. Newspapers.com.
  11. News: Fegan. Lois. Dress Parade. 2 October 1947. The Harrisburg Telegraph. 5 July 2015. Newspapers.com.
  12. News: Staff writer. Coty Awards Presented. 12 Oct 1965. Tucson Daily Citizen (Tucson, Arizona). 4 November 2015. Newspapers.com.
  13. News: Morris. Bernadine. Coty Awards—the Winners. 1970-06-19. The New York Times. 2020-03-28. en-US. 0362-4331.
  14. News: Winners of Coty Awards. 1971-06-23. The New York Times. 2020-03-28. en-US. 0362-4331.
  15. News: Morris. Bernadine. Calvin Klein Wins His 3d Coty Prize. 1975-06-26. The New York Times. 2020-03-28. en-US. 0362-4331.
  16. News: Hyde. Nina S.. Nina Hyde . Coty Designer Awards. 1979-05-19. Washington Post. 2020-03-28. en-US. 0190-8286.
  17. Web site: Beene Gets 7th Coty Award. Hyde. Nina. Nina Hyde . 1981-09-26. Washington Post. 2020-03-27.